The Key Benefits of Video Content

In the digital age, getting attention is anything but a given. An abundance of publishers, gadgets and apps are competing for mind share, and data overload causes audiences to block distractions and instead focus on what’s urgent.

Five years back, a Microsoft study found that humans now have a shorter attention span than a goldfish, which lasts about eight seconds — only two decades ago, we were at 12 seconds. That’s proof positive why content must be compelling, truly entertaining and/or informative; otherwise it’s just mindless noise.

When marketing online, it also helps to have the right format. Entrepreneurs, startups and small- to medium-sized businesses can all use videos to hook audiences with engaging multimedia content. Here are the four key benefits.

Related: Overcome Short Attention Spans with ‘Micro-Content’

1. Multimedia works well with device screens

Attention-grabbing content often requires the use of multimedia formats like videos and images. Think of how memes and Instagram exploded in popularity in the past decade just as mobile usage significantly increased.

Multimedia works well with small electronic screens where users often squint their eyes and impatiently scroll until something compelling captures their attention. In contrast, eyes have a harder time processing written text, especially if an author utilizes complex, multisyllabic words.

Video publishers succeed when they show audiences relevant and engaging contents,” said Eyal Betzalel, cofounder and CEO of video-discovery platform Primis, in a recent interview with Entrepreneur. “Because of the overwhelming amount of video content available on the web, that should increasingly be based on individual tastes and viewing patterns in order to gain a competitive viewing advantage. With videos, you serve spectators well by showing relevant, timely and excellent content that they are most likely to interact with.”

2. Video makes learning convenient

If a picture is worth a thousand words, that goes twofold for footage and clips.

As mentioned, text has a hard time competing with multimedia when using digital screens. According to research firm Nielsen Norman, site visitors will only read 20 percent of text on a page containing an average of 593 words. Why promote a personal brand, product or service in a format that doesn’t produce enough quality click-throughs?

Digital audiences prefer to consume videos, and a big reason why is because they’re easy, convenient and painless. According to marketing agency 99Firms, users consume 500 million hours of video on YouTube every day and 100 million hours of video on Facebook.

It’s no surprise that Hollywood filmmakers and TV execs continue adapting popular books. Movies and shows communicate information more efficiently via easy-to-process demonstrations or visual aids. Try reading about baking a cake — it’s painful compared to just live-streaming a chef who teaches you how to do it.

A 2018 study by intelligence firm Sandvine found that videos account for 60 percent of all internet traffic, with Netflix leading the way at 12 percent. And 27 percent of U.S. adults haven’t read a book in the past year, according to a 2019 Pew survey. Like it or not, viewers find it more convenient to learn about history (and even classical literature) on television and in movie theaters than having to go through the trouble of reading about it.

3. Video familiarizes audiences with your personality

It’s tough for audiences to become familiar with an author unless they’ve read a ton of their articles or books. Video, however, enables viewers to get acquainted with your unique personality; therefore, it rapidly increases familiarity and credibility. And if you’ve got a standout personality or impactful voice, such charm will be emblazoned in their memory, inviting a purchase, subscription, repeat clicks and social shares.

That bears out in a 2018 study by creative firm Animoto, which found that the vast majority of digital consumers prefer consuming video content on social media. The same study found that 88 percent of marketers are satisfied with the ROI of their video marketing efforts on social media, as well.

4. Clips and footage increase conversion rates

An observer is more likely to cry watching an audiovisual narrative than by reading it. Visual and auditory stimuli even affect taste buds when watching a cooking show. Videos create a lasting impression because they stimulate human senses.

On the flip side of things, writers largely remain invisible or anonymous, given what’s written on paper always stays silent. When using a smartphone or computer, silent content remains in the background as soon as audio or visual messages inevitably interrupt.

It’s tougher to boost click-throughs via text when most people are skimming it. Putting a video on a landing page increases conversions by 80 percent, according to HubSpot. Furthermore, data from Precision Marketing Group shows that the mere placing of a video in an email leads to a 200 to 300 percent increase in click-through rate.

Related: The 8 Most Popular and Effective Uses of Video Marketing

Entrepreneurs, startups and small- to medium-sized businesses should leverage the power of videos and audiovisual presentations. Simply put, they’ve proven more effective than pursuing a text-only marketing strategy.

