Productivity Tips to Help You Work Smarter in the New Year

Here are some highlights from Amy Landino‘s appearance on Agorapulse’s weekly Facebook Live show. You can also view the entire show if you like (and which we recommend!).

Onward to the productivity tips!

1. Broaden Your Creativity

“See what you can make fly, so that you can observe the results of it and then any success that you have, duplicate that or figure out what that looks like.”

Establish a steady (not frantic) pace

“When you have a content goal, and let’s say it’s to have a weekly show on YouTube, which is industry standard. If you started weekly, you’re doing really well. As a matter of fact, YouTube would tell you to start with once a week. Don’t do more than that!”

Try new things

“I like to compare it to carpool karaoke on the set. On these night shows that we start to see on YouTube that work, it’s because you test them on the show. That’s their testing ground, and then what ends up flying ends up being their huge success online.

“That could also be true for the actual show itself, like what they become known for …

“Maybe you become known for a segment, but you have to build that segment out.”

2. Write Out Everything  

“The procedure for that for me is we have to write everything.

Embrace documentation

“Obviously, everything has to be documented, from all the talking points that we need and any other basis we have to cover it or sponsor it or stuff like that.

Establish deadlines

“And then we’re reverse-engineering what the deadlines are. When is the video to go out? When does it need to go to certain approvals? What days are those approvals? When do you film? When do you edit?

“Everything is just a reverse-engineering of a deadline.”

3. Schedule, Schedule, Schedule

Reverse engineer deadlines to avoid feeling overwhelmed

“And so I do like to look at what are all the deadlines for a month and then reverse engineer the filming. If I can do at least two videos in one day to make the most of hair and makeup, it pays off for me because I don’t have to go crazy and get ready to film so many times in a month.

“That takes a lot of careful planning and making sure that you’re covering your bases and making the time.

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Use your time wisely

“Scheduling is a very big passion in my life. I believe we can all make better use of the time that we have.

“And so if you want the content to be good, I do think it needs to be timely.

“It’s amazing how even a video that’s very well-planned, sometimes just when it’s made too far in advance, even on my channel, it just doesn’t fly the same way as it would if it was like this idea that we came up with and got out like traditional YouTube culture.

Give yourself enough time

“But you do need to give yourself enough time to create it.

“So maybe not looking too far in advance but looking at a monthly level or from a monthly viewpoint of what are we trying to get done and when are we going to do it, especially if you’re hiring people to get this kind of stuff done for you.

“You’re definitely going to want to schedule that as well. So it’s pretty obvious that you would then have to schedule whatever you have to do as it pertains to that content.

“But going on a week to week basis with those videos would be really difficult if you’re thinking, we’re going to do this again, I gotta do this, again, I gotta do this.

“Again, if you can kind of knock out for marketing and content creation, just a certain period of time in that month, and then all the other logistics to follow, just have to get done in time for the deadline, you’re in pretty good shape.

“So I do a lot of batching whenever possible.”

Bonus Materials: Free SMART Goals Guide

4. Take Notes and Outline

“The places I spend my time are Evernote for a lot of outlining and note-taking.

Amy Landino productivity tips for social media managers

“But Instagram and Twitter and YouTube are like my main situations because absolutely everything that I’m doing has to do with the feedback that I’ve been getting from my community.

“There’s no reason to write a book unless people want it. There’s no reason to create a video unless there’s some way to convey a message or a tool or a tactic that people wanted.

Practice the art of listening

“And so I have to be listening to all the time. Otherwise, I’m just creatively dead because I specifically make my videos for a specific person and for a specific community, so I need to go to them a lot, especially when a video goes out.

“You watch and see, like, what spawned from this conversation like, Where do we go from here? What follow up questions are to be had? Because that’s probably a great follow-up to this video.”

5. Embrace Talking About the Same Thing a Lot

“I think one of the hardest things for people when they’re creating content is getting out of their head about talking about the same thing all the time.

