3 Common Myths About SEO That You Need To Know

SEO is a strange beast. It is surprising how many people have never heard of SEO.  And of the people who have heard of it, many don’t really know what it is. While others know what it is, but have no idea what to do about it.

SEO stands for Search Engine Optimisation, which is a fancy way of saying… make your site easier for Google to find and feature higher in their search results leading to growth in sales, leads or brand visibility.

But of course, it’s not that simple. There are many moving parts in SEO, and those parts are constantly changing due to Google updates, algorithm changes, and improvements in modern technology. On top of that, there are many people online who claim to be SEO experts, but under the most cursory of scrutiny reveal themselves to be at best incompetent, and at worst complete charlatans.

Even the real experts will have different opinions on what works and what doesn’t, so with SEO being so nebulous, it’s no wonder there are so many myths floating around.We could literally write thousands of pages on this topic, but we don’t want to bore you. Instead, here are the top three myths about SEO and why you really should leave it to the professionals.

It’s all about keywords

Myth: Whatever your website sells, the more times you mention it, the more likely you’ll be featured on Google’s first page. Selling chess sets? Then fill your copy with the phrase “chess sets” over and over again. That’s what people are searching for, right? Makes sense to talk about it?

The Truth: Once upon a time in the early days of the internet, this tactic of keyword stuffing actually had some merit. But that was before Google got smart and wised up to what was going on. For at least the past decade, keyword stuffing has been pointless and anyone using it will have their site punished, and even run the risk of having it removed from the search listings altogether! Not something you want to happen as it’s not the easiest or quickest job to get back in the search results.

Google is all about providing the best service to its users. They want the best website for the job, and simply cramming your site full of keywords is not going to help. This was a very old SEO technique which was in an ethical grey area to begin with, but now results in a website being flagged as untrustworthy. If someone recommends this, then it’s a clue they’ve no idea what they’re talking about when it comes to SEO – so move on quickly.

You can simply pay for the same result

Myth: Forget about spending time and money on SEO! Simply pay for Google Ads and you’ll be at the top of Google’s first page anyway!

The Truth: No, that’s not how it works.

While Google Ads can be helpful, particularly alongside organic SEO if you’re targeting certain keywords or running a special promotion, buying Google Ads does not help your site rise in their ranking or get you more organic visitors.

Ok, so, you’re not at the top of Google’s first page “organically”, who cares, you’re still there, right? Well, yes, but that doesn’t mean people will click on your ad. In fact, depending on the topic, the click-through rate on Google Ads can be as small as 2%!

The good news is, those who do click will probably go on to buy something, but the bad news is, the second you stop paying for those ads, you stop appearing on the first page.

Getting to the top of Google’s search results organically is undoubtedly hard, but has longer lasting results and is definitely worth the effort. Organic results are simply trusted more as there are so many factors involved in getting your website there. A key attribute of successful organic performance is E.A.T. or Expertise, Authority, and Trust.

SEO is no longer important

Myth: SEO is dead. There’s no need to optimise your site because Google is answering people’s questions directly on their results page. Add to that their constant algorithm changes, the rise of social media platforms, and mobile technology, and there’s no point in spending all that time and money on optimisation.

The Truth: SEO is more important now than ever, and the reason is because of all those changes. Google receives a mind-blowing six billion search queries per day. That’s roughly two trillion a year. As more and more people find themselves online across the globe, the number of websites, businesses, and products is increasing exponentially.

All these sites are fighting for clients and customers, and Google needs some method to rank them. To visit your site, people must know about it, and more than 95 per cent of clicks go to the top four search results. This is why, if you want to make it to the top of their search results, it’s essential to have a customised SEO strategy.

Visitors turn into customers, and at the end of the day, that’s what makes a business successful.

SEO – best left to the professionals

SEO is an incredibly complicated discipline, shifting in practice, theory, and even definition, year to year. Getting SEO right includes combining a large number of tools, using best practices that are evolving frequently and constantly adjusting to the numerous Google updates.

