3 Keys to a Highly-Effective Content Marketing Strategy

Covid-19 has significantly changed business-to-business marketing plans. As Forrester noted recently, “It’s more than a combination of discrete trends such as rising bounce rates, declining open rates, or increasing churn; it’s that buyers now expect a fundamentally different relationship with your company.” Consequently, creating compelling, relevant and consistent content is a highly effective way to attract and retain your audience’s attention, gain their trust, and, ultimately, to convert them to customers. 

In a world full of false advertising and eroding trust, content marketing should be at the heart of any digital marketing strategy. It’s the foundation of all digital marketing channels, including SEO, public relations, social media and traffic generation. According to Hubspot, 70% of marketers are actively investing in content marketing in 2020. Rather than trying to directly sell  your products or services, you are offering useful, relevant content to your prospects and customers to help them overcome their challenges. So then, the focus is on content – be it in the form of infographics, YouTube videos, whitepapers, webpages or information in other formats.  

Effective content marketing sends a message to potential customers that you are passionate about what you do and that you want to share your expertise with them — for free. To achieve this goal, it’s important to focus on three prongs: business goals, personas, and your sales funnel.  

Related: The 17 Best Content Marketing Books You Can Read Right Now

Three Essential Factors to Build Your Content Marketing Strategy 

In order for your content marketing efforts to be successful, you need to create a strategy based on these three factors. 

1. Business Goals

Step One in beginning an effective content marketing strategy is to be certain it lines up with your business goals. Understanding what business goal you want to achieve or support gives you the needed clarity to set the appropriate marketing objectives. Are you aiming to strengthen customer loyalty and reduce churn? Maybe the goal is to attract new prospects or overcome objections. Once you have defined your marketing goals, you can develop your content marketing campaign.  

2. Personas

Developing buyer personas is a necessary part of your strategy, but you have to take it a step further. Find the individuals within your audience that have the influence and enthusiasm that will help grow your company. If your audience is split into several types of buyers, refine your buyer personas to focus on those most likely to convert.  

Start by identifying some of your most loyal customers. From there, find the primary decision-makers who championed the decision to purchase from or hire you. There are probably sales or service team members in your company who have close relationships with these people. Find those employees, and use sales data to create a persona – data points like goals/motivations, challenges, background, demographics, common objections, biggest fears and hobbies. 

3. Your sales funnel

Vendor research happens online, and what will move the buyer down the pipeline is valuable content being published on your web, email, search and social channels. In order to drive success with B2B content marketing, you need to understand how the content you create fits into the different stages of your sales funnel.  

Be aware that your funnel may vary from the norm depending on elements such as your sector, solution, business model, pricing structure and target market. In fact, experts report that “today’s B2B buyer might be anywhere from two-thirds to 90% of the way through their journey before they reach out to a vendor.” Confer with the sales team about the particulars of your sales funnel, then use that intelligence to create a marketing strategy that addresses leads at the top, middle and bottom of that funnel. 

Related: Content and Content Marketing Are Not the Same. Here’s How to Frame the Top 11 Content Formats.

What Can Be Gained from Content Marketing? 

There are many benefits of content marketing, including:  

  • Addressing pain points leads to sales: When prospects look online for ways to solve their issues, your content is there to help over and over. As an example, marketers who use blogs as a primary communications tactic are 13x more likely to see return on investment. 
  • Creating a community: As you establish thought leadership through content marketing, you gain credibility and encourage stronger relationships with existing and future customers. 
  • Long-run savings: Good content has legs. It continues to work for you long after you’ve created it, continually bringing in qualified leads. That lessens paid marketing expenses. Demand Metric found that not only does content marketing cost 62% less than traditional marketing efforts, but it generates three times the number of leads. 

HubSpot’s content marketing efforts showcase the powerful results that can be produced from a comprehensive strategy. The company is well-known because they produce massive amounts of content. HubSpot sells inbound market, sales and service software, but its claim to fame among marketers is the quantity and quality of its marketing resources, much of which is free. Their repertoire includes case studies, guides, ebooks, blog posts, courses, reports and more. Their content drives free traffic to their site, with the end goal of converting those leads into customers without spending a dime on advertising. 

