How to Use Keyword Gap Analysis to Land High-Quality Guest Posts – Dustin Christensen

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The days of guest blogging strictly for SEO purposes may be over – Google long ago called out the tactic  – but it is still a great way to build rapport with your industry. Guest posting is also an ideal way to provide value to your audience without having a large platform yourself, which is often the case with new brands or websites.

One of the most challenging parts of this process is finding the right topic to pitch to your target sites. This can be particularly difficult when approaching large sites that have hundreds or thousands of published articles spanning many years. The chance that your topic has already been covered may be high.

Recently, I discovered an easy way to find potential topics for your guest posts that can nearly guarantee you will pitch something they haven’t covered before. It takes some research, but can dramatically improve your success rate when it comes to editors accepting your ideas.

Here is how it works:

1. Find a website you’d like to write for and identify their main organic competition.

2. Use the SEMrush Keyword Gap Tool to find keywords that the competition ranks for, but your target site does not.

With this data, you will have plenty of topics that your target site hasn’t sufficiently covered, and with the right approach, you can craft a pitch that is tailored to that site’s focus and audience. This doesn’t mean you will automatically get your idea published, but it will help you avoid pitching topics they have already discussed.

In your pitch, you can also allude to the fact that their closest competitors have covered the topic, which may help your case.

I recently used this strategy to write a contributor post for Foundr.com; a site focused on early-stage entrepreneurship. Here is a look at the process I used, and how you can apply this to your guest blogging campaigns.

Find Your Target Website

Many websites still accept guest posts or editorial submissions, so building your potential prospect list should be straightforward. I began by looking for entrepreneurship, business, and marketing sites that seemed accessible, and made a list of 5 – 10 websites I wanted to pitch.

From there, I started with Foundr.com because the site met my criteria and includes a contributor page with information on how to submit content ideas. When a site offers this info, it is much easier to adapt your pitch to exactly what they are looking for.

foundr contributor form

Aside from being a fan of Foundr’s podcast, I also spent some time browsing their recent and most popular blog articles to get an idea of the site’s tone, voice, and style. Once I was comfortable knowing I could pitch a topic that would be valuable to their audience, I began researching the site’s organic competition.

Identify the Organic Competition

The SEMrush Organic Competitors report identified more than 7,500 domains that had keywords in common with Foundr.com, including large sites like Forbes.com, Entrepreneur.com, and Medium.com.

foundr organic competition

When choosing domains to run through the Keyword Gap Analysis, however, I like to use sites that aren’t too large – otherwise, you will get a lot of keywords and topics that aren’t necessarily related to your target site.

If I were to run YouTube and Foundr through the analysis, for example, I would get thousands of keywords YouTube ranks for that are unrelated to Foundr.

It helps to identify sites of the same relative size and scope of your target site, and this will make the next step easier when choosing keywords and potential content topics. In my research, I found one site that seemed to have a large amount of data to work with, but was focused enough to provide targeted results, and that was Harvard Business Review.

foundr competition

Harvard Business Review covers everything from entrepreneurship to leadership, management, and marketing. The site seemed a good fit because Foundr takes a decidedly young approach to entrepreneurship, where HBR is a decades-old non-profit whose goal is “to improve the practice of management in a changing world.” They may cover similar topics, but their philosophies are different, and I believed I could use this to my advantage when crafting article ideas.

The next step was to find keywords and topics that HBR ranked for that Foundr did not.

Use Keyword Gap Analysis to Find Relevant Keywords

Using the Keyword Gap tool, I entered HBR.org as the first domain and Foundr.com as the second. In between, I chose the “Unique to the first domain’s keywords” option. This gave me more than one million keywords.

foundr gap analysis tool

To clean things up, I narrowed down the results by volume (keywords between 80 and 500 searches) and keyword difficulty (less than 85). This gave me a more manageable starting point of about 150,000 keywords.

how to build resilience at work keyword

Next, I began going through the keywords to see if there was anything I could use as the seed of an article for Foundr. Here is where critical thinking comes into play, and although it is not always fun to work through hundreds of keywords, the time you put into this stage can make or break your pitches down the road.

