The 10 Most Customer Focused Companies In Asia -Blake Morgan

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All over the world customers are king. But it’s especially true in Asia. Customers in Asia are unlike any others in the world. They tend to be more connected to their mobile devices and are eager to spend and connect with brands. Many of the most successful companies are those that are completely focused on their customers. Here are 10 of the most customer-focused companies in Asia. Customers are front and center at Singapore-based DBS Bank. The company has a Customer Experience Council, chaired by the CEO, which proactively anticipates and addresses customer needs……………

 

 

 

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5 Powerful Examples Of Social Media Customer Care – Alina Gorbatch

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Social media customer care doesn’t sound like something worth an entire article. After all, social media has been with us for a while. We know that customer care is important, we have business pages on multiple platforms, we reply to messages and direct tweets, solve tickets, and gradually forget how to use a phone. What else is there to do? Unfortunately, it turns out that most of us don’t do even that. Social media customer care suffers from a sheer lack of attention. Research shows that brands reply to only 11% of customers…….

Read more: https://www.jeffbullas.com/social-media-customer-care/

 

 

 

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Why Customer Service Is Important To The Success Of Your Business – Salesforce

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Great customer support drives an amazing customer experience, especially when your support team moves beyond just reacting to problems and toward anticipating customers’ problems. When support agents are empowered to go above-and-beyond with customers, or have a help desk solution that makes it easy for them to upsell or cross-sell relevant services, they can create winning experiences that help you stand out from the competition……

Read more: https://www.salesforce.com/products/service-cloud/what-is-customer-service/?d=7010M000000uOnuQAE&ban=US_Pocket&dclid=CLD6rPvTnN4CFQFODAodGZsAwg

 

 

 

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Captipic Enhancement – The First Power of Persuasion Personalisation That Brings Real Customers To your Business

You are now able to send personalized images to ANY of your leads, subscribers and customers, either on your website or via email. But, if you’re already impressed with Capticpic, get ready to be WOWED. Let’s face it, as most of us are staring at our various screens for several hours a day, we’ve got used to seeing most standard fonts. We’re even become savvy to the more stylized fonts that mimic handwriting. Imagine the look on your leads, subscribers or customers’ faces when you send them to a link on your website, or you send them an email, and they see a handwritten message, just for them……

Read more: http://sales.captipic.com/oto-1-v1/

Captipic Enhancement – The First Power of Persuasion Personalisation That Brings Real Customers To your Business

Imagine the look on your leads, subscribers or customers’ faces when you send them to a link on your website, or you send them an email, and they see a handwritten message, just for them. This really is on another level. What the Capticpic team are allowing you to do is, not only hand you THE way to grab attention, build engagement and rapport in 2018, they’re future-proofing your marketing campaigns! NO ONE else is doing this online. What you are witnessing here is the future of personalisation. This is what marketers will be doing in 5 years’ time.

The Unity Suite -Our “TUS is” the ultimate way to grow your reach when it comes to the names being captured for the future of your personalisation! Imagine being to tap in as a collective as Captipic harvests ALL users names and allows every Unity member to use it on auto pilot. send personalized images to ANY of your leads, subscribers and customers, either on your website or via email…….

Read more: http://sales.captipic.com/oto-1-v1/

Discover – How To Increase Your Conversions By Getting Your Message Out To 100% Of Your New Leads Instantly

Despite the fact that there are millions of businesses out there begging for what you have already to sell them. Did you know that over 70% of new business leads never even receive a follow up from their approach? That’s real money being left on the table. Discover isn’t just a lead generation too. Becomes a Private Investigator – telling you the holes in your lead’s marketing – so you can immediately jump in with your product or service and offer them the EXACT solution they need and charge them handsomely for it.

Adds all of your new leads to your chosen autoresponder, CRM or webinar platform AND does all of the selling for you, firing off emails automatically whilst you sleep. With Discover, you can contact 100% of your leads EVERY TIME. Without struggling to find the time, without having to be faced with 100 No’s for every Yes And without EVER missing a lead or a sale. Ever Again…..

Read more: https://gojeo.convertri.com/launch

9 Awesome Contact Us Pages We Love – Jenna Tinney

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If someone was searching your site and wanted to get a hold of you, what would they see on your Contact Us page?

A phone number? An address and map? Nothing?

Well, hopefully it isn’t nothing! Marketers often spend so much time focusing on the design and content of the home page and service page that they neglect the Contact Us page.

However, the Contact Us page should be one of your most important pages.

Think about it. If someone clicked on your Contact Us page, then they are obviously interested in speaking with you! Therefore, your Contact Us page should be more than just a number and a generic email address.

