Targeting Academy will show you how to avoid targeting the WRONG interests and go DIRECTLY to the REAL BUYERS that are hungry for EXACTLY what you are selling. You’ll discover how to target your Facebook ads the CORRECT way instantly putting your products directly in front of MILLIONS of the perfect buyers anytime you want without wasting time, losing money or guess work.
There’s literally nothing like this available on the market today, and when i say nothing, i really mean NOTHING! This is because NO BIG PLAYER out there is willing to share these exclusive ad targeting “secrets” you need in order to continually create 5-figure incomes with single Fb ad campaigns over and over again.
Knowing WHO and HOW to target in your ads is absolutely CRUCIAL to make lots of money with FB ads. It’s the difference between you and all the successful top FB advertisers out there. Targeting Academy combines all the important information with in-depth targeting strategies and methods. Every type of product and niche is covered.
As the third largest website globally behind Google and YouTube, Facebook commands audience eyeballs, time and engagement. Regardless of company size or marketing budget, you need Facebook for your marketing due to its sheer size as a media entity.
Let’s accept that Facebook’s recent negative press regarding sharing its users’ personal data is cause for public concern.
Despite this, its reach and targeting options are difficult to replace cost-effectively. So you need Facebook to distribute your content, engage with your audience, and build your community.
However, there’s a silver lining:
So let’s examine how to get the most out of your Facebook marketing.
To figure out how Facebook Pages perform for businesses and marketers Buffer and BuzzSumo teamed up.
Why?
Because in addition to having one of the most robust sets of social media data on the planet BuzzSumo is known for its independent, deep dive analyses.
BuzzSumo revealed that organic reach of Facebook shares had declined 20% in the first 6 months of 2017.
For the 2018 Facebook Engagement Research BuzzSumo analyzed 43 million posts from across 20,000 of the top Facebook Pages. To put this sample in perspective:
1. Top Facebook Pages increased their posting frequency
Top Facebook Pages increased posts per quarter 24% from 1Q2017 to 2Q2018.
These brands invested in people and resources to create these shares and to engage on Facebook everyday.
Further, these top brands add roughly 20,000 additional pieces of content per day on Facebook. And that’s doesn’t count the other Facebook Pages!
To put this in context, many bloggers have reduced their blog publishing frequency, notably Content Marketing Institute and Convince and Convert. They focus on serving better quality content without being overbearing.
Marketing Reality:
Increased competition for visibility in the Newsfeed.
Since BuzzSumo’s August 2017 Facebook analysis found reduced engagement, this shouldn’t be a shocker. (Note: It’s based on a different dataset.)
3. Facebook engagement for all posts types declined but opportunities still exist
Your ability to improve Facebook engagement by changing your post format has vanished.
Based on this Facebook Engagement Research engagement declined by format as follows:
Video engagement declined 47.7%
Image engagement declined 63.0%
Link engagement declined 70.4%
Facebook engagement down for video, images, and links via BuzzSumo [Chart- 2017]
At first glance, images look like your best bet.
Don’t let the chart fool you!
Instead look deeper and you’ll discover that Facebook engagement isn’t black and white.
While video engagement declined the least, significantly fewer brands use video.
To understand, let’s examine BuzzSumo’s August 2017 data.
Facebook Post Engagement By Content Format Over Time via BuzzSumo [Chart- 2017]
Use of video is significantly lower than other post types. There’s an opportunity to stand out!
Even though marketers are improving their use of video, Contently Visual Content Research showed that content marketers shy away from video for cost reasons.
With more limited resources and less established brands, small businesses are more agile and willing to take risks with video especially livestreaming.
The good news for marketers:
Many Facebook users prefer livestreaming. No surprise it enhances the feeling of personal connectedness.
4. Marketers have increased Facebook Page posting frequency
Despite lower visibility marketers have upped their Facebook posting frequency.
Why?
While posting less than once a day delivers the highest engagement, overall engagement increases with additional posting.
After 5 posts per day, Facebook engagement yields diminishing returns.
While you’ll get more likes and comments in total, after 5 posts, each piece performs at a lower rate on average.
Facebook Engagement By Brands based on average posts per day. Optimal posts per day= 5. Chart by BuzzSumo and Buffer
5. Top Facebook Page categories lost over half of their engagement
Engagement on the Top Facebook Page categories fell 50+%.