Related: The 5 Cs of Content Marketing Copy

Gaining Leads, Gaining Trust 

Compelling and relevant content is the cornerstone of demand generation and lead nurturing strategy. Marketers depend on content to connect with prospects and existing customers in the current communications landscape, but to be successful, it must inform, excite and be worthy of sharing. It should arm audiences to address obstacles and accomplish their goals. If you’re able to accomplish this, prospects will come to trust your brand.  This involves prioritizing original content creation to promote that message so it can add value to the lives of your customers. Use the best practices discussed above to begin or refine your content marketing strategy. 

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What Content Marketing is NOT

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Before we delve a little deeper into what content marketing is not, we will first answer the question of what content marketing is.

What is Content Marketing?

Content marketing is, “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience”. This is quite different to the usual marketing techniques of pitching services or products – rather, you are producing relevant and useful content for your audience and customers in order solve their problems and answer their questions.Any forward thinking marketer – and businessperson – can see that content is the future of marketing. The difference between content marketing and the other “informational” pieces you see from some companies (read spam!) is that content marketing is useful and targeted – and valuable!Regardless of what marketing tactics you use, content marketing should be an integral part of your process, not a separate element. Content marketing is used in social media marketing, SEO strategies, PPC campaigns, and inbound marketing.

Content Marketing is not (only) storytelling

The common idea about content marketing is that it is “storytelling” – if you reread the definition mentioned above, you will see that storytelling is not mentioned once, and for good reason! The point of a content marketing strategy is to demonstrate the value of your service or product, not just to tell a story effectively. Visitors to your site are drawn to your content not because it tells your brand’s story, but because it builds on theirs. Content is not about sales, but rather it is about perpetuating an idea, and the brand behind that idea. When you build an audience, the idea should inform and intrigue the audience, rather than being a tired and overused sales pitch. However, aspects of storytelling should not be eliminated from your content – using emotions such as happiness, anger or sadness in your content can influence a customer’s actions or drive them to an action, such as purchasing your product or using your service.

What Content Marketing is NOT – Myths Busted!

Although content marketing is not a new concept, there are still a huge number of myths regarding it, from what it is to how easy it is to do (side note – not just anyone can create top tier content), but many of these myths are not true, and below are some of the most common explained and disproved.

It only works for certain businesses

Content marketing is not industry specific – any business can produce content that is relevant, valuable and useful for their audience, once they understand what that means. The most important thing to remember is that content marketing is not about sales, but about promoting the value of your product or service with articles, media and visuals that are relevant and valuable.

It’s just writing, it can’t be that hard!

There is a common belief that content marketing is easy, and that anyone can do it. The reality is that, while the basics of content marketing are easy to handle alone, when you start reaching the more complex issues, it is best to hire a professional. Aside from creating compelling and valuable stories – which is a skill in itself – you will have to deal with the constant creation of content, and there is the fact that the content has to be done well.

Our customers probably aren’t online, and don’t use social media

This is highly unlikely, regardless of your industry. Studies have shown that in South Africa alone, there are 13 million Facebook users, 7.4 million Twitter users and 2.68 million Instagram users – which means that there is a huge pool of people who are online, including your customers!

All content should focus on my business

This is from the older school of marketing, where traditional marketing campaigns spoke at people, rather than with them, like content marketing campaigns. It is vital to avoid content that is too promotional, or reads too much like a sales brochure as this is will reduce the traffic to your site and negatively affect your customer’s experience. The purpose of content marketing is to engage with your audience, so aim to provide valuable content rather than speaking exclusively about your business and products.

Text-based content is enough!

This belief is most common among first time content marketers, and is understandable, as when most people hear the words “content marketing”, they are liable to think of blog posts or articles. However, the industry is changing! While the copy is vital, there is the visual component to consider, (this means more than just a cover image) which can be images or a video. Humans are visual creatures, so including creative and relevant images or videos with your copy can work wonders for your rankings and site traffic.