Many keywords were related to careers and management, including:

  • How to tell someone they are being laid off
  • Office politics hbr
  • How to write short cover letter

Some of these may be good long-tail topics, but Foundr is about early-career entrepreneurs and founders – not traditional career advice. After some research, one of the top keywords stood out:

  • how to build resilience at work

That was something that applied to entrepreneurship because of the immense obstacles and challenges facing those looking to build businesses. Resilience isn’t just helpful for founders – it is practically a requirement.

After doing further research on Foundr’s content, including a Google “site:” search, I found no other article that seemed to hit on the same topic. I had a winner.

Tailor Your Keyword with an Appealing Angle

Once you have your keywords in mind, it is not enough to simply pitch that search query as your topic. You will want to craft an angle that is specific to your target site’s audience and goals. For Foundr, it was not a stretch to relate resilience and entrepreneurship, but I needed to refocus the keyword to be more focused on their brand and business goals.

In my submission, I described “how entrepreneurs can build world-class resiliency by rethinking the way they approach their struggles and challenges.” I explained that for entrepreneurs, resilience is often more important than more concrete skills that are easier to quantify.

The search “how to build resilience at work” then became the topic of how to build resilience while building a business.

I sent the pitch and the next day received an email from the editor saying they were interested in the article. Several drafts, revisions, and months later, the article was published and shared more than 70 times.

building resilience article

Conclusion

For many writers and marketers, finding a good angle for content is often harder than the writing itself. Using the SEMrush Gap Analysis tool, I was able to cut hours of time from my prep work by focusing on topics I knew websites would be more likely to publish. It is not a fool-proof method to landing guest posts, but it can make the outreach process much more efficient.

In the end, the success of your guest post campaigns comes down to your ability to provide real, practical value to your audience, and the right keyword research can help you demonstrate that value front and center starting with your guest blog pitch.

If everyone who read the articles and like it, that would be favorable to have your donations – Thank you.

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XNiche360 – Discover Everything You Need To Help Out Local Businesses

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This quick start guide gives you an overview of the entire XNiche360 system and makes it easy for you to get started and make money right out of the gates. You’ll get a simple blueprint to success that makes this the easiest money you’ll ever make.

Forget about cold calling. Just change a few fields on the email templates using the included instructions, send them out, and sit back and wait for the businesses to respond with their money in hand. These emails are so effective, I’ve actually had to turn down business before because I was TOO busy.

A done for you website templates are focused on the top 10 niches we personally get the best results working with. Using these templates allows you to keep 100% of the profit for yourself and makes fulfilling your website orders easier than ever. Have a brand new website up and running with just 3 clicks of your mouse.

Use our Facebook Covers to sell even more services to clients. Very easy to edit and to make hundreds of unique designs suitable for other niches. You will get videos for the following niches: Dentists, Plumber, Electrician, Chiropractor, Real Estate , Roofers, Restaurants, Beauty Salon , Wedding Services, Auto Local Services

These are the fewer steps of XNiche360:

Step 1: Find Leads:
– Display Up to 500 Results For Each Search Query
– Ability to Search for Location and A Radius Distance Around That Location
– Sort results (lowest number of likes to highest number of likes)
Step 2: Find Problem (Detail Analysis):
– Generate & Download Custom PDF Report
– Competitive Analysis between customer website and other website from competition
– Page Insights, Page Size, Page Load Time, Safe Browsing, Display Language
– Display Mobile View (If it’s mobile friendly or not)
– Additional in-depth market analysis tools and Reports.
Step 3: Check Reputation (Reviews, Ratings, Photos):
– Select only reviews that have 5 star rating
– See photos from the prospect’s Google My Business Page
Step 4: Contact Prospect & Close Deal – By Sending Email and Facebook Message
– Possibility to choose niche based Email Swipes When Sending Email (Social Media, SEO Optimization, Website Creation, Logo Creation, Video Creation)
– Tracking pixel to track open rates
– 2 FB Swipe Messages For 10 Different Niches (Social Media, SEO Optimization, Website Creation, Logo Creation, Video Creation)

 

This is PROVEN system based on creating over 2,300 websites for local clients – We know what works and give you everything you need to make money. The sooner you get this, the sooner you can start making money – Get this today and bank $500-$2,500 within 24 hours or less.

