8 Simple Tips to Improve Your Business Blog

With the rise of the digital age, there are plenty of ways to get your business’ voice heard, but don’t discount the importance of your blog. Business blogging is a valuable investment that your business should be putting time and consideration into.

You’ve probably heard it before: blogging provides the perfect platform for thoughtful, long form content that will help you better connect with your target audience. So your business started a blog and then what happened? Did you see the results you were hoping for?

If done well, blogging can enable your business to experience many benefits beyond just sharing information with your audience. It can help you increase conversion rates, generate awareness of both your business and the products or services you offer, and can even play a major role in helping you boost your search ranking. In fact, if you keep your blogs updated, lively, and informative, and your marketing engine can coast effortlessly to lead generation.

But, if you don’t know what it takes to create a successful blog, you might be wasting your time. In this post, I’ll provide tips on how to improve your blog so you can reap all of its benefits and move your business forward in the digital world.

1. Learn about your audience

Starting a business blog will give your company a chance to nurture your website visitors and build a sense of trust between your ideal audience and your brand. But to build genuine connections with your target audience, it’s important that you write about topics they care about and that match where they are in their customer journey.

With that in mind, you need to have a detailed understanding of the people you’ll be writing for. One great way to do that is to develop buyer personas. If you’ve never created buyer personas, or if you’re unsure how to create them, try out this buyer persona template from HubSpot. It will walk you through how to conduct research to build buyer personas and create a clear picture of your ideal audience.

Once you’ve defined who your audience is with your buyer personas, you can use tools like BuzzSumo or forums like Quora to learn about what your potential buyers are searching for and connecting with on social media. Understanding your audience and their needs will help you better tailor your content to them and their interests.

2. Interact with other blogs

With so many online blogs, making your blog unique might seem like a daunting task. Remember that your blog should be a part of the wider conversation regarding your brand and your industry. You should be linking to other blogs and sources of research whenever you write a new piece of content. This can lead to an increased amount of sites backlinking to your own site, too.

While it may seem counterintuitive, you want other sites to grab your information, as long as they give you credit by linking back to your original content. Backlinks are like online referrals, with other sites saying they think your information is so good they’re pointing others there.

As you garner backlinks, search engines note the popularity of your site and move it up in search rankings. So, treat your links to other sites as networking tools to help improve the authority and relevance of your business.

3. Be consistent

Your blog needs to be a reliable source for your readers. Sporadic blog posts are frustrating for people who are interested in what your blog is saying! This means that you should be organizing what you post and when you post it.Consistency is key to building a steady audience that repeatedly comes back for more and moves through your sales pipeline.

If you haven’t already, consider creating a content calendar for your blog to help you better plan out your posts. Whether you choose to post every day, weekly, bi-weekly, or monthly, make sure you keep a regular schedule so that your readers know when to check out your latest content.

4. Highlight your products and services

Blogging isn’t necessarily about selling to your customers directly, but don’t underestimate the power of well-written blog to help convert prospects. Sharing information delivers a valuable sample of what you have to offer. In fact, did you know that 57 percent of the purchase decision is already complete before customers even call the supplier?

That means that most of the buying journey has taken place digitally before the customer has contacted a sales rep. So, your blog articles should act as an introductory sales person, highlighting the benefits of your products or services to help accurately inform your prospective customers.

5. Be a valuable resource

One of the best ways to attract more readers is to produce highly valuable content. This works on two levels. The first is that your current readers will recognize that you have depth of knowledge in your field and will continuously turn to you whenever they have a question pertaining to your industry. Think Neil Patel and Brian Dean, both of whom are marketing gurus with a huge following because they’ve proven themselves to be credible experts through their online content.

It’s similar to a test drive. Most auto buyers take a test drive before falling in love with a vehicle. Even those who have the willpower to walk away to “sleep on it” are drawn back. Your blog should do the same for your business. Readers click in, read, and cruise away; but you will inevitably pull them back for more if you’ve provided them with helpful content.The second level has more to do with your search rank and how it drives traffic.