Text-based content pieces need to be long

While it is true that longer content pieces perform highly, with better rankings and more engagement, is it not always necessary to create long pieces of content – and it could be counterproductive. Shorter content can still rank very well, and it is important to think about a vital aspect before creating that impressive 2000+ word article: your customers. Longer pages work well when you are trying to encourage customers to buy a “big ticket item”, but can overwhelm customers. Rather try out different styles to optimise conversion rates.

Simply creating content means people will find it

It is a common thought process that simply creating the content and putting it onto your business’s site or blog will allow people to find it, but one of the most important steps in your content marketing strategy is to devise a distribution plan of your content. This could (and should) involve syndicating the content onto your social media platforms, which is an effective plan to implement, as it can contribute to higher volumes of site traffic.

We’re too late to the content marketing game!

Never has a statement been more untrue! The world has yet to hit the peak of content marketing, and it remains one of the most effective marketing tools in the industry. If your brand, business or company has yet to use content marketing as part of its strategy, it is not too late to start, and you are sure to find experts who are chomping at the bit to help you implement an effective content marketing strategy.

Why content marketing works

In today’s information age, customers are highly likely to research a product or service before making a purchase or signing up for something, which is why it is vital for businesses to have content that is valuable, relevant and consistent for their customers. This hunger for valuable information is why content marketing works! By using content marketing as part of your business’s marketing strategy, you are building trust between yourself and your customers. One of the major aspects of successful marketing is establish a sense of trust with their consumers, and content marketing is an effective way to do so.

GM-980x120-BIT-ENG-Banner

According to a recent study, owned media (which is the website of a business, the social media profiles and emails) and earned media (reviews and recommendations) are two of the most trusted forms of advertising.One of the major reasons why content marketing works is because it solves problems. People are not searching online for content so that they stumble on an advert or learn something new about a brand – they are looking for content that answers a question or solves a problem. When creating content, be it a blog post, a video or an infographic, try to place yourself in the mind of your consumer, thinking about what they are searching for and what they want to find.

Content marketing is successful because it is backed by data. This data allows you to see what content was popular, which was unsuccessful and what could use a bit of tweaking. You are also able to customise the metrics you use to track your content marketing campaigns, allowing you to see more clearly what needs to be done to achieve your goals or where your brand may need help.The value of content marketing is high, and while it is often said that “content is king”, the customer is the real one in charge when it comes to content marketing. If your brand isn’t implementing a content marketing strategy, it’s not too late to start!

By: Craig Hoggins

Source:https://onlinemarketingguys.co.za

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I am a HUGE believer in content marketing, I think it is THE KEY to growing a business online but what is content marketing? Learn how to put out content that markets your business for you.
Be sure to subscribe for more awesomeness! https://www.youtube.com/jessicastansb… The equipment I used to film this video: http://jessicastansberry.com/my-favor…

Why Marketers Should Integrate Video Marketing Into Their Content Strategy

PHOTO

There’s no denying that we’re witnessing a shift in the way content marketing is delivered. The rise of “stories” on Instagram and Facebook has changed the way brands deliver messages to their audiences. While there was once a time when long pages of text (like this) dominated content marketing strategies, today’s market is shifting toward the ephemeral, the fun and the visual.

A recent study found that 83% of marketers believe that video marketing is becoming more important for reaching and engaging new audiences. Among millennial audiences, two-thirds of social media users reported engaging with a brand after watching a video posted on social media.

Clearly, video marketing has reached maturity, and all indications suggest that it’s here to stay. We at IronMonk constantly use and recommend video marketing for our clients. One of our clients in the travel niche, for example, saw a 120% increase in conversion rates for tour packages when we created short-form videos to promote each of those tours. The company also gained 5,000 YouTube subscribers in less than a year.

Video App Suite - Devices Compatibility

In this article, we’ll discuss future trends in video content marketing and how your brand can capitalize on these growing trends in the year ahead.