Below are examples of some of our favorite Contact Us pages to help inspire you to update your own:

YETI

Yeti Contact Us Page

At Bluleadz, we love our YETI cups. You can find one on every employee’s desk (no joke). But what’s even better than YETI’s awesome drinkware is their kickass Contact Us page.

The top image is attention-grabbing when you get to the page, and they show the company’s personality and humor with the line, “While we’re good with smoke signals, there are simpler ways for us to get in touch…”

The page is clean and easy to read, and it includes the phone number, office info, and links for people to reach out via email and connect on social.

Their call-to-action (CTA) for frequently asked questions also provides the next step for those who want to search online for their answers.

Let’s Travel Somewhere

LTS Contact Us Page

Forget email. Send a postcard!

Or at least make your Contact Us page look like a postcard. The travel site, Let’s Travel Somewhere, kept their travel theme going by making a fantastic Contact Us page that looks like a postcard.

With a simple CTA button, you can send a message. However, on the right side of the design, instead of an address like most postcards, there are links to social sites to keep users engaged.

It’s not your typical Contact Us page look and feel, which is what makes it stand out.

Grammarly

Grammarly Contact Us Page

Keeping your Contact Us page simple and clean is always a good idea. After all, users are on the page because they want to contact you, so don’t confuse them with too much unnecessary info.

Grammarly does a great job demonstrating a clean page design for their users. Their contact info on the right is easy to see, and they also have CTAs to visit their helpdesk and/or to submit a request.

The simple, easy-to-use page also matches their overall brand. A good Contact Us page doesn’t need to be complicated.

Coca-Cola

Coca Cola Contact Us Page

It’s no surprise that a company like Coca-Cola would have a great Contact Us page.

With their easy-to-use chat box appearing as soon as you hit the page, it makes it easy to instantly type in your question.

The tabs at the top also send you right to the FAQs for those who want to find their answers online. As you scroll down, you see their general contact info, social icons, and even have a place to submit an idea to the company.

Moz

Moz Contact Us Page

You don’t need a flashy design to have a good about us page! Moz keeps it simple and to the point with this simplistic page.

They have their address and a CTA to go to their help center for additional assistance. Beneath that (not pictured) is a map of their location. Nothing more.

It’s a great example of how you don’t need to overwhelm your users, and the CTA allows them to move to the next step for what they need assistance with.

UberConference

UberConference Contact Us Page

We use UberConference a lot here at Bluleadz. And when we need to contact them for support, we don’t mind visiting their Contact us page.

With the phone number and email clearly displayed, it makes it easy to reach out. And, as if they couldn’t make it simpler, they have a form right there that you can use to submit a specific question and get it answered.

Wendy’s

Wendy's Contact Us Page

Wendy’s’ Contact Us page has a simple and clear message: Contact us at your convenience.

Not only is the page designed nicely, but they have a survey at the top that allows you to share your opinions. They also communicate that you can conveniently contact them by texting or sending a message with a simple form.

Achieve3000

Achieve3000 Contact Us Page

There are probably a variety of individuals visiting your website. Are they looking for sales? Do they need customer support?

Achieve3000 makes it easy for people visiting their site to find what they need with three targeted CTAs. By segmenting it like this, you can make it easy for everyone to contact the department that is right for them.

Bluleadz

Bluleadz Contact Us Page

Not that we want to toot our own horn, but we do love our Bluleadz Contact Us page.

We recently rebranded our website and the form on the page isn’t your average look; it has more of a Mad Libs look.

Under the form (not pictured), we have a map to our new office along with the address, phone number, and email. We also used this opportunity to include CTAs for guest blogging and joining the team, making it easy to learn about these common inquiries that we receive.

Simple Ways You Can Easily Improve Your Contact Us Page

If you don’t have the time to give your Contact Us page a complete makeover, then there are still some quick wins you can do that are easy to pull off.

A good Contact Us page should include at least some (if not all) of the following:

  • An explanation of why they should contact you
  • A short form for those who want to submit a question right then
  • A call to action for someone that isn’t ready to complete a form just yet
  • A link to your company’s social media accounts

By making it simple and easy for visitors to contact you, you’re creating an opportunity to increase your leads and help potential customers.

What are some of your favorite Contact Us pages? Share your thoughts in the comments section below.