Even the experts in the field need to be on their toes, constantly keeping ahead of the curve when it comes to updates, software, and Google’s list of do’s and don’ts. It’ really no wonder there are so many myths about SEO and the best practice out there.

Best practice SEO is definitely worth it when built on a strong foundation using good metadata, titles and descriptions, clear, concise headings, and a website optimised for the user. Then there are a large number of other factors – pagespeed, technical performance, lack of errors, page structure, user experience, structured data, backlinks, image optimisation, hosting, content delivery networks, mobile performance and many more. And of course, high quality, unique and informative content.

It’s a fluid, continuous work in progress, always changing and adapting to the demands of the digital horizon, and is never, ever, a one-time thing.So, in the end, what ranks best? What tweaks and twists can you do to get on that much sought-after, but all elusive first page of Google?

The basics are still the same as they were 20 years ago; select keywords (but not too many), create quality content that gives value to your audience, (not boring regurgitated words that offer nothing of value) and solid link-building (but not just to any old site).

To put it in simple terms, link building is the process used to get other websites to link back to your website. Building links is one of the many disciplines used in SEO as they indicate to Google that your site is a quality resource worthy of citation.

But alongside that, there are a thousand and one small nuances that constantly change over time, moving the goalposts for everyone. A good knowledgeable SEO professional will constantly educate themselves to keep up with the constant changes to Google’s algorithm and adhere to best practice within the industry, making sure they are doing their best for their clients to keep them in the game.

If you are thinking about implementing a customised SEO strategy to help your rankings in Google, please feel free to contact us and have a chat about what we can do for you and your business. We will break down the complexities of SEO into simple terms that you can understand.

We are a specialist inbound marketing agency with a range of clients across New Zealand and Australia. The Directors have over 15 years of experience in this space and our team bring specialist skills and years of experience to their roles.

We have been recognised by some of the largest content marketing and SEO organisations on the planet for our work including Content Marketing Institute, Copyblogger Media, Chief Content Officer magazine and a number of specialist SEO blogs. Our business approach is all about trust, transparency, a commitment to quality and representing our clients with integrity.

Gary Ireland

Gary Ireland

With experience in everything from graphic design to teenage counseling, Gary finally settled on writing as his main weapon of choice. “But writing is just one part of this job, which is why I love it so much. It’s hard to get bored with so many irons in the fire. If I’m not researching an article, I’m on Social Media, or working behind the scenes to optimise a site for Google’s latest algorithms. I learn something new every day, and each day brings with it new challenges.”

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Google Search Central

What are some of the biggest SEO Myths you see still being repeated (either at conferences, or in blogs, etc) Ryan, Michigan Have a question? Ask it in our Webmaster Help Forum: http://groups.google.com/a/googleprod… Follow us on Twitter: http://twitter.com/googlewmc Get notified of new videos on Google+: http://www.google.com/+GoogleWebmasters More videos: http://www.youtube.com/GoogleWebmaste… Webmaster Central Blog: http://googlewebmastercentral.blogspo… Webmaster Central: http://www.google.com/webmasters/

SEMetrix – Uncover The Essential SEO Metrics & Data That is Required for EVERY Successful SEO Campaign

When carrying out any SEO, or ‘backlink building’ campaign, it is important that you have access to vital metrics.  Metrics that will allow you to determine the quality and calibre of a website, in which to get a backlink from, or utilize as part of your ‘SEO Campaign’. Whether you are looking to build backlinks, submit a new article or press release, publish a ‘Guest Blog Post’, or even submit a PDF document to a directory.  It’s essential to identify these metrics.

There are over 1 billion websites online, and to achieve the best ranking results with your ‘SEO Campaigns’, you must utilize the best, most authoritive sites… and avoid the low quality, spammy sites. SEMetrix will provide you with the most important SEO metrics for any website or URL that you enter. It’s as simple as pasting in your URL(s) and clicking a button.

