Are you using LinkedIn to its fullest to get a job? I turned on the TV recently and saw a “CBS This Morning” interview with Jeff Weiner, CEO of LinkedIn. Needless to say, it inspired me to sit down and write. After all, I was receiving information on how to boost your LinkedIn profile during a job search straight from the CEO’s mouth, so I had to share.
Why should you use LinkedIn for your job search?
It’s no secret that LinkedIn is the top professional social networking site with 133 million users in the U.S. alone and reaching 200 countries and territories around the world. Per the Jobvite Recruiter Nation Survey, 87 percent of recruiters use LinkedIn as part of their candidate search.
As a professional or student, it’s the popular place to network and look for job opportunities; even former U.S. President Barack Obama once joked during a TV press conference that he would join LinkedIn to help him land a job after his term was up!
The issue is that if you’re only updating your profile now and then, you’re not fully utilizing all LinkedIn can do for you, which includes taking hours off of your job search. Below are some tactical tips on how you can leverage LinkedIn to its fullest to expand your professional network and land your next great job.
On CBS This Morning, LinkedIn’s CEO noted the following three tips to maximize the potential of your LinkedIn profile:
- Keep your profile up to date.
- Be comprehensive about current skills and objectives.
- Highlight your recent experience.
When asked what was most important about a candidate’s profile and how to make the best use of the platform, Weiner responded that first and foremost “authenticity” was important.
“Be yourself, represent who you are. It’s not just your experiences; this is not a resume … This is a more dynamic approach to representing your experiences, your skills, your objectives, what you know, what you’re interested in within a professional context,” Weiner explained.
“It’s not just about the comprehensiveness; it’s also about freshness of the information, and the more complete and the more fresh, the more recent that that information has been updated, the more opportunities that are going to accrue to our members.”

In addition to Weiner’s advice, I’ve added 11 more actions you can take to leverage LinkedIn for maximum efficiency in securing your next position. For the sake of this article, let’s say your favorite company that you just can’t wait to work for is called Gone Bananas. Follow these tips on how to leverage LinkedIn, and you’ll be an employee of Gone Bananas soon…..
By: Ronda Suder
Source: How to Use LinkedIn Effectively During Your Job Search | TopResume
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