What The Critics Say

Let’s face it: Email marketing isn’t as attention-grabbing as it once was. These days, our inboxes are jammed with Mailchimp blasts and “last-minute” ads for the hottest deals at every retail store you’ve ever been to.

I’ve heard critics who believe that video marketing is headed in the same direction. They suggest that the medium of video is becoming too highly saturated on platforms such as LinkedIn, Facebook and Instagram. As a result, videos command less of our attention, and eventually we’ll scroll past them without paying them a second thought.

What They Get Wrong About Video

What the critics don’t realize is that video content marketing and email marketing represent a classic apples-to-oranges comparison. On one hand, email marketing is a “push” technique that directly contacts individual prospects and customers and attempts to incentivize repeat sales. On the other hand, content marketing “pulls” new prospects to attract initial sales and leads.

An effective, diversified digital marketing strategy should include email and video marketing content. However, to suggest that video marketing will suffer from the same type of saturation as email marketing is to misunderstand the medium of video fundamentally.

The Rise Of Video Content Marketing And Its Growth Forecast

Many of today’s consumers want to be entertained. Rather than scroll through text or messages in an inbox, consumers may prefer to watch videos that are personalized to their interests. In fact, recent surveys indicate that over 50% of consumers are interested in watching videos from brands they support.

When done correctly, video content can make an excellent addition to your existing marketing strategy. According to a 2019 survey of business owners, 66% rank video as the most effective form of content for their marketing strategy.

I predict strong year-over-year growth in video content marketing engagement in the first half of the coming decade. There are two factors that point us in this direction. First, our mobile devices are becoming increasingly video-oriented; second, videos are most popular among younger demographics.

Video App Suite - 3 steps

We’re all committed to continuously supporting, updating and improving all Video App Suite apps behind the scenes, with no downtimes or disruptions, ever!

Rest assured that every app included with Video App Suite will just keep getting better and better in the future. Our developers are committed to keeping up with future innovations and technical changes as needed to keep all apps performing optimally!

And don’t forget, you’ll be able to easily access any app on your Video App Suite dashboard from virtually any browser, with nothing to download or install – ever!

More than 70% of the U.S. population (subscription required) owns a smartphone. And as the number rises, more consumers will be able to access mobile video marketing. Further, a recent report found that 85% of millennials have purchased a product after watching an online promotional video, a figure higher than any other demographic. The widespread popularity of, and engagement with, video content among this generation leads me to believe that video-based content will continue to be a dominant marketing channel in the coming years.

Getting Started With Video Content

Considering integrating videos into your content marketing strategy? Before you get started filming your first batch of content, consider that there are a variety of highly engaging video formats that make for easy introductions to the medium.

Interviews: Interview an expert in your niche or field. These videos should be one to five minutes in length. We love doing these within our company and for our clients. You’ll first want to come up with a list of people who are popular in your niche, and then send them each an email requesting the interview. It’s a win-win because the interviewee gets exposure, and you get a video with unique insights.

Company Culture: This is a slice-of-life introduction video to workplace culture and environment, and should be one to three minutes in length. This is the type of video you want to promote on your careers or jobs page. You can also add it to your custom Indeed profile so applicants can see how great your company culture is.

Product Introductions: Demonstrate a new product feature and its use cases in a 30- to 90-second video. Your Instagram and YouTube accounts are thirsty for these! Make sure these are professionally produced, as they can impact your bottom line directly. You can afford a little bit of amateurism while doing interviews, but aim for perfection when shooting product videos.

Webinars: A Google Hangouts-facilitated educational video conference can introduce prospects to your sales funnel. Keep these between 10 and 60 minutes. Webinars are great for educating clients or prospects about a new product or feature. They can also allow you to answer the most frequently asked questions by your users, as well as live questions. Use them to showcase your expertise and authority!

Is Video Marketing Right For You?

With the increase in video marketing, it’s not unreasonable to think that video content might be a bubble. However, analyses suggest that video is a booming market for tech-savvy brands looking to appeal to a younger audience.