We have everything explained in step-by-step video tutorials. In a few minutes you’ll learn how to use our templates and how to customize everything to fit your needs.

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Nicheology – How To Serve A Niche Market By Offering Your Own Valuable Products | Online Marketing Tools

You will access past training to help you exploit profitable niches, build your list and launch your product. Advanced techniques and tactics to help you make money online fast.Find out what is working right now. How you can use it. Every webinar is recorded so you’ll never miss one if you can’t make it live.

One of the BIGGEST problems with “done for you” resources is that you’re often given them and left on your own.You will get the training to help you gain and keep profitable momentum. Just click the Profit Academy” link on the homepage and you’ll gain instant access for all archived sessions.

Source: Nicheology – How To Serve A Niche Market By Offering Your Own Valuable Products | Online Marketing Tools

Free Business Videos – Discover How To Build Your Very Own Niche Websites That Brings Leads | Online Marketing Tools

Source: Free Business Videos – Discover How To Build Your Very Own Niche Websites That Brings Leads | Online Marketing Tools

Niche Marketing Kit

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Dave Nicholson and John Thornhill have been evaluating 2017 and have had one of their best years ever. To celebrate they have made all the tools and strategies that is responsible for their success available so you can start 2018 with a bang.

They’ve called it The Niche Marketing Kit. However, unlike most ‘collections’ this is not just a bunch of digital products thrown together and sold at a discount. They have actually worked out all areas of their success and what is required to become successful online and the result is amazing.

They have everything covered in areas such as: Website Traffic ,Video Marketing Affiliate Marketing ,List Building, Social Media, Essential Internet Marketing and much much more

This collection of tools contains everything you need to succeed and is valued at well over $10,000, but if you act now you can grab this amazing toolkit for just a fraction of the price. This really is all you need for success in 2018

We know how to make ongoing sales and as long as you have an offer that converts we can return the favor for you tenfold. Just look at some of our results:

In addition to this, The Niche Marketing Kit 2018 can help to improve brand awareness, get more visitors, and turn those visitors into customers.

Feature :

  1.  ََAffiliate marketing: This Premium website is targeted on Affiliate Marketing, and it has multiple ClickBank affiliate links included into it as well as multiple AdSense links. Not only will you receive a commission from Clickbank for any purchases of the special offers that are listed in every page, but you will also receive an additional commission from AdSense in the form of ‘pay per click’ ads.

    You can also earn massive affiliate commissions from a very special Affiliated Products section that displays targetedhigh-quality products, all affiliated to you.

https://i0.wp.com/reviewproductbonus.com/wp-content/uploads/2016/12/The-Niche-Marketing-Kit-2017-Review.jpg?resize=629%2C328&ssl=1

  1.  Cooking and fitness: This Premium website is targeted on Cooking and Fitness, and it has multiple ClickBank affiliate links included into it as well as multiple AdSense links. This website also comes with built-in Optin Forms, so you can also build your list while you are earning BIG commissions! Not only that, but we have also integrated your very own Admin Panel, where you can control Everything within your website at the click of a button!
  2.  Internet marketing
  3. Baby Weaning
  4. Creating and Writing Blogs
  5. Diets for Summer
  6. Ezine Marketing
  7. Drop Shipping and eBay
  8. Targeted on Facebook
  9. Targeted on Social Networking

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AA Juicing Riches – Done-For-You Amazon Affiliate Niche Content Packs

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Azon Affiliate Juicing Riches is the Amazon PLR Niche content pack allowing you to target 3 hugely popular, Evergreen sub-niches in the massive Weight Loss niche. This software comes with all of essential date that Amazon affiliates need to create great looking to generate cash.