Why?
If you’re in one of the biggest Facebook Page categories, you’ve got more competition by definition.
Further, in the top categories, artists and movies have a financial stake in promoting their offerings.
Historically, they’ve use big advertising budgets to promote their products across different media.
Now, they’ve added Facebook to their media mix.
But compared to other options, Facebook is relatively inexpensive for these businesses. As a result, they can do more with organic and paid options.
Marketing Reality:
More businesses are competing for a fixed amount of visibility on Facebook.
Therefore choose your Facebook Business Page category with care. Your options are to niche down further or pivot to find another way to reduce category competition.
Facebook Engagement – Total drop in Engagement by Page Type. Chart by BuzzSumo and Buffer
Think Like Facebook
Put yourself in Mark Zuckerberg’s hoodie. (Don’t worry—I’m sure that it’s clean!)
Once the darling of Wall Street, Facebook lost over $100 billion of market value in late July.To put that in context, Facebook lost more than the total market value of McDonalds.
While most Facebook users didn’t delete their accounts, participant usage eroded along with user trust.
Further, Facebook failed to diversify their income beyond advertising. Until now, the fragility of this single revenue stream was hidden behind its continued size and usage expansion.
Bottom line:
Expect Facebook marketing costs to increase. This includes related participation, content and paid promotion.
Assume organic Facebook content will have reduced visibility.
Assess your Facebook results on a more granular level to find targeted opportunities.
Facebook Page Engagement Example: Social Media Examiner
To appreciate what this means on a smaller scale, my friends at BuzzSumo ran a Facebook Engagement search for me using their Facebook Analyzer tool.
We looked at Social Media Examiner’s Facebook Page because it’s the go-to social media reference. Additionally it hosts of Social Media Marketing World. Further, Social Media Examiner has a team managing its social media participation.
Lastly and most importantly, Social Media Examiner has developed a vibrant community of engaged social media professionals.
The BuzzSumo 2018 Content Trends Report snapshot reveals lower Social Media Examiner publishing over time accompanied by a steeper decline in social shares.
Over the past two years, on its Facebook Page, Social Media Examiner posted an average of 3 posts per day. Each post yielded an average of 159 Facebook engagements.
Despite December-January boosts in 2017 and 2018, Social Media Examiner Facebook engagement declined from its 2016 levels.
Your Facebook Page needs:
Custom username. Keep your name short and memorable!
Cover image. As your business billboard, deliver your brand message.
Profile image. Use your logo, product or professional photo.
Description. Briefly explain your business to attract attention.
Calls-to-action (CTA). Select what you want visitors to do next.
Roles and Notifications. Define functions, assign people and select communication formats.
Before you write this off as a reason to stop using Facebook to achieve your marketing goals, put these results in perspective.
Due to content saturation, increased competition for audience attention isn’t limited to Facebook!
Based on this Facebook Engagement Research:
Post up to 5 times per day on your Facebook Page.
Use a combination of content formats especially video and images.
Take advantage of real time engagement like Facebook Live.
Examine your business’s Facebook analytics. Let the results drive your decisions.
Add Facebook advertising to your marketing mix.
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With this amazing tool you can Sell on Fb Messenger on Auto Pilot even while you sleep, Read and Reply to Messages Without visiting FB Messenger (Right inside Sell in Messenger Dashboard), Ability to Import Products from Shopify/WooCommerce Sites in 1 Click and Add Your Own Products Manually and Start Selling via FB Messenger.
You will Maintain Customer Purchase history and Profile handy right inside the messenger as well as Building Beautiful and Engaging Conversations with your Customers with in In-Build Facebook Messenger Lead Generation Tool.
It Works with all Kind of Websites I.e: WordPress, Shopify,Optimizepress, Leadpages, Clickfunnel, Convertri and Others and Convert your Chat Visitors into FB Messenger Leads.
Bots are working 24 hours to Get Sales, Acquire Leads, Convert them into Customers, Pitch-In Upsells Example: Artificial Intelligent Enabled Chatbox on Websites and Skype Bots. Time is Changing, So Do Marketing Strategies, Marketing Channels, Traditional Methods are not working like in past.
Add Categories which you can assign to series of products. You will be able to make funnel/flow of messages based on these categories/tags.
Add Products or Import in 1 Click from Shopify Stores, WooCommerce or Any eCom Stores Platform. Assign categories to products while adding it or in editing mode.