Increased conversion rates, superior reach and the ability to personalize are three main selling points of video marketing. By incorporating video content into your content marketing strategy, you can capitalize on this growing medium and engage your audience before your competition does.

Forbes Communications Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?

Amine is a tech entrepreneur and writer. He is currently the CMO at Regal Assets and CEO at IronMonk Solutions. Read Amine Rahal’s full executive profile here.

Source: Why Marketers Should Integrate Video Marketing Into Their Content Strategy

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BlackBoard

How To Curate All The Content You Need In Your Business With Curation Lab

 

If you are thinking of writing the content yourself, you will spend 2-4 hours a day, 5 days a week. After this, you won’t have time left to focus on the money-making activities of your business.

Understandably…companies either outsource (content creation), hire full-time content writers…

…or just give up on creating quality content marketing plan for their business.

Which path will you take?

The first to go out of business are the ones that don’t have a content marketing SYSTEM in place.

Leaving out content marketing from your marketing strategy is suicidal for your business.

The second ones to go bust are the ones that outsource content creation on platforms like Fiverr and UpWork. As they say – when you pay peanuts, you will get monkeys! Most businesses that rely only on these platforms either end up paying too much, or pay too little for bad content quality. Which results in terrible content marketing.

Check how expensive these services can get:

So paying $500 for an article…

…or paying someone $125 per hour for content writing is not really financially recommended.

You can also choose to hire these people as freelancers, but to begin with, you will not be their only client.

…and at prices like these, they will soon run your bank empty, even before you start getting paid as an affiliate or product creator.

Why waste money when you can use our system?

…and it’s time to reveal this system to you:

Create UNLIMITED Content For Yourself And Your Clients…

The system that I want to share with you is – Content Curation.

More specifically – content curation on your blog and social media, to drive traffic and sales.

Now I know you’ve seen other people talk about this before.

You have probably even TRIED it, but not as successfully as you would like.

Well, we do something different.

We have introduced AUTOMATION into the system, so we don’t need to search everywhere for worthy content to curate.

In 3 simple steps, here’s how this system works:

  • You INSTANTLY find content that is trending or going viral (no need to hire people to do this, our system does it for you)
  • You share it on social media and your blog with a single click (no need to do manual copy and pasting!), and
  • You stack up campaigns so that you continue to get traffic, automatically! And you move FAST!

This is EXACTLY what these influencers were doing.

They were using expensive tools like BuzzSumo to find this trending and relevant content. Some even had teams of 5 to 10 people working AROUND THE CLOCK to curate viral content from RSS feeds, and other websites online.

Then, they were using this content to get more engagement and profits.

Upon realization, and looking at what existed in the market…

My team and I got to work and created a POWERFUL tool that was based on the SAME concept as BuzzSumo, but not as expensive.

A tool that helps us curate viral and trending content in just a few seconds.

The ONLY difference is that unlike these other guys – I am going to let you HAVE this tool (and my system) and save you a LOT of time and a HELL LOT of money…

Source: How To Curate All The Content You Need In Your Business With Curation Lab | Online Marketing Tools

15 Content Marketing Statistics that Prove the Value of Your Efforts

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Let’s take a pause. You’ve been running on the content hamster wheel, hopefully executing on an informed and actionable content marketing strategy. But what’s it all for? Why are we doing it in the first place?

Let these 15 content marketing statistics remind you that, yes, you are on the right path.

For starters, in 2019, roughly 25.8% of internet users were blocking advertising on their connected devices. Ad targeting is going to get increasing more complex with new privacy regulations being introduced and the implementation of cookie-blocking technology being led by Apple and Firefox.

Advertising will continue to become increasingly more expensive and complex. And not to mention, consumers prefer content to advertising.  In fact, 70 percent of people would rather get information about a company or learn something from an article or blog post rather than from a traditional advertisement. (Demand Metric)

70% of people would rather get information about a company or learn something from an article or blog post rather than from a traditional advertisement. Click To Tweet

Throughout the funnel, good content is becoming increasingly important. Whether creating your own, aggregating content from experts or facilitating UGC, content can bring exponential value to your marketing efforts.