Mike Mckay is famous for many product launches such as Amazon Affiliate Luxury Running Gear, Offline Graphics Mega Pack, WP Directory Pro, and WP Central Hub, etc. Yes, he is an expert in affiliate marketing as well as a software producer.

You will learn many things and tactics from his product. With this launch, he has spent much time and energy to develop it. It will be a good choice for marketers who want to run marketing in Weight Loss niche from Amazon. Here is how it works:

– Step 1: Download Content Pack
– Step 2: Upload Content to site
– Step 3: Earn Amazon Commissions.

AA Juicing Riches (FE)’s Features:

  • Introductory PDF
  • In Depth Keyword List – Juicing (100’s of Exact Match Searches)
  • Amazing Exact Match Domain Data – Juicing (100’s of EMD’s to select from)
  • 40 High Quality Juicing Product Review Videos (These videos are niche relevant and contain NEW Royalty Free images + music + Thumbnail image!)
  • 15x Pinterest Posts (Beautiful niche relevant images each containing an inspirational post)
  • 15x License Free Images (Beautiful niche relevant images)
  • 60x Juicing PLR Articles  (These are niche relevant and Perfect for blog posts)
  • 6x Professional Banner Graphics  (6 Juicing Nutrition Banners + PSD’s!)
  • 1x Juicing Niche Infographic (This beautiful infographic is a genuine traffic magnet – includes PSD!)
  • Save you time and efforts!
  • Get the massive powerful Social Media platforms such as Facebook, Pinterest and Instagram!

https://i2.wp.com/www.useenit.com/wp-content/uploads/2017/12/AA-Juicing-Riches-PLR-Review.jpg?resize=640%2C343&ssl=1

Mike Mckay is famous for many product launches such as Amazon Affiliate Luxury Running Gear, Offline Graphics Mega Pack, WP Directory Pro, and WP Central Hub, etc. Yes, he is an expert in affiliate marketing as well as a software producer.

You will learn many things and tactics from his product. With this launch, he has spent much time and energy to develop it. It will be a good choice for marketers who want to run marketing in Weight Loss niche from Amazon.

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Nicheology PLR – How To Build Profitable Niche Business

You will access past training to help you exploit profitable niches, build your list and launch your product. Advanced techniques and tactics to help you make money online fast. Find out what is working right now. How you can use it. Every webinar is recorded so you’ll never miss one if you can’t make it live.

One of the BIGGEST problems with “done for you” resources is that you’re often given them and left on your own.You will get the training to help you gain and keep profitable momentum. Just click the Profit Academy” link on the homepage and you’ll gain instant access for all archived sessions.

Here’s what you’ll get in your PITR package each month:

Use the PITRs as your own. You’ll get the full document that you can put your name on. Make any change you want. Produce your own product.Built-in product recommendations. Each PITR comes with it’s own Product Profile. You instantly know which affiliate programs can help make you profitable in your niche!

Salesletters come with the PITRs. These are worth hundreds of dollars on their own, and you’ll LOVE them. You’ll save hours and hours by not having to start your copy from scratch.That’s right, you’ll receive over five years of product manuals on a specific niche topics. These topics are not limited either. They can be anything from “gardening” to “getting out of debt.”

“What do I sell online?” We literally hand you nearly everything you need to start profiting from in-demand niches (including all the market research, potential affiliates, keyword research, etc). See the product profiles in the section below.

These manuals will be delivered in rich text format, so they’re universally viewable on virtually every text editor whether it be a PC or Mac. And since these products are “rough” (i.e. not pre-compiled), you can compile them yourself as a PDF and them sell as-is, or break them up and create separate products and special reports.

You can also extract one or more chapters and turn them into lead-generating ecourses or articles, or add your own content and make an even better product that’s all your own. In other words, you’ll receive a PRIVATE LABEL license to these reports to use as YOU see fit.