Add Categories which you can assign to series of products. You will be able to make funnel/flow of messages based on these categories/tags.
This is Funnel of Messages. You can set one flow for the purchase of one product, series of products, website visitor, introduction to a new customer And 100s of different scenarios. This feature will set your business on automation to large extent.
Chat with website visitor & prospects right inside SellInMessenger dashboard
All the other Facebook Messenger software programs could ONLY convert Facebook fans into Facebook Messenger subscribers – Less Coverage and Less Impact On business Growth
ONLY Sellin Messenger Converts Your Website Visitors Into Messenger Subscribers [Unique, Innovative, Fresh & Powerful Technology] Sellin Messenger is Epitome Of How to Squeeze Maximum Out of Messenger (Very 1st of It’s kind Of Messenger App Ever Made)
Sellin Messenger has been approved by Facebook with all necessary API permissions to perform every action inside the software. Sellin Messenger is a fully cloud-based solution and will work on any operating system. All you need is an internet connection and you’re good to go.
With Sellin Messenger you can sell on Fb Messenger on Auto Pilot even while you sleep. Complete Set forget System, Read and Reply to Messages Without visiting FB Messenger (Right inside Sell in Messenger Dashboard), Ability to Import Products from Shopify/WooCommerce Sites in 1 Click, Read and Reply to Messages Without visiting FB Messenger (Right inside Sell in Messenger Dashboard).
You can Maintain Customer Purchase history and Profile handy right inside messenger, Build Beautiful and Engaging Conversations with your Customers, In-Build Facebook Messenger Lead Generation Tool, Build Unlimited Targeted List and Send Bulk Messages via FB Messenger to all Customers or 1000s of prospects In 1 Click.
It works with all Kind of Websites (I.e: WordPress, Shopify,Optimizepress, Leadpages, Clickfunnel, Convertri, Jvzoo, Clickbank, Warriorplus and More Others) and Facebook Approved API and 100% Fb Compliant. Using SellinMessenger is Easy:
Connect Your facebook account in Messenger Mix App
Add Your Facebook Pages
Add Products and Messages
Add the Facebook Chat Software to your Website
Start Selling on Autopilot, even While you sleep
Send Bulk Messages via FB Messenger to all Customers or 1000s of prospects In 1 Click
99%** Open Rate for all Messages Send
Convert Chat Visitors* Into FB Messenger Leads
Ability to use FB Messenger as a helpdesk tool
Integration with Zapier
In Messenger Payments (for USA Pages/Transactions)
Works with all Kind of Websites I.e: WordPress, Shopify,Optimizepress, Leadpages, Clickfunnel, Convertri, Jvzoo, Clickbank, Warriorplus & More Others
Facebook Approved API & 100% Fb Compliant
Abandoned Cart Recovery
Sell on Fb Messenger on Auto Pilot even while you sleep. Complete Set & forget System
Read and Reply to Messages Without visiting FB Messenger (Right inside Sell in Messenger Dashboard)
Ability to Import Products from Shopify/WooCommerce Sites in 1 Click
Add Your Own Products Manually & Start Selling via FB Messenger
Maintain Customer Purchase history and Profile handy right inside messenger
Build Beautiful & Engaging Conversations with your Customers
SociLead Messenger is a new customer chat plugin which allows marketers a chance to chat directly on their websites with the customers although they still stay on the Facebook page.
It means that the marketers don’t need to leave their web pages to continue the conversation with the customers on Facebook. Also, the customers won’t have to go to the website so as to receive theirs replies.
The connection between customers and the vendor is now entirely seamless, leveraging Facebook Messenger platform. The design of this software is based on a new customer acquisition plugin into closed beta which goes with Facebook messenger platform.
So, it permits users easily contact with customers directly regardless of what device they are using such as mobile, website, or tablet. When using SociLead Messenger, they are possible to do the following things:
Auro Comment and Private Reply: This function will be the most powerful one when the number of comments on the Facebook pages is massive. It is because that SociLead Messenger offers auto systems which can detect simple keywords of comments and reply them to comment as well as to inbox.
Images, Gifs, Videos Comment Reply: Not only the system could auto-reply by text, but also it allows users to add what images, videos, and Gifs they want in their comment. Therefore, the responses could be more attractive and interesting to the customer.