Google’s number one goal is to create an incredible user experience, and it does that by providing searchers with the most relevant answer to their search query.So, if you’ve written the most valuable blog post on Google RankBrain (Iike Brian Dean did here), then Google will recognize that through your website analytics and will reward you by placing you higher on the SERPs. And we all know, the closer you are to the top of the results page, the more clicks you’ll attract.Not sure how to write valuable content? Check out this video from Moz on how to 10X your content.

6. Let your audience be a part of the conversation

Your blog should be a knowledgeable resource for users, but you need to be careful not to sound too removed from your audience. Readers want to feel like their engaging with a resourceful community, not being lectured by an anonymous source. You can achieve this by focusing on the tone and style of your writing.

Use your blog to generate action and gather user details (subscribe to a newsletter, follow, like, respond to a poll, etc.). Get them to interact with you, and be sure you give them some incentive to share their contact information with you.If your readers message you on social media or write a comment at the end of your post, make sure you respond. One major key to a successful blog is to build a relationship with your readers, and engagement is a sure way to help you build those relationships and increase your readership.

7. Write well

This seems like a pretty obvious tip, but it’s important nonetheless. Your blog should be easy to digest, so make sure to maintain a conversational tone and keep your paragraphs and sentences short. Incorporating pictures and white space throughout your post will help break up large chunks of text that are harder to read/focus on.And, always triple check for grammar and spelling mistakes. I’m sure you’ve heard it before, but multiple typos can count against your credibility and can easily convince readers to click out of your post. Try using tools like Grammarly to catch errors before you hit the publish button.

8. Focus on topics, not just keywords

SEO is part art, part math, part mystique. With search algorithm updates like Google’s RankBrain, search engines are getting better at understanding searcher intent, rather than just matching results to the keywords in the query.With this in mind, the best way to improve your rank is to prove you’re an expert on topics as a whole. One way to do that is to write quality content (see tip number five above) and the other is to write about various aspects of the same topic.

For example, if you’re a jeweler, you can write about the many aspects of purchasing an engagement ring, such as “How to Determine a Ring Budget that’s Right for You,” and “Why Cut is More Important than Clarity,” and “Diamond Alternatives for the Nontraditional Bride.”By writing multiple helpful posts about a given topic, rather than simply stuffing various keywords into one post, you can establish topical authority, and over time, Google will recognize you as the best resource for anyone searching about engagement rings.For more information about gaining topic authority, check out this post on how to create topic clusters.

Stick with it and see the results

If your business has started a blog, but you haven’t seen the results you were hoping for, try implementing these 8 simple tips to improve your blog. Don’t get discouraged if your blog traffic doesn’t skyrocket right away.As is common with content marketing, it may take a few months for your content to get indexed by search engines, but if you remain a consistent source for original, high-value articles, you’ll reap the benefits of blogging in no time.

Source: 8 Simple Tips to Improve Your Business’ Blog – Relevance.

Related contents:BLOG: Outsourcing property management and client accounting can be a risky businessThe Negotiator Magazine

11:41 Fri, 11 Nov
11:41 Fri, 11 Nov
08:30 Sun, 06 Nov

How to implement a trade secret strategy that realises greater revenue for your businessIAM