By: Lucas Miller Entrepreneur Leadership Network VIP

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THE CREATIVE TOOLKIT FOR MARKETERS

Are you trying to decide if adding video to your marketing strategy is worth the time and money? Spoiler alert: it is! This video dives into the main 5 benefits of a professional video which includes improved brand recognition and increased search engine optimization (SEO). You can read our in-depth article on the topic here: https://blog.vmgstudios.com/benefits-… Be sure to subscribe to this channel for more educational content. You can also find more resources on marketing, video, animation, audio, graphic design, interactive video, social media, and more on The Creative Toolkit for Marketers: https://vmgstudios.com/creative-toolkit/#videomarketing#videoproduction#marketing

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Retainio An Awesome Creator of MicroBuzz Viral Site

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People are constantly visiting sites looking for the latest news and other viral content. And when they find something they like, they share it with friends or on their social media profiles. And if you’ve ever done this yourself, then I can practically guarantee that you have everything it takes to start generating an income online.

Gather all of those posts, memes, and other viral elements in one place and share it with the world. Add a sprinkle of monetization and you’ve got a money making asset. And this my friend, is simpler than you think when you have the right tools.

In a few clicks, you can add videos in any Niche to your MicroBuzz site by simply searching on YouTube or Vimeo and adding them. Create these to get visitors to interact with your site. People love to be included in the conversations and polls are a great way to give them a voice.

Simulate a messenger or text style conversation between multiple parties with this option. Allows you to add members, images, and more. Great for giving your visitors a way to ‘eavesdrop’ on whatever text you want to display on your site while pushing them towards any offer you want.

Create more helpful, useful posts that allow you to connect with the reader and offer true value. Or you can use it to base around any niche or topic such as celebrities, sports figures, or more! You can use these lists to create catchy viral content that attracts tons of viewers while using the same content to earn amazing affiliate income from Amazon!

Allows you to put together multiple slideshows that draw your visitor’s attention in like a moth to a flame. You can also use this as a great way to create the types of posts that give a top number of some sort. Such as the popular posts that you see online like “10 Celebrity Homes That You Have To See”

Regardless of what you do online, (or offline) having a tool like Retainio can help you create a publishing empire or help you bolster your own business that you might have currently. Just think about it. There’s nowhere you can go online without visiting a website first. And if you’re really honest, there’s really only a handful of sites that you continue to frequent every day that you’re online right? Now, take a closer look at those sites. You’ll notice they have monetization everywhere.

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You don’t always need to post to your WordPress site with Retainio. Nope. You can also create posts directly within Retainio that are hosted on our server. This way they’ll load fast without any hassle. From there, just share the url that Retainio gives and you’ve got dynamic posts ready to get all the traffic you can handle.

Source: https://retainio.io/

UBIQUITII – MULTIPLE Social Media Platform Reposter

UBIQUITII is a cloud-based app that allows you to post your content or post on multiple social media platforms with just a one click. Here, the best part about the UBIQUITII is that you can connect unlimited social media accounts. In short, this tool can help you to get more leads and sales with your social media profiles.

Honestly speaking, I have never seen such an amazing tool like UBIQUITII in this industry.The vendors behind the product Danny & Kimberly Vries are known for amazing products and they have very high reputation in this industry. With UBIQUITII you can connect your YouTube, Instagram, Facebook, Twitter, Pinterest, LinkedIn accounts.

What you get inside UBIQUITII

  • One-Click Posting on Facebook pages, Facebook groups, Instagram, Linkedin, Twitter, Pinterest, and YouTube (plus Reddit) 7 Social Media Platforms
  • Facebook Group (Admin) & Page Posting
  • Reach 6.7 Billion Active users on Major Platforms
  • Organic Leads Without The Need To Advertise
  • 5GB File Manager for Media Upload
  • Easy Media File Browsing
  • Drag-And-Drop Social Media Account Group Manager
  • Social Media Post Preview
  • Text, Link, Image & Video Posting
  • Captions Library for Your Favorite Post Captions
  • Clear Reporting per Social Media Platform
  • Post Planner for Queued, Published and Unpublished Posts
  • Instagram Story & Carrousel Posts with Geo Targeting
  • Commercial License for Sale of Commercial Products
  • Connect Unlimited Social Media Accounts
  • 5 GB of File Manager Storage
  • 30-Day Money Back Guarantee

  • Allows you to manage all your social media profiles from one single dashboard
  • High quality product
  • Dedicated support
  • Easy to use
  • Step-by-step tutorial
  • 30 days money back guarantee

With UBIQUITII Commercial License, you obtain the right to sell any product on your social media campaigns, from low ticket to high ticket products. You also obtain the Right to Sell your own account so you can make a rockin’ return on your investment today

 

Source: UBIQUITII FE

Sociible – AUTOMATED Social Marketing Campaign Creator

 

Sociible is a brand new web-app creates fully-automated Social Marketing Campaigns in minutes by leveraging other people’s authority content for unlimited and hands-free traffic leads and profits in any niche! You and Your customer don’t Have To Pay For Ads, without Needing Any Experience, without an Owning Any Website or Technical knowledge and It’s as simple as 1–2–3: Create, Schedule, and Profits.