“I actually love getting that comment from like the random troll every once in a while, like, Oh, my gosh, you talk about the same thing all the time.

“My answer to that is: Yeah because I’m an expert.”

Cultivate your expertise

“So if you are feeling that you’re talking about the same thing a lot, you’re an expert.

“And people usually need to hear what you’re saying a lot for you to make a change if that’s the type of content that you create.

“No matter how many times I feel like I’ve said something, there’s always another way to put it. Because I still get the same types of questions all the time.

“The reality is everybody thinks that their problems are different from everybody. We all think our problems are special and different. But when you really break it down, we’re all talking about the same issues.”

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6. Give Yourself at Least 15 Minutes Every Morning

“At least allocate 15 minutes to start your day on your terms. You’re going to be better off for the rest of the world because they’re going to be pulling at you for the rest of the day.

“So I’m unbelievably passionate about having my ‘me time’ in the morning. I’m an introvert; I just need that moment because I know that I have to be on the rest of the day. It’s just a part of the gig. And so I take that for myself.

You just have to find what works for you and that was probably the final passion behind this book was everything online is really outlining what you should be doing in the morning. I don’t like the word ‘should.’ I shut down when people save them.

“And so to me, it’s what works for you, and just covering the bases.

“Get that little bit of time it might just take for you to feel like you’re up for that day, and make the work around what your season of life is at that moment.”

By: Veronica Jarski

In Conclusion

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Brian Tracy

The most successful and wealthiest people all practice the habits I am about to share with you on a daily basis. Adding these daily success habits to your own routine will contribute greatly to your achievement. http://bit.ly/2wHVsEs If you want to set yourself up for success, you must create an effective to-do list. Use my ABCDE Method Checklist to plan your days and weeks more efficiently than ever before. Click the link above to download my ultimate prioritization tool for free. “There is never enough time to do everything, but there is always enough time to do the most important thing.” @BrianTracy (Click to Tweet: http://ctt.ec/9bdah) ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg

4 Dirty Little Secrets You Need To Know About Successful People

There is no shortage of disappointment and pain in the world. No shortage of helplessness. No shortage of regret. No shortage of failure.

If you’re feeling down because you got fired yesterday. So what? You didn’t get the promotion. So what? You hate your boss, and your business failed. So what? You never got to graduate from high school. Maybe you didn’t graduate college. So what? You graduated college but aren’t happy in your career? You made it all the way to the C-suite but don’t feel fulfilled. So what? If this is your reality, what are you going to do about it?

You can fall into despair and complain about how miserable life is. I have been there and done that. You can go to work every day and whine about your job, your colleagues or your boss. You can settle for a life and career of mediocrity and spend 40+ hours a week on a job you hate. Lots of people do this.

You can continue to gripe about Mondays and wish your life away rushing to Friday, or you can put in the work – and make the sacrifice – that success demands. That’s the rub though – sacrifice. People don’t just wake up successful. They work for it. They trade for it. They sacrifice for it. Are you willing to do the work and go through the pain necessary to achieve and sustain success?

Here are the four dirty little secrets that you need to know about successful people if you want to become one.

1. Successful people trade one pain for another.

“We must all suffer one of two things in life: the pain of discipline or the pain of regret.”

Years ago I read this quote by Jim Rohn, and it hit me. I realized that I’d have to struggle and go through some hard stuff in my life and to build my career. I realized that there was no such thing as a pain-free life. Since there would be no way to avoid struggles, I decided to buckle down and stop looking for one. I decided I’d rather suffer the pain of discipline and began my success journey. I suggest you do too.

Contrary to popular belief, successful people don’t get to escape life’s pains. They just trade one pain for another whenever and wherever possible. Successful people trade the pain of regret with the pain of discipline. They trade the pain of stopping with the pain of starting. They trade the pain of failure for the pain of consistency, and they trade the pain of saying yes too often with the pain of saying no in an effort to protect and focus the most limited resource they have – time.