Hide or Delete Comments: If there are some unwanted comment appear on the Facebook posts, the users can use this features to delete or hide bad factors affecting to their sites. Also, they can protect their product from the other competitors who want to steal their potential customers.
The entire process could be presented in three basic steps. Firstly, the users need to select the Facebook fan pages and the original website they want to create the connection. Then, the live-chat code has to be copied and inserted into the websites. Finally, users can enjoy their work by talking directly with their customers right on their websites.
With such a simple working process, there are many people could choose SociLead Messenger to support their business, especially when their main commercial method focuses on Facebook social network. It’s no matter what kind of users is, the software could bring them the better way to manage their business effectively.
In sum, SociLead Messenger will become the trending option to avoid the obstacles when promoting products on Facebook. Its system provides a fast way to interact with website visitors and convert them into profitable engagements.
Set and Forget comment reply and private reply based on auto-detect simple keywords that respond within seconds! Plus, send them a private reply directly in their inbox for special offers and once you sent a private reply they become your messenger lead!
You know the power of Facebook ads to generate bigger revenue faster than anything else in existence, but you don’t have the money or haven’t done it for yourself yet. You’ve had a little success with Facebook advertising, but can’t seem to generate the massive numbers you see other people doing. Instead of making a bunch of hype-y promises with NO substance behind them…
Penny Clicks Academy uses the POWERFUL ( and Often Misunderstood) form of Facebook Advertising… LIKE ADS! And we use these like ads to get Facebook to hand you the most INSANE and PASSIONATE audiences you can ever ask for… the people that GOBBLE UP whatever you offer, a REAL COMMUNITY of fans that engage and love you and your brand…..
A group of Veteran Facebook Marketers just created a very powerful new Facebook tool that allows you to create beautiful landing pages directly inside of Facebook – it’s called Tabfu …and it’s AMAZING!
They’ve really cracked the code with this awesome software, not only does it build high converting squeeze pages, opt-in pages, webinar pages, offer bribe pages and more..
..it also drives FREE Facebook traffic to your campaigns with a brand new technology called ‘Motion Posts’ – generating leads and sales in no time.
This awesome new software lets you build your own landing pages directly inside your Facebook Fan Pages in a few clicks.Not only can you build high converting, beautiful templates in minutes – you can then promote them with interactive, animated ‘motion posts’ directly into your followers newsfeed!
This is HUGE and I’ve never seen anything like it. Once you have sucked in free gates forcing leads the share, opt-in or both before gaining access to your offers.You also get access to a large and customisable stock library of eye-popping images, icons and animations to use in your posts..
Plus access to the Facebook Ad Image creator and in depth analytics.There is NOTHING like the fully featured and Facebook focused Tabfu available anywhere on the planet!
Large range of templates including opt in pages, click through pages, launch pages, video sales pages, squeeze pages, social contact pages, product feature pages, viral share pages and more..
Simple point-click template editor – change text, images, background – add videos, links, social media and countdown timers. Connect an autoresponder and lock off content with a share, email gate or both – create custom prompt and confirm messages to be shown to the lead with ease
Tabfu Overview Features
Powerful landing page software for Facebook
Web based software that works on both Mac and Windows – and any device with a web browser
Tabfu offers a complete and focused Facebook marketing package
Create beautiful tab pages in minutes from a library of templates for all occasions with the super simple point click editor
Promote these tabs directly to your fans Newsfeeds with interactive animated Motion Posts – pushing FREE traffic to your promotions
Boost your fan page numbers and reachable audience with the Facebook ad design template editor
Track all your stats with analytics and focus on whats working in your niche
Refine, repeat and then easily duplicate your success across all your Fan Pages
Unlimited Facebook accounts, unlimited Facebook Fan Pages, unlimited Tab publications and unlimited Motion Posts and Ad Designs with a single membership
Facebook’s been putting its money into mobile for a long time. Now it wants to make the web a BETTER experience for all mobile users. Here’s what this means for you. Know why your sites and offers are leaking traffic? Anytime someone on mobile clicks a link to your stuff and it doesn’t load instantly, you lose. Studies show for every 1 second delay in load time, conversions decrease up to 7%. FB is out to solve that problem FOR YOU, with its latest platform called Instant Articles. In a nutshell, it’s a distribution platform. Allowing marketers to share their content as native media within FB’s mobile and messenger apps…….
