Category: Instagram Autoposter Tools

12 Creative Ways To Use Instagram Live To Build Brand Presence

Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips, Instagram Training Course PLR

Instagram Live is one of the latest additions to one of the most popular social media networks today. Instagram already boasts hundreds of millions of users. The live format is one that several social media networks (including Instagram’s parent company, Facebook) have been exploring.

The Live space opens up the network to a different type of content—a combination of videos (which we already know have high engagement numbers) and the allure of getting a glimpse into someone’s personal life. While this feature tends to be more popular with individuals, brands can capitalize on it, too, with a bit of research and strategizing.

To help, these 12 members of Forbes Business Council discuss some of the creative ways they see businesses using Instagram Live to grow their brand presence and reach out to customers.

1. Schedule Q&As

People love reality TV and the use of live videos in business can provide instantaneous connection with customers. Integrating this tool in your business can maximize exposure and profits. Schedule Q&As to bring viewers online, update on new offerings and showcase team members’ personality and quirks. The more regular you do lives, the more connections you’ll be making and the more raving fans you’ll create. – Coraline Dufroux, Innova Services Group

2. Host Questionnaires

Hosting an Instagram Live questionnaire is one of the best ways to engage your audience. A special trick to having the best live questionnaire is posting an Instagram story about six hours before going live with the question box feature. This will allow your audience to ask questions beforehand and when you go live there is a feature to bring up all of these questions for everyone to see! – Luke Lintz, HighKey Agency Inc. MORE FOR YOUA CMO’s Road Map To Leading In The Post-Covid Era13 Great Tips For Using Visual Content In Marketing16 Critical Steps When Updating Your Company’s Marketing Funnel

Forbes Business Council is the foremost growth and networking organization for business owners and leaders. Do I qualify?

3. Use The Collaboration Feature

One way businesses can increase their brand awareness using Instagram Live is through the collaboration feature. Companies can use it to partner up and cross-promote with other brands and influencers by going live on campaigns together. This way, both brands can engage with their respective viewers on Instagram Live and potentially gain new quality followers. – Amy Bourne, Brad’s Deals

4. Leverage Guest Appearances

With the shift to a remote work lifestyle, a lot of brands have started using Instagram Live for collaborations and guest appearances. This gives guests an opportunity to share their knowledge and speak about how the work they are doing relates to the brand’s audience. This kind of content helps brands grow because it attracts a new audience and is different from the content they usually produce. – Emma Rose Cohen, Final

5. Host Employee Interviews

One idea is to host an interview with one of your employees on Instagram Live. This is an opportunity to share your organization’s culture and add a human touch to your business, both of which can improve customers’ engagement with your brand. Let customers watching the Live ask questions as this will pique interest and add transparency. – Adam Harvey, Proofed

6. Create Interactive Live Demos

One creative way businesses can use Instagram Live to grow their online brand and presence is by providing live demonstrations that are interactive rather than only educational and content-based. During this time particularly, individuals want information that they can immediately benefit from, e.g., meditation, yoga, cooking and other wellness-related activities. – Dr. Jaquel Patterson, Fairfield Family Health

7. Engage In Bilateral Conversations

Studies indicate that millennials and Gen Zers want brands to engage them online. Consumers want experiential, not simply promotional videos. Instagram Live empowers brands to engage in bilateral conversations versus the standard one-way megaphone. Consumers also want to be heard, not told. Use Instagram Live not to broadcast, but to engage in a meaningful way to build customer loyalty and retention. – Scott Amyx, Astor Perkins

8. Use It As A Storytelling Platform

It’s a great storytelling platform as it has no time limitations and allows you to receive real-time feedback. Viewers can comment during the broadcast, so it’s a fantastic way to get a read on your audience. It’s also casual, so no need for fancy production. Just point and shoot! Consider using this option to expand your brand story, promote upcoming events and test new kinds of content. – Jessica First, Kilter

9. Enhance The Connection With Clients

Now is an excellent time to utilize Instagram Live more than ever before. Most companies are working remotely during this time, and creating human connection has become an essential daily need in all of our lives. Instagram Live is a great way to enhance the connection with clients and customers. Connecting with your customers through avenues like this organically grows your presence and brand. – Brittany Harrer Dolin, The Pocketbook Agency

10. Increase Engagement With Followers

When customers tune into a live video on Instagram, they are choosing to interact with the streamer. It’s important for companies to recognize this opportunity to engage by sparking discussions with the viewers. One way to do that is through rewarding valuable feedback communicated by fans with exclusive offers and coupon codes. Building communities and creating enthusiastic and loyal customers. – Ibrahim Ibrahim, iBoostReach

11. Share Your Journey

Being vulnerable and sharing your journey as a business owner makes your audience turn into loyal customers through the empathy they feel and the connection they have with your real business journey. For example, you could talk about manufacturing challenges or design decisions on social media marketing or about landing a huge contract and all the “feels” you’re going through. It’s priceless! – Silvia Mah, Ad Astra Ventures

12. Showcase Your Personal Life

Part of the brand is personality. We had a lot of success promoting an off-Broadway play with actors using Instagram Live to show fans their morning commute and work outside of the theater. You don’t need to be an actor with this approach. CEOs and other leaders can showcase their personal life with similar IG Live situations. Let your customers connect with your leaders via personal stories. – Mark Macias, MACIAS PR Check out my website.