Successful people fear failure just like everyone else, but they don’t let it stop them because they know that regret causes more pain than failure ever will. If you want to be successful, you really can be afraid to fail, but you can‘t be afraid to try.

2. Successful people take risks and lose.

“I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game-winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.”

This quote by Michael Jordan revealed a lot to me about risk and losing. When you run from failure, you inevitably run from success. Successful people put it all on the line. They risk humiliation and embarrassment. They risk disappointing others. They risk it all – including their careers – to achieve their goals.

If you want your career to soar, you must be willing to see it plummet. And though this may cause extreme discomfort and anxiety, success goes hand-in-hand with risk so you need to get more comfortable being uncomfortable. Successful people lean into ambiguity and uncertainty because they know that in order to achieve the greatest heights of success they have to be willing to experience despair.

If you want to be successful, realize that nothing ventured really does mean nothing gained. Successful people have to take risks – financial and career risks and personal and professional ones as well.

3. Successful people want to give up.

“You have to fight for what you want because what you want won’t fight for you!”

Demarjay Smith, Ellen DeGeneres’ favorite kid trainer, hit it on the nose with this quote. It may seem like it will never happen for you. You may feel like you are sinking when you aren’t. The difference between losing and being a loser is giving up. Successful people want to give up sometimes just like everyone else, but they don’t, and you shouldn’t either.

Take it from 12-year-old Demarjay, and fight for what you want. While his goal is to get an education and develop physical strength, that is not the point. Your goal is your goal. Maybe you want to start a business, get a promotion, change careers, become a manager, be a teacher, make it to the C-suite, write a book, become a famous singer, actor, director, etc. What are your goals? What do you want to accomplish? The message is the same regardless. Successful people get up each and every day and fight for what they want.

If you want to be successful, learn to reach deep for the power that’s within you so you don’t give up. Successful people have breakdowns sometimes, but they muster up everything they have within themselves to ultimately reach a breakthrough. And the breakthrough is amazing! I know from personal experience.

When you get back up after falling, when you fail but still push to succeed, when you cry, but still find a reason to laugh and when you thought you had nothing else to give but you still manage to get up and put one foot in front of the other. That is you showing that you have the power within yourself to make it across the line and not give up.

4. Successful people get rejected.

“Most fears of rejection rest on the desire for approval from other people. Don’t base your self-esteem on their opinions.” – Harvey Mackay

The first thing I think about when I hear the word rejection is that every single syllable hurts. I hate it. I’ve been rejected for so many things that I now just consider it a normal part of the success journey. Still, I hate it. But if the choice is between being rejected or never going for what we want; never asking for what we want; never reaching for our dreams, then rejection it is.

Successful people get rejected, but they don’t let it stop them. They take steps to limit the power that rejection has over them by doing these three things.

  1. expect to be rejected
  2. stay true to yourself and
  3. get away from small-minded people

If you want to be successful, you need to expect rejection. Sometimes people can’t see your value. Sometimes they can’t appreciate your brilliance. They can’t understand your goals. They don’t dream like you do, and this is okay. Surround yourself with people who will support you. Instead of trying to persuade small-minded people, I recommend you build a different support system and connect with new friends who will believe in you and cheer you on.

Get up and own your power.

Are you willing to do the dirty work required to achieve and sustain success?

If you want a different job, a different boss or a different career, what are you going to do about it? If you want to change your life, you have to get up. Get up and put one foot in front of the other. Get up and believe in yourself. Get up and do something to create the life you want. And don’t ever let anyone – including yourself – cause you to be defeated. You have the power to create a better life, a better career, a better you. You have what it takes to achieve success.

Never forget this. There is pain in everything. To get different, you will have to be different; to accomplish more, you will have to do more. And the dirty little secret is that successful people don’t get to escape life’s pains, risks, failures and rejections. Quite the contrary. Successful people actually embrace them, and this is how they achieve success in the first place.