12:47 Wed, 16 Nov

04:00 Wed, 16 Nov
19:29 Tue, 15 Nov
10:47 Tue, 15 Nov
23:31 Mon, 14 Nov
14:31 Mon, 14 Nov
13:33 Sat, 12 Nov
02:33 Fri, 11 Nov
11:14 Thu, 10 Nov
00:17 Thu, 10 Nov
16:18 Wed, 09 Nov
20:34 Tue, 08 Nov
16:28 Tue, 08 Nov
16:06 Tue, 08 Nov
15:25 Tue, 08 Nov
13:20 Tue, 08 Nov
01:37 Tue, 08 Nov
12:37 Mon, 07 Nov
11:00 Sun, 06 Nov
00:19 Sat, 05 Nov
14:22 Fri, 04 Nov
03:59 Fri, 04 Nov
15:07 Thu, 03 Nov
Marketing Programs To Buy:
BettingMaster      https://jvz2.com/c/202927/387079/
BevTraders    http://www.bevtraders.com/?ref=arminham
Big Audio Club     https://jvz6.com/c/202927/380087/
BigAudio Club    https://jvz2.com/c/202927/380877/
Boost Optimism   https://jvz2.com/c/202927/380692/
BrandElevate   https://jvz4.com/c/202927/381807/
BrandElevate   https://jvzoo.com/c/202927/381812
Bybit     https://www.bybit.com/en-US/invite?ref=ALEXP
CanvaKitz    https://jvz4.com/c/202927/379051/
ChatterPal    https://jvz8.com/c/202927/324615
Clientfinda   https://jvz8.com/c/202927/370806
Clipsreel   https://jvz3.com/c/202927/372682
Commission smasher   https://jvz3.com/c/202927/376879
Content Gorilla   https://jvz2.com/c/202927/330783
Content Tool Kit   https://jvz3.com/c/202927/329145/
contentGenie   https://jvz4.com/c/202927/387717/
CourseAlly eLearning   https://jvz4.com/c/202927/384759/
CourseReel   https://jvz2.com/c/202927/355249
Courserious   https://jvz8.com/c/202927/360397/
Coursova   https://jvz1.com/c/202927/376527
Creaitecontent  https://jvz1.com/c/202927/376986
Credit Repair   https://jvz8.com/c/202927/377815/
Cryptokit    https://jvz8.com/c/202927/383809/
CryptoRocket    https://jvz6.com/c/202927/378113/
CryptoUnderworld     https://jvz8.com/c/202927/374345/
Dealcheck     https://dealcheck.io?fp_ref=armin16
DesignaSuite      https://jvz2.com/c/202927/297271
DesignBeast    https://jvz6.com/c/202927/371547
DevelopSelfEmpowerment     https://jvz6.com/c/202927/383094/
DFYContentClub     https://jvz6.com/c/202927/381337/
DFYSuite   https://jvz3.com/c/202927/381194/
Diabetes Guide    https://jvz2.com/c/202927/358870/
Diddly Pay’s    https://jvz2.com/c/202927/315596
Diet fitness diabetes   https://jvz1.com/c/202927/286851
Domainname    https://jvz6.com/c/202927/377005
Dominate Email   https://jvz4.com/c/202927/386980/
Dropshiply   https://jvz3.com/c/202927/383483/
DUX Forex Signals   https://jvz3.com/c/202927/128215/
EBook Agency    https://jvz2.com/c/202927/384573/
Ejaculation Total   https://jvz2.com/c/202927/75989/
Email Monetizer    https://jvz2.com/c/202927/386337/
EngagerMate  https://jvz8.com/c/202927/328172
EngageYard   https://jvz2.com/c/202927/383051/
Explaindio    https://jvz1.com/c/202927/123757/
Extreme Adz   https://jvz8.com/c/202927/379244/
Extreme Coupon  https://jvz1.com/c/202927/216101/
EZ Local Appointment  https://jvz2.com/c/202927/385180/
EZDeals  https://jvz8.com/c/202927/377689/
Ezy  https://jvz1.com/c/202927/381935/
Ezy MultiStores  https://jvzoo.com/c/202927/381935
Facebook Cash Machine   https://jvz4.com/c/202927/382333/
Facedrip  https://jvz1.com/c/202927/376325/
FaceSwap   https://jvz4.com/c/202927/381768/
Fade To Black   https://jvz2.com/c/202927/344541
Fanpage  https://jvz4.com/c/202927/144349
Fitness Nutrition   https://jvz4.com/c/202927/353334/
Followup Builder   https://jvz3.com/c/202927/386313/
Forex Atlatian   https://jvz8.com/c/202927/25069/
Forex Blizz   https://jvz8.com/c/202927/144577/
Forex Blue Stark  https://jvz3.com/c/202927/47481/
Forex expert   https://jvz1.com/c/202927/376877
Forex Hybrid Scalper    https://jvz6.com/c/202927/95037/
Forex Joustar   https://jvz6.com/c/202927/381617/
Forex Mastery   https://jvz2.com/c/202927/144621/
Forex Scouts   https://jvz6.com/c/202927/132677/
forrk  https://jvz1.com/c/202927/373449
FusionMT4    https://jvz2.com/c/202927/372523/
FX Goldminer  https://jvz1.com/c/202927/381439/
Galactic  https://jvz1.com/c/202927/188236/