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Five Post Ideas for Your Business Blog — Discover

Five post ideas to get your business blog fire burning brightly.

via Five Post Ideas for Your Business Blog — Discover

 

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How eBay is Leading The eCommerce Marketing Revolution – Michael Becker

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I look up at the clock and realize I’ve been surfing eBay, hypnotically engaged yet directionless for the past two hours. And I realize that what began as a quick search for a ball cap has turned into much more than that—a pleasantly surprising, almost-too-conveniently constructed browsing session of everything I love and want, or might want.

Thanks, eBay, for being the engine of online shopping that you are, keeping me from getting to sleep at a reasonable time tonight. Someone, something, I figured, has to be behind the curtain. And something surely is.

If it feels like e-commerce websites like eBay know you so well, that they seem to know exactly what you want, when you want it—almost biogenetically engineered to serve your every online shopping need—it’s because they’re built to do just that.

eBay’s “Customer DNA,” the company’s central data repository and customer relationship management (CRM) center, was engineered with one specific goal in mind—to provide more personal and relevant outbound marketing. That was the topic that Patrick Hildebrand, Director, eBay, and Sridhar Paidi, Sr. Product Manager, eBay, recently discussed at the Teradata 2014 Partners Conference & Expo in Nashville back in 2014.

The eBay Effect: Data Galore

eBay brings in yearly revenue upwards of $18 billion and employs more than 33,500 people globally. It is, without question, “e-normous”. In its beginning stages, eBay was actually known as an online auction site. But it’s evolved since that perception was established, back at the height of the Internet boom.

Now, most people recognize the brand as a place you can buy virtually anything, including a $400,000 plane…Woah. In fact, 80 percent of items sold are new products. It’s clear that eBay has capitalized big time on its e-commerce strategy. And how it did so is pretty fascinating.

More stats, first:

  • Each day, eBay generates 50 terabytes of new behavioral/transactional data
  • Every five minutes, a car or truck is bought via the mobile app in the U.S.
  • Every 12 seconds, a women’s handbag is bought via the mobile app in the U.S.
  • There have been 260 million downloads of eBay’s mobile app

Armed with what seems like almost too much data, eBay was tasked with understanding said data to gain individualized insights about its customers and their buying habits, characteristics, likes and preferences.

Though data was available, eBay was challenged to break down their data, dispersed by business units and across the data warehouse. It wasn’t long before a team of data scientists was introduced to focus strictly on customer data. Soon, it became clear that these data scientists were spending a lot of time just trying to find data, understand it and clean it before any actionable insights could be had. Mending this divide between IT’s capabilities and marketing’s goals (to use data and analytics to optimize every interaction with every customer) was in need of refinement.

Customer DNA

Enter “Customer DNA,”a single customer repository enabled by Teradata’s Enterprise Data Warehouse, the central system that collects all data. This allows for ultra-segmenting and targeting based on high value, medium value and low-value information.

Now, insights to drive business decisions and set strategy were able to be had. For example, eBay discovered that auction users—i.e. users who opted to “Bid” instead of “Buy It Now”—are more loyal than non-auction users.

It became clear that by cross-checking previously disparate data sets, new insights would follow. Results thus far have been staggering. Insights and models built from Customer DNA resulted in incremental sales in the first half of 2014.

“Customer DNA is becoming the backbone for eBay.” – Patrick Hildebrand, Director, eBay ß Text box

With enhanced data-driven marketing capabilities, eBay focused primarily on making its email marketing super-individualized and relevant. For example, “Daily Deals” were set up for select users—new deals based on search history sent every day. Pre-Customer DNA, these daily deals weren’t relevant or personalized. Now, reminders on “hot items” are sent to users, updating them on items they’re watching and the available inventory.

Emails tell recipients things like, “127 people watched this hot item in the last week. Only 8 left in stock!” They proved to be effective in generating more conversions than a traditional sale with no deadline to buy.

“Trending items” show which keywords are being searched the most, so if a customer has a high propensity in the category, they’ll get an email about the trending topic. First-time buyers also receive an email encouraging them to get involved in more than buying—selling (eBay has found that sellers are their most engaged customers).

Continuous Improvement

Is it perfect? No. I’ll sometimes receive an email for a product similar to what I like, but not exactly. For example, I search for a lot of basketball gear on eBay. However, this offer was irrelevant, as I don’t even know where my PS3 is:

ebay nba2k15 adAnd this one…as a guy looking for menswear, I’m unlikely to click on this:

ebay cynthia vincent adBut when it’s done right, striking the perfect balance of context and relevancy, made just for you – boy, it’s hard not to click:

ebay baseball hats adEven if it’s a little bit off, they’re using insights they’ve accurately collected about me to send me offers around stuff I love. eBay must constantly innovate and seek ways to accommodate its more than 150 million active buyers. They do this with an easy-to-use interface, quality protection and sales monitoring, safe transactional purchasing, customer service and – most importantly for me – relevant offers, discounts, and suggestions.