If you carry out SEO campaigns for your OWN websites, or even for your client’s websites, you’ll know that you need to access these metrics. However, to do this you would normally need to sign up for EXPENSIVE monthly subscriptions. Multiple ones! This can rack up to hundreds of dollars per month, and for the small to medium ‘SEO’ enthusiast / business, this can be out of their reach.

SEMetrix Provides you with the perfect solution, without the hefty costs! With our cloud-based software you can invest in credits that you can use any time you wish – and it will work out FAR cheaper for you, than signing up to costly subscriptions with the major platforms.

By zoning in on the highest quality sites for your ‘SEO Campaigns’, you’ll create a strong, natural backlink profile, that will shoot yours, or your client’s sites to the top of Google.

Source: SEMetrix

Automatically Turn Videos Into DOZENS Using Our Video Keyword SPINNER Tube Charge

We decided to change the video marketing and video ranking process FOREVER! We decided to create a NEW WAY to get MORE videos ranked, to get MORE traffic, to get MORE sales, and to have it be A LOT MORE automated! And my promise to you on THIS page is to show you EXACTLY how we’ve changed the way you do video marketing from this day forward! What you’re going to see on this page, is unlike ANYTHING you’ve ever seen before!

Imagine if instead of trying to rank videos one-by-one, that you were able to rank dozens upon dozens of videos at a time. If you want to start getting traffic, sales and rankings like THAT, then you’re on the right page, because like I said, we’re going to show you EXACTLY how you can do the same in your business.

Tube Charge is our new web-app that AUTOMATICALLY Claim DOZENS of Page 1 Rankings Simultaneously With MASS Video Creation, MASS Video Uploading AND Automatic Video Optimization!

Login To Our Web-app and Turn ONE video into DOZENS of Variations At the Click of a couple buttons with our powerful Video Spinner..Fill out our simple video optimization template and connect it to the videos you just created so our app automatically optimizes ALL your Videos For YOU..Configure Your Upload Settings So You Have Fully-Optimized Videos Automatically Uploaded To Your YouTube Channel EVERY SINGLE DAY!

You fly under the radar since Tube Charge will slowly upload 5 videos a day for you. With all of our testing, we have found that this is the MAGIC number. It also uploads them 60 minutes apart so it looks even MORE natural. The way we’ve set up our system, it’s almost like having your own personal VA uploading videos for you on a DAILY basis.

You’re Channels Authority starts to SKYROCKET because you’re having FRESH content hitting your account EVERY DAY. It’s no secret, Google and YouTube LOVE fresh, NEW content! The more content you have on your YouTube channel, the BETTER, PERIOD! It’s simple math. Which Channel do you think YouTube would trust more – a channel that BARELY gets videos added, OR a channel that has videos being added to it EVERY SINGLE DAY? Yea, it’s a no-brainer..

Source: Tube Charge – FE FINAL – Launch Special

SEnuke TNG Pro TODAYS Most Important Ranking Factors to Easily BLAST Your Websites to the TOP of Google

The all-new SEnukeTNG makes it easier than ever for ANYONE to be able to create their own Professionally designed SEO campaigns in mere MINUTES!

NEW Advanced Wizard – The process of going through the wizard has been improved significantly and is now much more logical so that creating Professional SEO campaigns that get you ranked is much easier than ever before. SEnuke TNG also now autocreates optimised SEO titles and tags using data taken straight from Google, 100% niche related! In addition SEnuke TNG now automatically recommends optimal times to run your campaign, no more guess about how many days you need.

NEW Streamlined TurboWizard – The Turbo Wizard now automates 90% of the full wizard, condensing it down to a single screen. SEnuke TNG’s Turbo Wizard lets you create a campaign in one minute that previous versions would have taken 10 times longer to create. Effortless and faultless campaign creation at the press of a button.

NEW: Loop Mode – Now that SEnukeTNG gives you way more control over how articles are used, you now have the ability to LOOP your SEO campaigns!