Follow me on Twitter or LinkedIn. Check out my website or some of my other work here.

I am a strategist, management consultant, executive coach and international speaker and have delivered meaningful results for executives and leaders in 43 states and 6 countries across 3 continents. I serve as CEO for ARVis Institute, a strategy, change, performance and human capital consulting firm. I have committed my research, education and professional talents to transforming governments, corporations, nonprofits and educational institutions and develop leaders and managers who have the capacity to create high-performing organizations and the competence to affect positive change.

Source: 4 Dirty Little Secrets You Need To Know About Successful People

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Shopify Cracks The E-Commerce Code, And Its Billionaire CEO’s Fortune Doubles In Just Six Months

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Tobi Lutke, the Canadian CEO and founder of e-commerce platform Shopify, has a net worth that’s doubled to $3.2 billion in just six months, thanks to his company’s skyrocketing stock.

  • The e-commerce platform’s stock, which trades on the New York Stock Exchange, has skyrocketed up 106% since mid February, when Forbes measured net worths for the 2019 list of billionaires. Shopify provides the online shopping engine for more than 800,000 customers, including Kylie Jenner’s beauty store Kylie Cosmetics.
  • Lutke, who was born in Germany, owns nearly 9% of the Ottawa-based company. He founded Shopify in 2004 after he and a friend had attempted to start an online snowboard shop out of Ontario and realized there were no efficient tools to help small business owners operate online. As winter ended and snowboard sales plummeted, Lutke told Forbes in a June 2018 interview that he decided to create Shopify.
  • Shoppers have spent over $100 billion on Shopify-powered sites since it began operating, according to the company.
  • Shopify had $1.1 billion in 2018 revenues, a 59% increase from the previous year.
  • Shopify’s $42.3 billion market capitalization is now larger than that of many big tech brands, including Twitter, Snap, Square and Lyft.
  • According to the Financial Times, Lutke prefers that his employees refrain from regularly checking Shopify’s stock price.

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Angel Au-Yeung has been a reporter on staff at Forbes Magazine since 2017. She covers the world’s wealthiest entrepreneurs and tracks how they use their money and power.

 

Source: https://www.forbes.com

Shopify COO Harley Finkelstein breaks down how the Canadian e-commerce platform creates economies of scale to give small businesses benefits that help entrepreneurs compete with giant retailers. » Subscribe to CNBC: http://cnb.cx/SubscribeCNBC » Watch more Mad Money here: http://bit.ly/WatchMadMoney » Read more about Shopify: https://cnb.cx/2vxmuPg “Mad Money” takes viewers inside the mind of one of Wall Street’s most respected and successful money managers. Jim Cramer is your personal guide through the confusing jungle of Wall Street investing, navigating through both opportunities and pitfalls with one goal in mind — to try to help you make money. About CNBC: From ‘Wall Street’ to ‘Main Street’ to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Get More Mad Money! Read the latest news: http://madmoney.cnbc.com Watch full episodes: http://bit.ly/MadMoneyEpisodes Follow Mad Money on Twitter: http://bit.ly/MadMoneyTwitter Like Mad Money on Facebook: http://bit.ly/LikeMadMoney Follow Cramer on Twitter: http://bit.ly/FollowCramer Connect with CNBC News Online! Visit CNBC.com: http://www.cnbc.com/ Find CNBC News on Facebook: http://cnb.cx/LikeCNBC Follow CNBC News on Twitter: http://cnb.cx/FollowCNBC Follow CNBC News on Google+: http://cnb.cx/PlusCNBC Follow CNBC News on Instagram: http://cnb.cx/InstagramCNBC Shopify COO: Servicing 820,000 Merchants | Mad Money | CNBC

 

 

5 Things Wealthy People Invest Their Money Into

I never had access to money during my childhood, or even as I grew into a teenager and young adult. Both of my parents lived paycheck-to-paycheck and struggled with debt, so that’s really all I knew.