Let’s agree on one thing; Everyone needs traffic, especially automated and free Traffic. Your customer is going to love you and thank you for promoting this brand new fully automated software. With Sociible you can set up 100% automatic campaigns that will not only bring tons of traffic but will actually load them into your integrated auto responder. This function adds their Facebook verified email so that you don’t have to worry about people giving you fake emails or emails that they never use.

One featured that I discovered while researching for this Sociible review is the ability to gather all the content for your posts from other people’s posted content. It is super easy, just type in a keyword and Sociible will find you tons of content for you to pick from. Now that the content is gathered together in your dashboard so that you may choose the content that you want to use or save some for later.

Now that you have your content gathered you have a few options as to how to run your campaign. You can simply post now if you like to get the message out quickly. You can also schedule your post to come out at a future time or date. Using this feature you can product content streams for your campaigns. Lastly you can save your gathered content to past later at your convenience. Either way you have a lot of options to tailor your social media campaigns to be even more profitable.

Sociible gives you the ability to customize your social media campaigns and really dial them in to be more successful, engaging and most importantly profitable. BOTTOM LINE you can place your offer or optin over ANY PAGE on the internet! One of the main tools to accomplish this the content overlay. You can customize these and monetize with offers and and affiliate links.

In a nut shell, what we have here is another very clever release from Joshua Zamora. It only takes 5 easy steps to to set up a social media campaign with this app. You don’t need content, you don’t need a domain, you don’t need a website and you don’t need any internet marketing or coding skills to set this software into action.

By scheduling and customizing your campaigns you have the ability to “set it and forget it”. It is a complete system carefully designed to bring in profits, list build and to gather niche specific traffic to any offer.

Source: https://zamuraiapproved.com/sociible-special/

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Clipmagix PRO – The Worlds Powerful Pretty Little Things Creator For Record Breaking Engagement

Breath-taking content that effortlessly gets attention like never before, empowering you with mesmerizing pretty little things for your social media profiles, your banner ads, website or emails. Stunning, attention-grabbing, pretty little things that showcase your authority with magnificent content in style, getting you 40X more exposure that lead to more profits, FASTER! A brand new revolutionary software that takes any clip and makes them magically addictive so you get the attention you deserve to profits…..

Read more: https://clipmagix.com/new/

Octosuite VIP Training – Affiliate Link Cloaker + Image Editor COMBO

OctoSuite allows you to break down any fan page including your competitors, simply enter the page URL, hit search and instantly see where any fan pages audiences are from so YOU Can better market to your audience. Automate The Most Important yet ‘Manual’ process’s that will ensure your message and brand is seen by millions. Find The Right Content In Miliseconds In Any Niche. OctoSuite is the only tool in the world that will let you search multiple social networks at once in any niche, filter the content from most liked, most recent, trending, even location based trending content, allowing you to 1 click post and schedule.

Read more: http://octosuite.com/oto2/

Viral Autobots Training – How To Find The Best Viral Content Posts In Social Media & Use Them Instantly To Your Website

Viral Autobots lets your brand be seen by millions of people organically all over the world by finding and uploading and scheduling the most viral content in any niche all over the world, while monetizing your page in the process. Never have to be concerned about having to find content again or having to pay money for ads. Viral Autobots will immediately provide you not only the exact text and image/videos that have gone viral previously, it’ll also let you post what is going viral right now all over the world (even location specific). Finally a tool provides you the ability to monetize this content by inserting call to actions to the videos themselves …….

Read more: http://viralautobots.com/oto3/

Bullet Viral Traffic – How To Get Massive TRAFFIC SPIKES Using Viral Content on Both Website & Social Channel to Bring Huge Traffic

With Bullet Viral Traffic you can Automatically find and post viral content multiple times a day so you can relax while your website works for you, Automate integration between Facebook and Twitter and your web site so all your marketing channels grow each other at the same time.Monetize traffic in any way you wish with easy integration of CPA and affiliate offers, sponsored posts, AdWords and much more. Automatically generate TARGETED content add both general AND niche focused so your audience begs for more…..

Read more: http://bulletviraltraffic.com/