The Future of Online Shopping

I must confess, I do possess the ability to X-out at any time, of course, and eventually do. But there is always more; always a good offer on the sidebar. Before I know it, I have 23 tabs open, all showing items I might like, all with “similar items” that are also tempting my click.

As I look up, after those two-hour long browsing sessions on eBay, I realize something. I realize that the road I took had a few pit stops (and many tabs open on my desktop), but that this was a really good thing – chances are astronomically good that I found what I was looking for plus more due to the high level of relevancy and contextual offering that eBay has so beautifully mastered.

I realize that more and more customers like me are moving toward online shopping and that using technological capabilities and individualized insights is drastically transforming how brands are able to connect with the always-on customer. No longer do I run from store to store looking for my favorite pair of sneakers or that hat I need. It’s all at my fingertips.

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VidAgency Ally – Discover How To Find The Best Business Video Marketing For Outsourcing & Turn It Into long-Term Clients

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VidAgency Ally is a powerful cloud-based software to find, close, and manage clients combined with the best, proven training on starting and growing a successful freelance or agency businesses from scratch.

In this step-by-step training you’ll get proven strategies to land high-paying clients from 100% scratch and scale to a 6 figure agency if you want.

You’re getting proven blueprints to bypass gatekeepers, close businesses offline and online, prospect cold clients, structure offers for most money with least amount of work, and run a real video agency in 20+ HD video modules.

Here’s just some of the groundbreaking training waiting for you inside:

  • How to bypass “gatekeepers” like receptionists quickly and speak to the decision makers in any local business
  • The secret to winning high-paying clients from freelancer sites like Upwork, Fiverr, Freelancer and more
  • How to grow your weekly income by landing clients on Craigslist, Google Local, Facebook Groups, Twitter, Facebook PPC, and LinkedIn
  • A top-secret positioning strategy that helps you command top-dollar with minimal clients or proof… and be able to take entire weeks off without struggling to pay the bills
  • How to make sure the emails you send to business owners have them scrambling to hire you
  • How to level up your agency by using a simple funnel to win more trust, silence the competition and triple your income in days
  • The RIGHT way to set up an agency site and portfolio that sells your services on total autopilot (without breaking the bank or wasting days working on it)
  • How to effortlessly and confidently close clients on calls and handle the “how much does it cost?” question effectively — even if you hate selling
  • The absolutely BEST types of clients and niches who you should be selling video services to right now (this is pure gold)
  • How to attract local clients without the usual resistance
  • How to ensure that clients tell everyone they know about your services, and have fresh, hungry leads knocking on your door desperate to hire you
  • The powerful yet simple “carpet bombing” Facebook ad strategy that pulls in tons of leads whenever you need more money (You don’t need to buy advertising to land clients, but this strategy is awesome for rapidly ramping up your business when you’re ready to take it to the next level)
  • How to fully outsource and hire out your jobs creating a business that runs itself hands-free.

VidAgency Ally Features

Prospect Clients through Google, Facebook, and Yellow Pages
Find the best local business leads in any location from Google, Facebook, or Yellow pages in seconds. See important data like address, email, website, star ratings, and far more.

Detailed Lead Opportunity Finder
In one click, see where your leads need marketing help the most. View data like if the lead is using video marketing, if they have SSL integrated, using WordPress, mobile friendly. Plus, view how much traffic their site is getting, any social networks they’re set-up on, website load speed, and way more.

Instant Site Health Audit Reports
Just paste in your lead’s URL and quickly generate a great looking“site-audit” report you can charge for or give away for free to your potential client. It includes any issues their site has, overall SEO health, and how competitors are beating them.

CRM Dashboard Manage Opportunities and Projects
Add any lead to your CRM tab to and manage them from lead to longterm client. Keep track of solid opportunities you find, products you’re working on, and clients they relate to all in one easy-to-use place.

Built-in Client Calendar
If you’re serious about running a full-time profitable agency business you need to keep detailed track of when projects are due, meetings with new leads, and more which can all be done with the built-in calendar system.

Built-in Mobile Optimization Analysis
Quickly see if a prospect’s site is mobile friendly, how fast it loads, and even what it looks like on mobile right within VidAgency Ally.

1-Click Email Contacts with Custom Templates
VidAgency Ally will find the email addresses of local client leads and allow you to email them from right inside the app with your own custom-made templates.

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