As a result, I was never really exposed to the investing world, nor did I learn to think of entrepreneurship as a viable career option. My parents were busy trying to keep the lights on and food on the table — the thought of having extra money to invest and build wealth would have been completely foreign to them.

Eventually though, I got my first introduction to the concepts behind investing and building wealth. I majored in finance in college, learned about mutual funds and ETFs, and found out how the stock market really works.

As I began my career as a financial advisor and transitioned to entrepreneurship, I was always looking for ways to increase my base of knowledge. I read books like Rich Dad, Poor Dad and Crush It: Why NOW is the Time to Cash In On Your Passion by Gary Vaynerchuk. However, books like these didn’t teach me how to invest my money. Instead, they taught me how to invest in myself and my personal growth.

5 “Non-Investment” Investments Rich People Learn to Make

The thing is, these are areas where rich people really do invest time and time again. That’s because they know something most people don’t — they know that growing wealth is about more than throwing money into the stock market, becoming an entrepreneur, or taking big risks to fund a promising startup.

Building wealth is just as much about becoming the best version of yourself, staying in constant learning mode, and building a network of like-minded people who can help you reach your goals.

Want to know exactly what I’m talking about? Here are some of the most common non-financial investments rich people love to make:

Accelerated Learning

Most rich people read a lot of books written by people who inspire them in some way or have unique experience to share. I’ve always been a big reader too, diving into books like The 4-Hour Workweek by Tim Ferriss and The Millionaire Messenger by Brendon Burchard.

Reading is such a smart and inexpensive way to fill some of your free time and increase your knowledge, which is something the wealthy already know. If reading a few hours per week could help you stay mentally sharp while you learn new things, why wouldn’t you make that decision over and over?

But there are other ways to accelerate learning that don’t involve reading or books. You can also take online courses in topics that relate to your career. As an example, I’ve personally taken courses on YouTube marketing, productivity, search engine optimization, and affiliate marketing.

Going to conferences to learn new skills from others in your field is also a smart move rich people make. FinCon is a conference for financial bloggers I attend each year that I can attribute making millions of dollars from — mostly from meeting brands, learning new skills, and networking with my peers.

Personal Coaching

Personal coaching is another smart investment rich people make when they know they need some help reaching their potential. Morgan Ranstrom, who is a financial planner in Minneapolis, Minnesota, told me he wholeheartedly suggests a high-quality coaching program for anyone who needs help taking that next step in their business.

Ranstrom has worked with various life and business coaches that have helped him understand his values and clarify his goals, become a published author, and maximize his impact as a professional and business owner.

“For individuals looking to break through to the next level of success, I highly recommend investing in a coach,” he says.

Personally, I can say that coaching changed my life. I signed up for a program called Strategic Coach after being in business for five years, and this program helped me triple my revenue over the next three years.

The thing that scares most people off about coaching is that it’s not free; in fact, some coaching programs cost thousands of dollars. But wealthy people know the investment can be well worth it, which is why they’re more than willing to dive in.

Mentorship

Mentorship can also be huge, particularly as you are learning the ropes in your field. One of the best mentors I had was the first financial advisor that hired me. He was a million-dollar producer and had almost a decade of experience under his belt. I immediately gained access to his knowledge since his office was just next door and, believe me, I learned as much as I could.

Todd Herman, author of The Alter Ego Effect, shares in his book how he mentored under the top mindset coach in his industry when he couldn’t really afford it. He lived in a Motel 6 for almost a month to make the program fit in his budget though. Why? Because he knew this investment was crucial for his career. And, guess what? He was right.

Over the last year, I’ve participated in mentoring with Dr. Josh Axe, an entrepreneur who has built a $100 million health and wellness company. Just seeing how he runs his business and his personal life have been instrumental to my own personal growth.