They are 100% yours!The only thing you CANNOT DO is sell the resell rights to the original manuals to other people. Only Nicheology members are allowed access to these manuals, which ensures that these niches do not become overly competitive.

You also cannot claim copyright to the original manuals, but if you alter the materials substantially and truly make it your own, you can of course copyright that. Best of all, the topics of each report will be fully screened by us to ensure maximum profit potential.

They’ll also come with a complete “Niche Product Profile Info Sheet” to give you even more ideas for expanding your product line in this particular niche. (See below for more information on the “Product Profiles.”)

What you can do with your PLR? The sky’s the limit really, but here are some ideas:

  • Put your name on the material and sell it as-is
  • Rename  and re-brand them however you want
  • Combine two or more PLRs into a unique product with HUGE value
  • Create a paid membership site with the content!
  • Use the material as bonuses, upsells or back-end products for products you sell
  • And much more!

Instant Profit Silos – Learn How To Create Strong Keywords Related Themes On Your Site & Improving The Relevancy Search Engines

Instant profit Silos is an info product that teaches you how to build small niche websites (pages), and use pay-per-click advertising on search engines. Basically you will be taught how to choose a niche and about keyword research. Finding profitable keywords is crucial to make this work for you, and Instant Profit Silos does teach you at least the basics.

You learn to find hot niche markets Mark basically labels as “embarrassing topics” where people are too worried about talking about, going to a doctor to and absolutely need to find a solution, so they go online. You then learn to promote relevant products to these people through PPC marketing on Bing ads.

The core of the product consists of 10 videos of good quality, with clear visual and audio. The size ranges from 4 minutes to about 14 minutes. The content is really impressive and Mark Bishop is explaining the method of his system in an easy way to understand. You will learn how to chose a lucrative niche and product(s), research relevant keywords and how to create your mini website.

instant profit silos review

5 steps it takes working Instant Profit Silos:

1) Find A Niche And Product

2) Research The Keywords

3) Create Your WordPress Website

4) Buy ONE Domain Name & Website Hosting

5) THE TWIST! Create An Ad Campaign With Bing

Your traffic will come from paid advertising instead of organic searches. So this is the method of creating a mini site, which will be explained in detail inside this product.

You can repeat this process and create as many sites as you want. You will not find any training related to SEO inside this course, but instead you will have to spend money to get traffic. PPC is risky while SEO is much safer and that is why I think that SEO is more important. In short, you will learn about setting up mini sites as sub domains under one domain name.

Niche Genetics Expert v2 – Easy-To-Use System To Discover Those High-Traffic, Low-Competition And Super-Profitable Keywords

NicheGenetics will analyze, dissect and then reveal Google’s hidden and ever-changing algorithm. This allows you to “crack the Google code”.So you can find out exactly what to do in order to get your site ranking on top of Google, for the best keywords in your niche.

The keywords that matter most to your bottom line!Web Based keyword research software and difficulty tool to Find long tail keywords and competitor analysis.

For those who are just starting in a new niche then this software is a “must have” as it covers everything you need to do to research a suitable niche. From keyword research to lsi to long tail keywords to how competitive the niche is, all is covered in Niche Genetics.

The fact is that Google gives you all the data you need to rank your site. You just need to know how to tap into it, so it will pay off for you! Then, with some reverse-engineering of your competition, your sites can rank on the first page of Google – in record time!

Think about it… We already know what ranks on the first page of Google for any keyword you enter. You can find that out by just entering your desired keyword for a simple Google search!

Now, all we need to do is find out why Google likes those top-ranking sites so much… and then duplicate what they are doing. It’s that simple! Just analyze what Google is already doing to rank sites, and then do what those sites are doing.

Source: Keyword Research Software, Competitor Analysis tool & Long Tail Keyword Difficulty Score & Reverse Engineer

Niche Reaper – How To Export Top Buyers To The Dominated Niche Market Through Marketer Brainer App | Online Marketing Tools

Source: Niche Reaper – How To Export Top Buyers To The Dominated Niche Market Through Marketer Brainer App | Online Marketing Tools