Expert Panel®

 Expert Panel®Forbes Business Council is an invitation-only, fee-based organization for successful entrepreneurs and business leaders.

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Bobby Krieger

Instagram live has been the surprise break out feature of 2020, everyone is live on Instagram right now because of the outbreak so NOW is the time to tune in. Check out this video where I give you all the Tips & Tricks you need to go live on Instagram now! 👇 Click The Link Below To Get Going Live On Instagram Check List ►► https://m.me/2117746011820009?ref=w99…​ ———————————————————————————– 💛 FOLLOW ME ON INSTAGRAM FOR DAILY EXCLUSIVE TIPS ►► https://urlgeni.us/instagram/TheInflu…​ ———————————————————————————– ⚡ Join The Notification Squad (Get Live Updates + Text Me…Yes Actually Me, Whenever!) ►► http://bit.ly/332ZZS6​ ———————————————————————————– JOIN OUR FB GROUP ►► facebook.com/groups/BuildingInfluenceOnInstagram ———————————————————————————– 📧 Teamomni@omni-influence.com ———————————————————————————– Resources From Video: ———————————————————————————– #BobbyKrieger​ #Socialmediamarketing​ #Instagram

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Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips, Instagram Training Course PLR

ProfileMate Is the worlds first software to allow you to analyse, strategize and then contact ANY Insta Profiles followers on a mass scale on day 1 & allow you money right out the gate– it’s that simple.

Enter Any Insta Page (Yours, A Competitors Or Even Multiple competitors). Click scan to have profilemate scan through all the pages FOLLOWERS (Pull all public data for you in seconds).

Download & mass contact your new list of hundreds to even thousands of daily NEW emails of your target market who WANT to be contacted by you.
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MASS CONTACT users with Profilemates Public Email & Phone Number Domination module

ProfileMate will search any profiles FANBASE for you and gather 50-150 emails a day on average of users who WANT TO BE CONTACTED for FREE, allowing you to contact them instantly and convert.

Generate Buyer Traffic in Minutes

ProfileMate analyses thousands of profiles per hour and instantly giving you LIVE reports of your selected audience & then giving you a list of those who are ready, wanting and excited to be contacted. To do this manually would take years.

Profilemate Delivers Thousands of Contactable Users Delivered to YOU Every Single Day

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Contact any pages most engaged fans with ProfileMate’s Engagement Domination tool

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Profilemate is not just a software, it’s a community & in launch week only you’ll get our bonus webinars along with a full video training series taking you through how to use profilemate.Search 3k users a day by getting profilemate now, or wait until after launch & search only 1k. Profilemate will find you influencers to promote your product/service for free and many more…

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Learn How To Create Stories & Profit Passively From Instagram Stories

Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips

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This is PURE Gold, and while there are some restrictions on how you can collect & treat the leads (to prevent from abusing the system and spamming leads) there is no confirmation, meaning every viewer automatically becomes your subscriber!This is where it becomes mega sexy. Facebook chatbots like Manychat are quite popular and hold an extensive amount of features that turn every business on FB into a powerhouse.

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An easy to use Story Builder Editor to give you instant Instagram Recommended Story Styling with connected quote bank and stock image bank, stickers and frames to design just whatever you can imagine.This is the core problem fixer, that intelligently grab all leads from those viewing your published stories.

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Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips, Instagram Training Course PLR

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Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips, Instagram Training Course PLR

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Instagram Autoposter Tools, Instagram Marketing, Instagram Strategy/Tips, Instagram Training Course PLR

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The best way to super-charge your earnings from Instagram is to show your posts to an army of followers as soon as you post them. This is because the Instagram algorithm determines who will see what on their newsfeeds – and “followers” are always at the top of the queue. Ever wondered why those who have lots of followers receive top bucks as highly paid influencers? It’s because their posts get seen by their legions of followers. Read more…

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Storie is tailor-made for Instagram stories. It’s the only softwere optimized for mobile video ads and content. with storie,you’ll create custom, studio-grade video ads and content for your business in minutes! More than 80 percent of social network users access social media on a mobile device.

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