The bottom line: Seek out people who are where you want to be, ask them to mentor you or sign up for their mentorship programs , and you can absolutely accomplish your goals faster.

Mastermind Groups

It’s frequently said that Dave Ramsey was in a mastermind group called the Young Eagles when he first started his business. Entrepreneurs such as Aaron Walker and Dan Miller were also in the group, and they leaned on another for advice and mentorship to get where they are today. Ramit Sethi, bestselling author of I Will Teach You to Be Rich, is in a mastermind group with Derek Halpern from Social Triggers.com and other successful entrepreneurs.

I also lead a mastermind group for men. Believe it or not, one of our members has been able to increase his recurring annual revenue over $300,000 because of advice he has received.

These are just a few examples of masterminds that have worked but trust me when I say most of the wealthy elite participate in some sort of mastermind group or club.

Mastermind groups are insanely helpful because they let you bounce business ideas off other entrepreneurs who may think differently than you but still have your best interests at heart. And sometimes, it’s a small piece of advice or a single statement that can make all the difference in your own business goals — and your life.

Building Relationships

When it comes to the top tiers of the business world, there’s one saying that’s almost always true:

“It’s not always what you know, but who you know.”

According to Alex Whitehouse of Whitehouse Wealth Management, successful people forge relationships that catapult their careers.

“The right connections can help land better jobs, accelerate promotions, or start lucrative businesses,” he says.

But it’s not about cheesy networking events. To get the most value, focus on meeting people at professional conferences, mastermind groups, and high-quality membership communities, says Whitehouse.

This is a strategy most successful people know — meet other people who you admire and build a relationship that is beneficial for everyone.

But, there’s a catch — and this is important. When you meet someone new who could potentially help you in your business, you can’t just come out of the gate asking for favors. I personally believe in the VBA method — or “Value Before the Ask.” This means making sure you provide value before asking a favor from anyone.

In other words, make sure you’re doing your share of the work to make the relationship a win for everyone. If you try to build relationships with other entrepreneurs just so you can ride their coattails, you’ll be kicked to the curb before you know it.

Follow me on Twitter or LinkedIn. Check out my website or some of my other work here.

 

I am a certified financial planner, author, blogger, and Iraqi combat veteran. I’m best known for my blogs GoodFinancialCents.com and LifeInsurancebyJeff.com and my book, Soldier of Finance: Take Charge of Your Money and Invest in Your Future. I escaped a path of financial destruction by being a college drop out and having over $20,000 of credit card debt to eventually become a self-made millionaire. My mission is help GenX’ers achieve financial freedom through strong money habits and unleashing their entrepreneurial spirit. My work has been featured in The Wall Street Journal, USA Today, Reuters and Fox Business.

Source: 5 Things Wealthy People Invest Their Money Into

Warren Buffett is the godfather of modern-day investing. For nearly 50 years, Buffett has run Berkshire Hathaway, which owns over 60 companies, like Geico and Dairy Queen, plus minority stakes in Apple, Coca-Cola, and many others. His $82.5 billion fortune makes him the third richest person in the world. And he’s vowed to give nearly all of it away. The Oracle of Omaha is here to talk about what shaped his investment strategy and how to master today’s market. I’m Andy Serwer. Welcome to a special edition of “Influencers” from Omaha, Nebraska. It’s my pleasure to welcome Berkshire Hathaway CEO Warren Buffett. Warren, welcome. WARREN BUFFETT: Thanks for coming. ANDY SERWER: So let’s start off and talk about the economy a little bit. And obviously, we’ve been on a good long run here. WARREN BUFFETT: A very long run. ANDY SERWER: And does that surprise you? And what would be the signs that you would look for to see that things were winding down? WARREN BUFFETT: Well, I look at a lot of figures just in connection with our businesses. I like to get numbers. So I’m getting reports in weekly in some businesses, but that doesn’t tell me what the economy’s going to six months from now or three months from now. It tells me what’s going on now with our businesses. And it really doesn’t make any difference in what I do today in terms of buying stocks or buying businesses what those numbers tell me. They’re interesting, but they’re not guides to me. For more of Warren Buffett’s interview with Andy Serwer

click; https://finance.yahoo.com/news/influe…

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He Was Employee Number 7 At Tesla And Now Has Built A $1 Billion Business That Makes Your Phone Or Car Run Longer