Gaming job   https://jvz2.com/c/202927/184902  s
Genesis Mining   https://www.genesis-mining.com/a/2535466
Gluten free   https://jvz4.com/c/202927/296191
GMB Magic  https://jvz2.com/c/202927/377194
Graphic Alta  https://jvz2.com/c/202927/324492/
Heal Your Emptiness   https://jvz6.com/c/202927/384848/
High Converting Emails  https://jvz3.com/c/202927/386305/
HostLegends    https://jvz4.com/c/202927/384774/
Hostley Domain Creator   https://jvz1.com/c/202927/379223/
Human Synthesys Studio  https://jvz8.com/c/202927/367353/
ImageX   https://jvz6.com/c/202927/363237/
IMSyndicator  https://jvz1.com/c/202927/370769
Inboxr   https://jvz2.com/c/202927/312692
Insta Keyword    https://jvz6.com/c/202927/351606/
Instant Website   https://jvz2.com/c/202927/377557
InstantWebsiteBundle          https://jvz6.com/c/202927/377557
iTraffic X  https://jvz2.com/c/202927/320466
keysearch  https://jvz3.com/c/202927/194909
KlickCourse   https://jvz3.com/c/202927/385006/
Klippyo Kreators  https://jvz8.com/c/202927/327447
KoinCart   https://jvz2.com/c/202927/383555/
Leadvalet   https://jvz3.com/c/202927/385580/
LegalSuites   https://jvz2.com/c/202927/388896/
Levidio Royal Podcasting   https://jvz6.com/c/202927/384025/
Linkable DFY   https://jvz6.com/c/202927/385873/
Linkomatic  https://jvz2.com/c/202927/380937/
LiteTrading   https://www.litefinance.com/?uid=929237543
Live Your Truth  https://jvz6.com/c/202927/379020
Living An Intentional Life    https://jvzoo.com/c/202927/382455
Living an International Life    https://jvz8.com/c/202927/382455/
Local Leader   https://jvz4.com/c/202927/383751/
Local Sites   https://jvz4.com/c/202927/380543/
LocalAgencyBox  https://jvz2.com/c/202927/359468
LocalCentric   https://jvz2.com/c/202927/379339/
LocalioAI    https://jvz6.com/c/202927/378310/
MarketAll      https://jvz2.com/c/202927/386971/
Marketingblocks     https://jvz6.com/c/202927/374934
MarketPresso   https://jvz2.com/c/202927/369837
Massfluence  https://jvz4.com/c/202927/386885/
Mat1 Simple Funnel   https://jvz2.com/c/202927/380197/
Maxslides  https://jvz8.com/c/202927/376842
Mech Forex Robot   https://jvz6.com/c/202927/383447/
MediaCloudPro   https://jvz2.com/c/202927/343635
Megasuite   https://jvz3.com/c/202927/383953/
Mobi First   https://jvz2.com/c/202927/353694/
Motion Kingdom Studio  https://jvz4.com/c/202927/383177/
Movid Animation  https://jvz6.com/c/202927/380385/
MT4Code System   https://jvz2.com/c/202927/376925
My Passive Income   https://jvz1.com/c/202927/384099/
MyMailIt   https://jvz3.com/c/202927/292919
MyTrafficJacker   https://jvz2.com/c/202927/353558
Next Drive  https://jvz4.com/c/202927/371095/
NichBox  https://jvz2.com/c/202927/370705/
Organic Life Guide  https://jvz8.com/c/202927/366872/
Pcommerce   https://jvz6.com/c/202927/372265/
Phemex  https://phemex.com/register-vt1?referralCode=D8HUS2
Photokit  https://jvz4.com/c/202927/373207/
PicsAds   https://jvz2.com/c/202927/385468/
PigMoneyMethod   https://jvz2.com/c/202927/377665/
Pipstock    http://pipstockexchange.com/register?ref=204
Pitchdeck   https://jvz3.com/c/202927/347847/
Pixal  https://jvz2.com/c/202927/378775/
PixaStudio    https://jvz1.com/c/202927/373089/
Pixivid   https://jvz6.com/c/202927/385213/
PlanB Muscle Growth   https://jvz1.com/c/202927/36517/
PlayerNeos   https://jvz2.com/c/202927/376962
Podcast Advantage   https://jvz8.com/c/202927/379995/
Podcast Masterclass  https://jvz3.com/c/202927/379998/
PodKastr    https://jvz1.com/c/202927/369500/
PopLinks    https://jvz2.com/c/202927/368095/
Postradamus     https://jvz6.com/c/202927/108695
Power Reviews    https://jvz8.com/c/202927/384625/
Powrsuite   https://jvz1.com/c/202927/376361
PR Rage  https://jvz4.com/c/202927/343405
Prime Stocks   https://jvz8.com/c/202927/369164
Profile mate    https://jvz4.com/c/202927/358049
Promovidz   https://jvz8.com/c/202927/375692/
Push Button Traffic   https://jvz2.com/c/202927/301402
