You need to learn this “secret” in today’s new commerce economy – micro-transactions. It simply means this, people are happily spending the $0.99’s and $1.99’s all day long, regardless of whether there’s a recession or not. Obviously, those who can “predict” the future are going to make fortunes for themselves. I mean, you’ve heard stories of marketers who make $100,000 from this opportunity alone. The proof is already in our faces. And the truth is, it’s happening so fast. But the good news is it’s not too late for you to be a part of this “Internet reborn”. It’s like getting to start all over again at the ground floor opportunity – having the “second chance” to make it big. This time, it’s yours to take. Read more…
A new report from BI Intelligence addresses how in-store mobile payments volume will grow through 2021, why that’s below past expectations, and what successful cases can teach other players in the space.
T-Mobile recently indicated that its proposed merger with Sprint could close by as early as Q1 2019, although it noted that Q2 remained more likely. Below we take a look at some of the recent developments relating to the $26 billion deal, which was first announced in April. Our interactive dashboard on what’s driving T-Mobile’s valuation details our expectations for the company through the rest of the year and the factors driving our valuation estimate. The merger between the two companies needs to be approved by both the U.S. Department of Justice as well as the Federal Communications Commission…………
Samsung may be just days away from taking the wraps off its very own foldable smartphone-tablet hybrid, but consumer electronics company Royole has stolen a bit of its thunder with its very own flexible display device. Called the FlexPai, the 7.8-inch hybrid device can fold 180 degrees and transform from a tablet into a phone, albeit a bulky one. At an event in San Francisco this evening, Royole brought out a working version of the FlexPai that we actually got to hold, and the folding feature works as advertised. Granted, it feels miles away in quality from a high-end modern flagship, but it is still the first real foldable device I’ve seen in person, and not just in a concept video or prototype stage…….
Your Complete ‘Done For You’ Solution To Click, Build Amazing Apps – Includes Amazing Software, Ready Made Sales Video pages and much more. Social Media Is here to stay. We integrate with Facebook, Instagram, Twitter and Flickr. Point and Click integration. Encourage Repeat Business with Loyalty Card and Coupons. These are incredibly popular with food places but can be used in multiple industries. Send or schedule a push message to everyone who has downloaded your app. Target by Area. Provide clients with their own white label area and Create beautiful appointment forms – perfect for service based business. Collect leads in app with opt in forms…….
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Who does not love iOS? It’s a great operating system. However I can tell you about a type of person that has a love/hate relationship with iOS: engineers who have to debug crashes on iOS devices. iOS makes debugging crashes trickier than most environments which in turn makes the job of tools like Sentry that much harder. In this blog post we want to give you a bit of insight into how Sentry deals with iOS crashes and what is necessary for you to have an enjoyable iOS crash reporting experience………
While Samsung fights the hardware behind it’s presumptively named Galaxy F folding smartphone, recently published patents show that Apple continues to experiment with the same transformational technology. Details of the new patent have been highlighted by Jack Purcher at Patently Apple. In essence it extends the previous folding iPhone patent to include new hinge arrangements and new materials to cover the workings of the hinges……..
Samsung Pay, the mobile payment from the world’s largest smartphone maker, has launched in South Africa.
Calling it the first such service in Africa, Samsung has partnered with two of South Africa’s big banks, Absa and Standard Bank through MasterCard and Visa cards.
The system took three years to set up, says Sung Yoon, president and CEO of Samsung Electronics Africa, working with the banks and the regulatory body, the Payments Association of South Africa (Pasa).
Because of the country’s mobile-first nature, he says “acceptance of Samsung Pay at launch in South Africa is much better than 2015 in the US when it launched. People in South Africa understand the technology better today, too, than users in the US did three years ago.”
Samsung Pay uses Galaxy handsets from the world’s largest smartphone maker to make payments using both MST and NFC technology – or tapping your phone on a point-of-sale terminal.
Once the app has been installed and credit cards have been added, people can make a payment just by authenticating themselves in the app – using a Pin code, fingerprint or iris scan.
The security is built on its “defence-grade Samsung Knox security platform and biometric authentication” which it installs on its smartphones.
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The EU has taken up arms against Google’s mobile empire in the form of a record-breaking 4.34 billion euro ($5 billion) fine. EU officials issued the fine on claims that Google illegally favored its own apps over those of competitors.
They claim that because Google requires smartphone manufacturers to pre-install and bundle Google Search and Chrome in order to use the Google Play Store, it is abusing its dominance and also stunting competition from rival companies. EU officials have stated that the steep fine was issued to protect European consumers.
In an interview with CNBC, EU Commissioner for competition Margrethe Vestager stated,
“The fine reflects the fact that this has been going on for quite some time. This is a strategy that has been in effect since 2011 and two of the three illegal restrictions are still in effect. It is an ongoing abuse.”
Vestager also stated,
“The thing that Google has to do now is of course to stop,” and “They have products that we all like and like to use. The only thing we don’t like is when they get to misuse their success and put in place illegal restrictions.”
The EU has given Google 90 days to pay up on its antitrust penalties and stop the practice or face further charges of 5% of parent company Alphabet’s daily worldwide revenue. Vestager noted that once Google stops its antitrust infringement, the market will free up.
Google announced today that it is fighting back against the ruling by planning an appeal. In a blog post, Google CEO Sundar Pichai states,
“A healthy, thriving Android ecosystem is in everyone’s interest, and we’ve shown we’re willing to make changes. But we are concerned that today’s decision will upset the careful balance that we have struck with Android, and that it sends a troubling signal in favor of proprietary systems over open platforms.”
Pichai also pointed out that users have the freedom to delete preloaded apps in favor of “apps made by some of the 1.6 million Europeans who make a living as app developers.” He noted that the Commission’s decision ignores user’s freedom of choice and evidence of how people use their phones.
This ruling marks the third antitrust lawsuit laid on Google by the EU. In 2016, Google was accused of blocking rivals on Adsense. As of April, they were advancing on that Adsense case and as of today, it was confirmed that the case is still under investigation.
Last year, the tech giant was also slammed with a $2.7 billion penalty for favoring its shopping service over others.
What This Means for Marketing
This fine not only threatens Google’s dominant position in the mobile sphere, it also threatens their rapidly expanding mobile ad business. In turn, the thousands of marketers who promote ads on Google mobile devices may be negatively affected.
If you account for the shopping service fine issued last year, Google currently faces penalties of over $7 billion. These fines could dramatically increase if the EU decides to hammer down on Google’s Adsense and online ad contract practice.
In a nutshell, this potentially high Adsense penalty is the EU’s defiant way of getting Google to stop blocking search engine rivals on third party sites.
If Google fails to appeal to the EU, then they will lose a huge chunk of mobile ad space territory, a territory that has grown exceedingly large and competitive in recent years.
More and more people are using their smartphones for web browsing, streaming, gameplay, and other internet-based tasks so having acreage in mobile is crucial for Google to maintain their dominance. It’s also crucial for marketers to think seriously about promoting their content via ads on mobile.
It’s unlikely that this ruling will cause Google’s ad empire to topple but there’s a big chance the tech giant could lose their traction in Europe. It’s definitely worthwhile for European marketers to pay attention to these rulings and anticipate some Google ad changes.