Simply set your campaign up once and have it loop over and over, FOREVER if you wish. Each time SEnukeTNG will pull in fresh, relevant content and if needed, even creating new accounts. You can also choose to re-use those same accounts again, building up authority, speeding the process up and reducing your overall campaign costs putting more money in your pocket

SEnukeTNG’s unique CrowdSearcher module will boost your websites Search CTR ‘through the roof’ and drastically reduce bounce rate…all on autopilot.

SEO experts agree that TODAYS top ranking factors include Traffic & Engagement metrics such as “Search Click Through Rate” & “Bounce Rate” combined with a strategic and diverse backlink link profile.

You have seen how easy SEnukeTNG makes it to create high profile quality backlinks using todays proven linking strategies.

Well now TNG takes it to another level and gives you the power to influence User Experience metrics like Search Click Through Rate AND Bounce Rate.

Source: SEnuke TNG – Rank #1 With Todays Top Ranking Factors — SEnuke TNG

 AUTOMATED WordPress Theme that RANKS ITSELF on GOOGLE Only With WP News Ranker

 

The sad truth these days is that it seems there are no shortcuts to ranking on page #1.

5-10 years ago just about anyone could spam backlinks, do some seo and rank their site effectively.

But the problem is Google got wise to that. And that’s why online marketing has become so HARD.

It’s true… don’t beat yourself up if you haven’t had results ranking your site so far, because in 2019 Google is SMART.

Simply spamming some backlinks and installing an SEO plugin WILL NOT RANK your site.

These days it’s more true than ever that Google only rewards QUALITY websites with higher rankings.

And to Google quality means you posting masses and masses of original content on a regular basis.

  • Rank Your Site For Popular Searches In Your Niche: Start ranking your site on page#1 for things people are ACTUALLY searching for.
  • Start Getting TRAFFIC Today: Get masses of free search traffic from Google 24/7
  • 100% Automated Your site will start ranking itself on page #1 from the moment you activate the plugin
  • Get Original Content For Your Site 24/7: You never have to create ANY original content for your site ever again!
  • Automated “Human Readable” Articles : Get fully automatic content that looks like it was written by a human!
  • Easy To Use, Newbie Friendly: Anyone can have their site ranking itself within minutes of installing.
  • Works In ANY Niche: No matter how big or small your niche, you will see great results.
  • Unique “Image Spinning” Technology Included: You get unique IMAGES for your site content too!
  • Unlimited License Available: You could have dozens of sites, producing their own content and ranking themselves on FULL AUTOPILOT.

Profit

WP News Ranker goes to work every day searching top news sources to create trending content in your niche. Get masses of google search traffic every day by getting your site on page #1 for multiple popular search terms. Get automated content that is so realistic no-one will ever guess it’s automated. Not even Google!

Most Powerful “Content Spinning” You’ve Ever Seen.

Spin any of your chosen content sources into totally unique posts and articles All content is fully “human readable” High quality spun content that even your visitors will love. Appears totally original to Google. Get MASSIVE increases in your Google search ranking.

 

Source:  AUTOMATED WordPress Theme that RANKS ITSELF on GOOGLE Only With WP News Ranker | Online Marketing Tools

SEO XBusiness – The Only Tool You Need to Launch Your Fully Fledged SEO Business with No Experience At All

With our app, you can easily launch a fully profitable SEO business with no experience at all. SEO XBusiness creates instant ‘deliver reports’ that you can send instantly for your clients after our app does all the hard work for you.You can add your own logo to all the reports SEO XBusiness creates, this is amazing for branding. With SEO XBusiness you have no restrictions, you can create unlimited campaigns, do unlimited services,  get unlimited reports and unlimited profits, There’s nothing to install, you can run SEO XBusiness from any browser, even on mobile. SEO XBusiness is designed for you to sell SEO Services for huge profits  with no effort – all the features that come with SEO XBusiness can be sold as a service on sites like Fiverr, Freelancer, UpWork and many more….