QR Verse   https://jvz3.com/c/202927/383865/
Quintex Capital     https://quintexcapital.com/?ref=arminham
Quit Smoking    https://jvz3.com/c/202927/359081/
QuizMatic   https://jvz6.com/c/202927/387116/
Reputor   https://jvz8.com/c/202927/380159/
ReVideo  https://jvzoo.com/c/202927/381761
ReviewReel   https://jvz6.com/c/202927/382663/
Rewriter   https://jvz4.com/c/202927/353373/
RSI SEO   https://jvz6.com/c/202927/384381/
Scriptdio   https://jvz4.com/c/202927/385387/
Seniors Income    https://jvz2.com/c/202927/383888/
Senuke  https://jvz6.com/c/202927/279944
ShopABot   https://jvz2.com/c/202927/291955
ShopFunnels   https://jvz3.com/c/202927/384069/
SocialAgency360   https://jvz1.com/c/202927/385357/
SociCake  https://jvz2.com/c/202927/321987
Socifeed   https://jvz6.com/c/202927/375706
SociJam  https://jvz2.com/c/202927/309649
Soronity  https://jvz6.com/c/202927/368736
SqribbleEbook   https://jvz6.com/c/202927/283867
Stackable Picture   https://jvz1.com/c/202927/385046/
Steven Alvey’s   https://jvz2.com/c/202927/351754
Stoodaio   https://jvz1.com/c/202927/372094
Storymate    https://jvz3.com/c/202927/320972
StoryReel   https://jvz3.com/c/202927/387813/
StreamPilot   https://jvz2.com/c/202927/385431/
Studioninja   https://jvz1.com/c/202927/374965
Sunday Freebie  https://jvz1.com/c/202927/267113/
Super backdrop   https://jvz8.com/c/202927/376524
Survai    https://jvz8.com/c/202927/380933/
Syndranker    https://jvz3.com/c/202927/378143/
Talkingfaces   https://jvz3.com/c/202927/375550
The Internet Marketing   https://jvz2.com/c/202927/289944
Tonai Voice Content   https://jvz8.com/c/202927/383119/
Toon Video Maker    https://jvz2.com/c/202927/357201
TrafficForU   https://jvz3.com/c/202927/381950/
Trendio  https://jvz3.com/c/202927/381003/
TubePal   https://jvz6.com/c/202927/379863/
Tubeserp   https://jvz3.com/c/202927/370472
TubeTargeter  https://jvz6.com/c/202927/377211
TuneMingo    https://jvz3.com/c/202927/386556/
TV Boss Fire  https://jvz6.com/c/202927/379480/
Ultrafunnels A.I   https://jvz2.com/c/202927/381129/
VIADZ Ad Template  https://jvz4.com/c/202927/379307/
Vidcentric   https://jvz4.com/c/202927/376095
Viddeyo    https://jvz6.com/c/202927/382326/
Videevolve   https://jvz4.com/c/202927/381011/
Vidently   https://jvz1.com/c/202927/387798/
Video Campaignor      https://jvz4.com/c/202927/387058/
Video Games   https://jvz3.com/c/202927/184902/
VideoEnginePro     https://jvz2.com/c/202927/372916
VideoGameSuite    https://jvz3.com/c/202927/366537/
VideoRobot Enterprise   https://jvz8.com/c/202927/291061
VidKreate   https://jvz6.com/c/202927/386029/
VidMingo   https://jvz6.com/c/202927/378359/
VidRaffle   https://jvz2.com/c/202927/386840/
VidSnatcher    https://jvz3.com/c/202927/342585
VidVoicer    https://jvz1.com/c/202927/379983/
Vidzura   https://jvz4.com/c/202927/385754/
Viral dash   https://jvz6.com/c/202927/375959
Viral Quotes      https://jvz2.com/c/202927/386984/
VirtualReel   https://jvz8.com/c/202927/376849
Vocalic  https://jvz2.com/c/202927/383848/
VoiceBuddy    https://jvz1.com/c/202927/342854
VR Studio  https://jvz8.com/c/202927/388296/
WebCop  https://jvz4.com/c/202927/378683/
Webinarkit   https://jvz3.com/c/202927/383937/
Webprimo   https://jvz1.com/c/202927/379455/
WordPress Mastery   https://jvz1.com/c/202927/386249/
WowBackgraounds   https://jvz2.com/c/202927/381556/
WP GDPR    https://jvz8.com/c/202927/299907
WP Simulator    https://jvz3.com/c/202927/46987/
Writer Arc   https://jvz1.com/c/202927/386602/
writing job   https://jvz8.com/c/202927/213027
XBrain Forex   https://jvz3.com/c/202927/372305/
XFUNNELS   https://jvz2.com/c/202927/310335
Xinemax  https://jvz1.com/c/202927/381749/
YoDrive   https://jvz2.com/c/202927/384700/
YoSeller   https://jvz4.com/c/202927/387544/
Your 3DPal   https://jvz2.com/c/202927/381685/
YTSuite   https://jvzoo.com/c/202927/381179
Zappable   https://jvz3.com/c/202927/367328/