Gene Berdichevsky was one of the early team members at Tesla. Now he’s building his own unicorn startup, Sila Nanotechnologies, which is valued at over $1 billion. One which looks like it will fuel every way you travel from the road to being in the air.

Berdichevsky recently appeared as a guest on the Dealmakers Podcast. During his exclusive interview, he shared his journey, building his first solar car, and how he’s raised hundreds of millions of dollars for his own technology startup that is growing at an incredible pace.

Thousands of Miles & Designing Your Own Education

He was born on the Black Sea in Ukraine, spent time in St. Petersburg, Russia, and even lived north of the arctic circle for five years. All before landing with his family in Richmond, Virginia, and attending college in California.

Gene was fortunate to grow up in an entrepreneurial family, and see his father start his own small businesses. Both of his parents were software engineers and worked on nuclear submarines.

So, the one thing he says he knew was, “I definitely wasn’t going to be a software engineer.” He did enjoy math and science a lot. That led him to study mechanical engineering.

Within his first year at Stanford, he got involved in their solar car project. Students would compete to build a solar-powered car and race it across the country, 2,300 miles, from Chicago to Los Angeles.

Gene’s team built the car chassis from scratch, built a carbon fiber body, and powered it with a battery with about the same strength as the toaster in your kitchen.

That was it. He fell in love with energy, problem-solving and building, and was really energized by having really built something from the ground up.

Mastering Energy

Berdichevsky went on to get a Master’s in energy engineering from Stanford. There was really no such program in existence at the time. So, he put together his own curriculum. He dove into materials, semiconductor physics, quantum mechanics, and solar.

Many people are already struggling with the decision to go to university. So, why go, and even create your own studies, when you can piece everything you want to know together online these days?

As with many of the other highly successful startup founders I’ve interviewed who have come out of Stanford, Gene found the network you gain access to very valuable. Some of those people still work for him at Sila today. He also credits the value of learning from your peers there.

Tesla & Battery Issues

At the end of his junior year, Gene became the seventh Tesla employee as a tech lead for battery system architectural development.

It’s no secret that there were plenty of early challenges for Tesla. They started out literally supergluing laptop batteries together to make the battery pack.

Then with safety the main concern was avoiding random failures. They happen in batteries. Even being rare, when you are using 10,000 batteries to run a single vehicle you really have to expect this to happen and preempt that.

Tesla grew from around 10 people when Berdichevsky started there, to around 300 when he left. About 30x in just four years. Tesla now has over 45,000 employees with a market cap of $40 billion.

His big lesson from Tesla was that as a startup founder, you want to go after really big problems. Ironically, Gene says sometimes it is easier to solve a really big problem, than a smaller one. For a start, it enables you to attract incredible talent. It is also both incredibly rewarding and reduces your competition.

From Tesla, he saw that you need to be willing to do things the world doesn‘t think are possible. This requires a mindset and a culture that is self-reliance where you are willing to do a lot of things in house.

Entrepreneurship In The Making

From the day he walked into Tesla, Gene says his brain was already fixated on “How do I start my own company? How do I build something like this?” He had even previously written a business plan for making electric cars in the U.S. market in his junior year at Stanford.

He then did a stint at Sutter Hill Ventures where he understood the VC lens when identifying entrepreneurs that have the potential for success. The key ingredients and how the lens is used to identify patterns includes the following:

1) Great markets defined by a great distribution

2) A strong product that captures the value

3) Founding teams equipped to resolve complex technical problems

Gene was traveling the world meeting many founders. During his time with Sutter Hill Ventures, Gene met his future co-founder, Gleb Yushin. Shortly after, Gene’s former Tesla colleague Alex Jacobs joined them as Sila Nano’s third co-founder.

