Cinemagraphs are living photos that look like a still photographs but have a moving part, which loops forever. Because the motion part contrasts with the stillness of the rest of the image they instantly catch attention.
Cinemagraphs are news feed scroll-stopping content, almost impossible to ignore, easy to digest, fun to share, and they get results.This is why social media are exploding with cinemagraphs that go viral.
It is a massive opportunity which is growing at staggering rate and you can immediately tap into it.This is also why big brands like Apple, Netflix, Canon, Mercedes-Benz, Dior, and others started using cinemagraphs, and you should too.
Unfortunately, without the right tool, cinemagraph is difficult to create and it could take days to make just one.But now there is brand new, revolutionary FlickGraph software, which makes cinemagraph creation super-easy and fast.
All it take is 3 steps to make incredible cinemagraph with the software:
Step 1 – Import a video
Step 2 – Select a still frame
Step 3 – Erase part of the still frame where you want motion to loop and export cinemagraph.
It’s that easy. No design or technical skills is required. Just select a video, select a frame, erase, and done. with cinemagraphs you can tap to that 48% of Facebook traffic you previously did not have access too.
However, until now there was a big problem. It could take days to make just one cinemagraph plus it used to require high level of photoshop skills.The new FlickGraph software, which was just released, allows you to make cinemagraph in under 5 minutes, and it is so easy to use that it requires zero skills.
With all that autoposting software around and generally social automation somehow nobody thinks about, the most import thing is to actually get HUMANS stop scrolling and give them something theycan share and look good doing it.
Over the last, the cost of FB ads shot way up and so called ads blindness significantly increased to the level when people hardly see any ads.Those days getting decent FB ad relevance score is harder than ever.
All that contributes to more and more marketers failing on FBs ads and actually lose money there instead on of earning income.To combat this trend big brands and digital marketers recently started using living photos, which now many call Flickgraphs (previously cinemagraphs)
Toronto startup achieved 41% FB ads cost reduction and 9 of 10 FB relevance score (4 point increase) after static images were replaced by flickgraphs (when the same image was used first as static and then with a moving part).