Category: Whatsapp Marketing

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Facebook Is Committed To WhatsApp Encryption, But Could Bypass It Too – Parmy Olson

By marketingscoops on

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In the last four years since Facebook bought WhatsApp for $22 billion, the app has remained ad free. But that’ll change in 2019, when WhatsApp starts showing targeted ads in its Status feature, and eventually rolls out marketing messages from business clients too. This was the primary reason WhatsApp co-founder Brian Acton left WhatsApp in September 2017, according to his interview with Forbes published Wednesday, along with concerns about the way Facebook “probed” at the app’s end-to-end encryption……

Read more: https://www.forbes.com/sites/parmyolson/2018/09/27/facebook-is-committed-to-whatsapp-encryption-but-could-bypass-it-too/#189ed9c93efe

 

 

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Business Hacks Business Owners/Boosters Business Reputation/Reputation Content Marketing Whatsapp Marketing

WhatsApp Cofounder Brian Acton Gives The Inside Story On #DeleteFacebook & Why He Left $850 Million Behind -Parmy Olson

By marketingscoops on

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WhatsApp cofounder Brian Acton, 46, sits in a cafe of the glitzy Four Seasons Hotel in Palo Alto, California, and the only way you’d guess he might be worth $3.6 billion is the $20 tip he briskly leaves for his coffee. Sturdily built and wearing a baseball cap and T-shirt from a WhatsApp corporate event, he’s determined to avoid the trappings of wealth and runs his own errands, including dropping off his minivan for maintenance earlier that day. An SMS has just come in from his local Honda dealer saying “payment received.” He points to it on his phone……

Read more: https://www.forbes.com/sites/parmyolson/2018/09/26/exclusive-whatsapp-cofounder-brian-acton-gives-the-inside-story-on-deletefacebook-and-why-he-left-850-million-behind/

 

 

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Content Marketing Mobile Apps Mobile Marketing/Apps Whatsapp Marketing

Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API — TechCrunch

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Earlier this month, WhatsApp announced the launch of its first revenue-generating enterprise product, the WhatsApp Business API. The API allows businesses to respond to messages from WhatsApp users for free up to 24 hours, then charges for any responses after that point on a per message basis. Though still in a limited preview, the company…

via Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API — TechCrunch

 

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Whatsapp Marketing

WhatsApp officially launches its app for Businesses in select Markets | Mastering Facebook, Google+, Twitter

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WhatsApp today officially launched its new WhatsApp Business app in select markets, including Indonesia, Italy, Mexico, the U.K. and the U.S., ahead of its..

Source: WhatsApp officially launches its app for Businesses in select Markets | Mastering Facebook, Google+, Twitter

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