After multiple conversations and understanding the value that each one of them brought to the table, they got started with a 1,000 sq. ft. lab in a basement at Georgia Tech and Sila Nanotechnologies was born.

Financing The Next Big Thing

Right after forming the team they went out to raise financing. They had a big advantage and that was the intellectual property Gleb had amassed which included six patents and four years of technical data around the problem they wanted to resolve.

They knew the technology was fully compatible and had a clear understanding of the road ahead given the years of experience at Tesla from Gene and his co-founder Alex.

They went out and raised a Series A round with Sutter Hill and Matrix as co-leads. Both of whom have continued investing in every round.

Sila’s most recent round of financing was a $170 million round led by Daimler. So far they’ve raised around $295 million.

The business positioning was critical as a lot of people had lost money in battery companies. From day one they were very clear they were not a battery company, but a technology company that makes materials for batteries. Batteries are a low margin market but the materials have a very healthy market as the better the product the higher the sales.

They are valued now at over $1 billion where storytelling played a big role. This is being able to capture the essence of the business in 15 to 20 slides. For a winning deck, take a look at the pitch deck template created by Silicon Valley legend, Peter Thiel (see it here) that I recently covered. Thiel was the first angel investor in Facebook with a $500K check that turned into more than $1 billion in cash.

Sila Nanotechnologies

During the early days, the cofounders were able to recruit a group of talented engineers to join them and from there started to build the business.

Their business model revolves around inventing, developing, manufacturing and selling their product.

In this regard, their product is a powder that replaces graphite powder in existing lithium-ion batteries. The more efficiently you can store lithium, the less material you need for the same amount of energy. Sila Nano’s material can store energy more densely, giving you more energy at similar volume and weight.

Sila can reduce battery weight by approximately 20 percent or increase energy stores by approximately 20 percent with it’s material. Meaning vehicles have the potential to go 20% further than anyone else’s.

Consider that every electric vehicle will need around 15 to 20 kilos of this material. Think forward to a few years from now when all vehicles are electric. You’re talking about a market of 100 million new vehicles per year. At 20 kilos per car, you’re talking about 2 billion kilos of this entirely new-to-the-world material that has to be produced, every year.

This material could also be used to fuel new air taxis, and change the way we travel, and the aerospace industry.

Sila has been growing by around 40-50% every year for the past five years, and there are no indications of that slowing down anytime soon.

Listen in to the full podcast episode to find out more, including:

  • The essential ingredients for raising money
  • Gene’s top piece of advice for his younger self and new founders
  • How to grow as a leader when your team is growing at 92% in two years
  • His approach to solving strategic problems

Follow me on Twitter or LinkedIn. Check out my website or some of my other work here.

I am a serial entrepreneur and the author of the The Art of Startup Fundraising. With a foreword by ‘Shark Tank‘ star Barbara Corcoran, and published by John Wiley & Sons, the book was named one of the best books for entrepreneurs. The book offers a step-by-step guide to today‘s way of raising money for entrepreneurs. Most recently, I built and exited CoFoundersLab which is one of the largest communities of founders online. Prior to CoFoundersLab, I worked as a lawyer at King & Spalding where I was involved in one of the biggest investment arbitration cases in history ($113 billion at stake). I am an active speaker and have given guest lectures at the Wharton School of Business, Columbia Business School, and at NYU Stern School of Business. I have been involved with the JOBS Act since inception and was invited to the White House and the US House of Representatives to provide my stands on the new regulatory changes concerning fundraising online.

Source: He Was Employee Number 7 At Tesla And Now Has Built A $1 Billion Business That Makes Your Phone Or Car Run Longer

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