Video Express 2 – World’s First & Best Video Suite to Rank Any Video You Want

With three simple steps you can find the most trending keywords to rank for, optimize your video automatically and also create backlinks for your uploaded video, making sure you gonna rank and stick. Enter a keyword and Video Express 2 will instantly give you the most relevant keywords to rank for, it gives you the right title, description and tags that will generate the most views and traffic for your videos immediately and Post your video and it will instantly generate dozens of backlinks that are gonna make your videos rank and stick. It shows you the most relevant keywords to rank for, the keywords that will get you the best results, saving you time and money and gives everything you need to rank, the right title, description and tags that you need to make sure you will get results from the serps but also related videos of yours………

Read more: http://getvideoexpress2.com/live-2-2/?aid=1

SigmaTraffic – Cheap Website Traffic With 6000 Hits Every Month Using Powerful Bounce Rate Control

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We’re an affiliate website, that means that we’re not producing the traffic ourselves but reselling our vendor and along with paid account the vendor provides free ones with limited amount of traffic. We make money on those clients who want more traffic and are ready to pay for it. You’re welcome to stay on free account as long as you want. We guarantee that all the traffic you will see in your own Google Analytics. In case you use any other traffic counters please do it at your own risk. You can choose any kind of traffic you need, make it social, organic, referral or just leave it to be direct. It is automated traffic, we use real web browsers with automation to create it, it means the traffic looks like real human traffic just doesn’t make purchases. We guarantee that you will see all the traffic in your Google Analytics………

Read more: https://www.sigmatraffic.com

Social Monkey – Build 750 Unique, Do Follow Backlinks to Your Pages Every Month & Boost Your Search Engine Rankings

Buiilding backlinks to your pages is an essential part of Search Engine Optimization (SEO). Backlinks will not only help your pages get found by and indexed in the search engines faster, but they will also influence rankings, so your pages are ranked higher and your site receives more traffic. If like me you want your pages to rank higher in the search engines, then you should build backlinks to your pages almost every day. Link building should be an on-going process, and not just a one-off thing. That’s one of the reasons why I decided to create my own link building service: SocialMonkee……..

Read more: http://www.socialmonkee.com/index.php?af=123491029

CrowdSearch – Lets Google Know To Rank Your Website Higher

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CrowdSearch Lets Google Know To Rank Your Website Higher. For example, if your keyword is “Blue Widgets” and your website is currently in the 59th position of Google’s organic search index for that keyword, by searching for that keyword, finding your site in the 59th position, visiting your site and then spending a significant amount of time browsing your site and clicking internal links, this shows Google that people value your content for that search phrase. Google places a lot of authority on who’s getting visited for specific search phrases.

Our Advanced Algorithm first determines your current keyword position in Google.  It then looks at the overall search volume for this keyword and determines the perfect # of searches and dwell time required to boost you up higher.  The system constantly evaluates your keyword position and adjusts to keep boosting you up higher. And it does this all Automatically. Thousands of Real People on their own computers will be searching and clicking on your website. This means unique IPs, different browsers, and a mixture of other variables will all be used for a Completely Natural Process.No more being afraid of the next Google Update.  These are real people doing real searches in Google.  It doesn’t get any safer than this…..

Over 500,000 Searchers Assigned Cloud Based Tasks to Search and Find Your Website using Real Devices from iPads to PCs to Android Smart Phones.Every time someone from the Crowd Search Army visits your website they will spend up to 15 minutes randomly browsing and scrolling through your inner pages. Anything You Enter into CrowdSearch is kept 100% Private and Safe from the search army so you can rest easy knowing your information is safe from any prying eyes.

Track Your Keyword Rank Movement Directly within your dashboard Included with your CrowdSearch Account. Similar Keyword Ranking Software Would Cost You Just As much for the price of CrowdSearch alone! Tracks Google, Bing, Yahoo, & YouTube. Keyword Rank is Highly Accurate, Updated Every 24 Hours, and Tracked Weekly & Monthly!Keyword Finder is able to scan the search engines to find which Keywords you are already ranked for and simultaneously turn that into a CrowdSearch campaign so you can receive automatic traffic to Boost it even higher!

Read more: http://crowdsearch.me/special-backdoor/

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