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How to Plant Ideas in Someone’s Mind – Adam Dachis

Getting someone to want to do something can be tough if you know they're not going to want to do it, so you need to make them believe it was their idea. This is a common instruction, especially for salespeople, but it's much easier said than done. You have to look at planting ideas in … Continue reading How to Plant Ideas in Someone’s Mind – Adam Dachis

3 Ways to Build Your Brand Identity Using Content Marketing – Brian Hughes

Can your company's content pass the "no-logo test"? When I work with digital strategy clients who are struggling with content marketing, I always ask them to take the logo test, inspired by this excellent Content Marketing Institute article. You should try it, too. Related: 5 Tips for Building a Strong Brand Identity To do that, … Continue reading 3 Ways to Build Your Brand Identity Using Content Marketing – Brian Hughes

The 12 Hidden Crises Working Women Face And Where They Come From – Kathy Caprino

I spent 18 years in corporate life that had some great high points, but also a number of very significant challenges that turned into full-blown crises. These serious crises included sexual harassment, gender discrimination, chronic illness, narcissistic bosses, financial hardship, toxic colleagues, unethical leadership and more. When I look back now, I see that my … Continue reading The 12 Hidden Crises Working Women Face And Where They Come From – Kathy Caprino

When Should Children Have Access To Their Inheritances – Rob Clarfeld

Regardless of whether or not you are subject to the estate tax, it is essential to have a current will and related documents. I recently wrote two articles on the sticking points that can cause well-intended adults to delay the execution of their estate plan: Choosing an Executor of your Estate and Naming Potential Guardians … Continue reading When Should Children Have Access To Their Inheritances – Rob Clarfeld

Feel More Valuable: 3 Ways to Raise Your Self-Worth – David Meltzer

Whether in business or your personal life, feelings of unworthiness can hamper your ability to shine. When we don't perceive ourselves as worthy, we tend to self-sabotage and avoid going for (or asking for) what we deserve. My good friend, entrepreneur Ed Mylett, shared an idea with me that I thought was extremely powerful. He … Continue reading Feel More Valuable: 3 Ways to Raise Your Self-Worth – David Meltzer

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