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Transform Your Content Marketing Program with a Message Architecture – Katie Del Angel

It’s necessary for content marketing teams to constantly evaluate where they’re at. From measuring performance KPIs to the strategic trajectory, it’s important to ensure that your programs are aligned and on-track for success. One important aspect that may not be on your radar to assess? Your message architecture. A message architecture is a prioritized set of … Continue reading Transform Your Content Marketing Program with a Message Architecture – Katie Del Angel

Q+A: How Often Should I Post Content – Robin Kamen

A. This is one of the most frequent queries I receive about content marketing, as marketers try to figure out their optimal publishing cadence. The answer is that there are lots of right answers to the question of how often to post content; read on to learn about two of NewsCred’s best practices: If you are … Continue reading Q+A: How Often Should I Post Content – Robin Kamen

Apply These 10 Cool Techniques to Increase Sales and Marketing ROI for your Small Business

There isn’t just one correct way for small businesses to make sales. You can use social media, content marketing, or even good old fashioned phone calls. No matter what tactics you use, it’s important to have a plan and a way to measure results. Here are some techniques suggested by members of the online small … Continue reading Apply These 10 Cool Techniques to Increase Sales and Marketing ROI for your Small Business

6 Essential Content Creation Tips For eLearning Success – Shift

You've been tasked with developing your first eLearning course. Now what? Let us help you get with it and nail each aspect of the content development process. Probably you are wondering if there is one perfect roadmap for relevant and engaging eLearning content. However, given that the variables of each project make each session unique, it is difficult to box elements into … Continue reading 6 Essential Content Creation Tips For eLearning Success – Shift

Why Freelancers Are Good For Your Company – Irene Corchado Resmella

More and more companies are hiring freelance writers nowadays. Some companies need to increase their content production and their current team can’t cope with the workload. Others are expanding into new markets and struggle to find writers in other languages willing to relocate. Likewise, many start-ups rely on freelance writers during the early stages of … Continue reading Why Freelancers Are Good For Your Company – Irene Corchado Resmella

What is Hotter than Content Marketing? Yes, it’s Agile Content Marketing – Neema Kapoor

Agile developed in response to a fast marketplace where customer requirements, and the marketplace itself, were changing so rapidly that it became important to work in “sprints” — as opposed to the “marathons” many are used to. Agile provides a faster go to market, test, and modification opportunity. This stands in sharp contrast to the previous “waterfall” … Continue reading What is Hotter than Content Marketing? Yes, it’s Agile Content Marketing – Neema Kapoor

Storeless – Crushing eCom Like This Without Building a Single Store | Online Marketing Tools

Storeless already have either a Shopify store or WooCommerce store where they sell their eCom products, with this add-on they can now integrate that store with Storeless and use our funnels to sell products listed on their stores. You’ll use storeless funnel to sell any product listed on your store which will dramatically increase your … Continue reading Storeless – Crushing eCom Like This Without Building a Single Store | Online Marketing Tools

How Many Extra Calories Are You Getting From Food At Work – Bruce Y. Lee

Apparently a fair number of people take a lot of %#$% at work and eat it too. Yesterday at the Nutrition 2018 meeting in Boston, Stephen Onufrak, an epidemiologist at the Centers for Disease Control and Prevention (CDC), presented what he described in a press release as "the first national study to look at the food people … Continue reading How Many Extra Calories Are You Getting From Food At Work – Bruce Y. Lee

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