Let’s take a look at the impact of content throughout the marketing funnel with these 15 content marketing statistics:

1. Knowing your audience and understanding their preferences is essential. For instance, only 22% of millennials want to see email from a brand they support, while 57% of 45 – 54-year-olds do. (HubSpot)

2. Conversely, 52% of millennials want to see video from brands they support while only 25% of those 45-54 do. (HubSpot)

3. 71% of a B2B respondent pool stated they reviewed a blog while on their buying journey. (Demand Gen Report)

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B2B content statistic

4. 32% of consumers check out a brand’s social media presence before checking out their website. (Animoto)

5. Podcasts were cited by 64% of B2B respondents as a valuable content format in the early stage of the buying journey — only falling short of infographics (76%) (Demand Gen Report)

6. People today have 2X more interactions with brands on mobile than anywhere else. (Think with Google)

7. Cisco projected that more than 80% of all Internet traffic will be video by 2021—which means brands definitely need a video content strategy. (Cisco)

8. 87% of consumers want more video from brands. (Hubspot)

9. Instagram is the fastest-growing platform for driving purchases with video. (Animoto)

10. When asked how they’d most like to learn about a new product, over two-thirds (68%) of consumer said a short video would be best, way ahead of text-based articles (15%),infographics (4%) presentations and pitches (4%) ebooks and manuals (3%). (Wyzowl)

11. 65% of B2B content consumers strongly agree they have higher preferences for credible content from industry influencers. (Demand Gen Report)

12. 73% of consumers have been impacted by a brand’s social media presence when making a purchase decision. (Animoto)

13. Per dollar, content marketing produces 3 times more leads. (Kapost/Oracle Eloqua)

14. Content marketing generates over three times as many leads as outbound marketing and costs 62% less. (Demand Metric)

Content marketing generates over three times as many leads as outbound marketing and costs 62% less. Click To Tweet

15. On average, content marketing costs 41% less than paid search, (Kapost/Eloqua)

On average, content marketing costs 41% less than paid search Click To Tweet

If this feels overwhelming and you still find yourself on the hamster wheel day after day, unclear of what to create and where to distribute it, you are not alone. In fact, only one out of three B2C marketers surveyed in CMI/Marketing Profs 2019 B2C Research Study had a documented content strategy.

Only one out of three B2C marketers surveyed in CMI/Marketing Profs 2019 #B2C Research Study had a documented content strategy. Click To Tweet

To help you up-level your content marketing efforts, we created  a 7-page content marketing guide. Fill out the form below to grab your copy of What Great Brands Do That Good Brands Don’t in Content Marketing now.

By:

https://newhorizons123.com/video-prod… 1) Content marketing costs 62% less than traditional marketing endeavors yet generates 3x the amount of leads. 2) 51% of B2B marketers prioritize creating visual assets as part of their content marketing strategy. 3) 54% of marketers feel they’re not maximizing their use of Instagram to achieve their goals. 4) 74.2% of companies say content marketing increased their lead quality and quantity. 5) In 2019, 84.5% of US companies with at least 100 employees will utilize digital content marketing strategies. 6) 71% of buyers/readers say they were turned off by content that seems like a sales pitch. 7) Content marketing will be a 300 billion dollar industry by 2019. 8) Marketers who prioritize blogging efforts are 13x more likely to see positive ROI. 9) There are over 2 million blog posts published daily. 10) 52% of buyers strongly agree that if brands packaged relevant content together, it would help expedite the research phase. 11) 93% of B2B marketing professionals use content marketing. 12) B2B marketers spend 39% of their budget on content marketing. 13) By the end of 2019, Cisco estimates show 80% of all internet traffic worldwide will be video. 14) 61% of the most effective B2B content marketing professionals meet with their content teams daily or weekly. 15) Companies that implement content marketing strategies see 6x higher conversion rates than those who don’t. 16) Content marketing produces 3x the amount of leads as traditional marketing. 17) Companies that put their primary focus on content marketing generate more than 5x more conversions. 18) 28% of marketers have reduced their advertising spend to allocate more funds towards content marketing. 19) 78% of Chief Marketing Officers believe that custom content is the future of marketing. 20) 73% of organizations have someone in place to oversee their content marketing strategy. 21) 74% of CMOs have little to no confidence they have the right technology in place to achieve their marketing goals. 22) 86% of very effective organizations have a head of content strategy. 23) 48% of small companies have a documented content marketing strategy, whereas 41% of larger organizations have one. 24) Going forward, the projections reveal that video is likely going to comprise 82% of internet traffic by 2021. 25) About 90% of B2B buyers have expressed that online content greatly influences their purchasing decisions. Sources: DemandMetric: https://www.demandmetric.com/content/… HubSpot: https://www.hubspot.com/marketing-sta… Contently & Libris: https://contently.com/resource/libris… Curata: http://www.curata.com/resources/ebook… eMarketer: https://www.emarketer.com/content/who… Economist Group’s “Missing the Mark”: https://www.slideshare.net/LeanBack1/… Demand Gen Report 2018 Content Preferences Survey Report: https://www.demandgenreport.com/resou… CMI + MarketingProfs: http://www.iab.net/media/file/B2BRese… TopRank: http://www.toprankblog.com/2014/05/b2… IAB: https://www.mediapost.com/publication… CMI: http://contentmarketinginstitute.com/… Marketeer: http://marketeer.kapost.com/wp-conten… Kapost: http://resources.kapost.com/aberdeen-… Gartner: http://www.gartner.com/technology/res… Demand Metric: http://www.demandmetric.com/content/c… Nielsen CMO Report 2018: https://www.nielsen.com/us/en/insight… Cisco: https://www.cisco.com/c/en/us/solutio… #contentmarketingstatistics #digitalmarketing #videomarketing

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Pixammatic is an incredible content creation tool that enables you to produce all kinds of highly-converting visual content with no string attached! Coming with a click-and-drag platform that runs completely on autopilot, it can perform all the essential tasks involved in the process of building an ideal look for your business. As you might have known, highly-converting visual content can cost you an arm and a leg to create. However, once promoting Pixamattic, you can stay away from all the hassles and still manage to get the best result! Isn’t this great? Now, let take a look at what makes Pixamattic special! Well, this content creation tool provides you with a range of incredible templates that serve multiple in-demand niches. Your only job is to choose what you want and customize it. On top of that, it also gives you access to highly-converting sales copy as well as engaging VSL! In short, whatever you need, as long as it has something to do with visual content, Pixamattic will be there to help you out….Read more

InstantContent – Launch Your Fully Fledged 100% Unique Online Business with This Simple Yet Powerful Software

Powerful and intelligent software that will rewrite any piece of content – and this will be human-readable, make-sense content! Turn any video into content – that’s right with InstantContent , you’re a push of a button away from transcribing any video into an article! With just a click of your mouse you will have 100% unique content that search engines (especially Google) will love. This means better rankings! 100% Copyscape passed – InstantContent creates content that is unique for search engines and will pass the Copyscape test. Multiple streams of content: from turning videos into articles, to automatically curating and then rewriting content, to making ANY article you insert in it unique, InstantContent takes care of ALL your content generation needs…Read more..

VoiceRank360 Pro – Automate The Ranking Process And Triple Your Traffic & Profits

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We developed our own AI algorithm that is capable of finding the best questions and answers for any niche and give you the best unique content to use for yourself or your clients! You’ll get access to a powerful AI system that allows you to insert a keyword and generate Unique Question and Answers based articles that google is looking to display on it’s “Mighty Answer BOX”. Generate Unlimited Unique Articles from the best Questions Generated and use the power of placeholders to rank for Voice Phrases in virtually any City in the World! One Click Publishing to yours or your clients WordPress website – We wanted to make this as easy and as little work for you as possible Will 1 click do it for you?..Read more….