Healthy Eating – Eat Right, Be Bright

If you were going to hire an expert on this, to show you how it’s done, you could easily find yourself investing hundreds of dollars for this sort of coaching. In fact, many people invest hundreds and thousands of dollars to get into coaching programs or attend workshops…

But, you won’t have to invest anywhere near that today. This cheat sheet is a handy checklist that makes it easy to get started. It breaks up the entire guide into easy-to-follow steps so that you can make sure you have all the highlights of everything covered inside right at your fingertips.

This makes it easy to track your progress and stay focused every step of the way. Some people learn better by looking at a mind map. This mind map gives you an overview of everything covered inside the guide. You can also print it out for quick reference anytime you need it!


A hectic lifestyle has made it difficult to maintain a healthy food habit, leaving the body vulnerable to health risks. Without realizing, it creates health problems which could lead to diseases. People realize the importance of healthy eating only when they suffer from diseases like malnutrition, obesity, etc.

A healthy diet plan can help the body to remain active for longer periods and allow a healthy living. A healthy and balanced diet helps to maintain the required body weight with increasing general well-being. A healthy diet has a balance of bread, potatoes, cereals, fruits, vegetables, milk, meat, fish or milk/meat alternatives, and minimum quantity of fat and sugar.

The body cannot get all the essential nutrients from a single food. The body has to depend on a wide variety of healthy foods with adequate amount of vitamins, minerals, and fiber.

The importance of incorporating healthy eating habits is not just limited to the food that’s eaten, it is also about how it is eaten. A healthy eating habit is possible by choosing and eating nourishing and enjoyable foods.

Image result for Healthy Eating - Eat Right, Be Bright

You’ll get instant access to a PDF version of this guide along with download links for the rest of the bonuses. There’s no waiting… You can get started RIGHT NOW.You can begin seeing results extremely quickly… Within days and sometimes even within hours of getting started. The more you make this a part of your daily life, the better the results you’ll get.



%d bloggers like this: