Industries Across The Universe Are Using Virtual VRStudio To Rope In Maximum Customers

In this era of digital media and mobile technology, consumers aren’t just regularly exposed to various modes of media – they’re constantly bombarded by it. Yes, numbers reveal that customers are exposed to an average of 500 ads per day to upwards of 5,000.

That means it’s harder than ever to gain – and maintain – consumers’ attention with TV, digital, and mobile marketing. So, world’s best brands are using 360-degree video to create captivating video marketing experience & get them hooked for extended durations.

88% Marketers Say Interactive Content Differentiates Them From Their Competitors. Interactive Video Creates 66% More Engagement And 44% Longer Viewing Time. Interactive Videos Are Shared 29% More Times And Help Create Greater Brand Or Product Awareness.

Interactive Content Generates 4-5X More Page Views Than Static Content. The Click-Through Rate For Interactive Video Is 10X Higher Than A Passive Video. 93% Marketers Said Interactive Content Is Very Effective At Educating Buyers.

VR allows engineers and designers to experiment easily with the look and build of a vehicle before commissioning expensive prototypes. Companies such as BMW and Jaguar Land Rover (JLR) been using VR for years to hold early design and engineering reviews to check the visual design and object obscuration of the vehicle – all before any money has been spent on physically manufacturing the parts.

VR is making a significant impact in healthcare. Healthcare professionals can use VR to better prepare themselves for any situation. Companies like Osso VR enable surgeons to interact with medical devices in VR and practice surgery on virtual bodies, helping to increase familiarity with new devices and proficiency in implanting them.

With VR retail experiences and body-scanning technology, we will be able to try on clothes in the virtual world to see what they’d look like in person. Fashion houses like Hugo Boss will be amongst the first taking part in the first Metaverse Fashion Week in March 2022, where there will be virtual catwalks, stores, and fitting rooms.

In the post-Covid era, the developments in VR for tourism enable you to try a holiday before you buy it.Imagine being able to experience a guided tour of Barcelona or Budapest from your home in California or Singapore. From Rome’s Colosseum to coral reefs, and the surface of Mars, users can travel the world from the comfort of their own home.

What If You Can Create Your First Virtual Interactive Video or Image In Just 3 Simple Steps…
  • Upload Image/ Video….To get started, just upload the image or the video from your mobile/ camera or iPhone in a whisker.
  • Upload To VR Studio….Now, upload your videos to VR Studio and create your first highly appealing Virtual Interactive videos in few clicks.
  • Sell & Profit….Great, you’re all set. Now sell these interactive videos to hordes of audience globally & start profiting right away.

Now, Do You Wanna Stop Wasting Your Precious Time & Money On Expensive Interactive Virtual Video & Image Creation Platforms Which Needs Huge Monthly Charges, Hiring A Professional Video Artist Who Charges Like CRAZY For Each Video, Creating Interactive Videos & Images By Yourself Which Never Give Offer Expected Results, Learning Complex Interactive Video Creation Tools That’s A Tough Nut To Crack and ……

Yeah, what you read is 100% correct. We’re rightfully going to raise the price to $97/M within a short span of time, & we won’t be able to reduce it at any cost for anyone.

You’ve seen the huge benefits that come along with VR Studio, and that makes it a complete no brainer. So, to make matters simple for you, you’ll easily get your investment back in literally no time by using this premium technology for your business.

Source: https://getvrstudio.com/

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3 Ways to Reprioritize Your Work Life for a Hybrid World

Credit: Michael Bowles/Getty Images

The world has reopened with a vengeance. Instead of toggling between Zoom, Google Meet, and Teams, we now run among aforementioned platforms and galas, commutes, parent-teacher meetings, conferences, and the block party. If you can’t make something, don’t worry—of course there’s a virtual option. Earbuds must be plentiful in the return to some semblance of normality; excuses are not.

This hybrid juggle appears to be taking a toll. New research from Microsoft finds nearly half of employees and more than half of managers say they’re burned out. A Gallup poll finds that the problem extends far beyond burned-out employees not bringing their best to work — they’re also 63% more likely to call out sick, and more than twice as likely to look elsewhere for a job.

What’s the solution? We need to revamp our approach to three areas of working life in this New World Order: schedules, in-person events, and establishing priorities.

Your calendar isn’t what it used to be.

I have written before about some schedule hacks that can help prevent burnout and overwhelm, including clustering meetings mid-week. That means keeping Monday mornings free to set priorities and Friday afternoons free to wind down.

The last two years democratized meetings in a multitude of ways, as screens leveled “turf” (no your office vs mine, nobody at the head of the table) and opened access (think daily check-ins and more intentional meetings). But you don’t want to feel “prisoner to your calendar,” as Khe Hy often points out in his RadReads blog that covers the intersection of work and productivity, among other topics.

In a Twitter thread earlier this year, Hy confessed distaste for one aspect of calendar management that took off in the pandemic. “Scheduling links never worked for me,” he wrote. “The mix of being self-employed, an active co-parent and wave chaser made my schedule too unpredictable.”

There are other issues with this type of scheduling system. Power dynamics abound when you send someone a link asking them to find time on your calendar. One, you are treating your schedule as sacred and theirs as not, essentially telling them to “get in line.” Two, these requests get weighted the same way with access to the same spots, whether a potential contract is worth $1 million or $500.

In his Twitter thread, Hy called out a product called SavvyCal as a schedule manager that allows for instant booking of meetings between two parties (he’s not paid for the endorsement). Features allows users to prioritize more important meetings, allowing them to override lesser ones.

We are all at a stage, regardless of the software we use, where meetings need such foresight and thought before they occur. The rote and almost-robotic impulse to fill our calendars with talking might even allow us for that other necessity of our jobs: thinking.

Stay present in person.

Scheduling in a hybrid world requires a new awareness of settings, yours and others’, and building in buffer time when needed. If you are attending a conference, for example, running off to make a Zoom right after the panel doesn’t really help create the connections or serendipitous meetings that make in-person gatherings so valuable.

My own practices: I now try to cushion two hours on either side of such gatherings. If I have time to make a quick phone call, I try to prioritize checking in with a colleague or direct report instead of a more formal meeting that requires me to prep or shift modes. I also am trying hard to stop scheduling formal calls in the car, or at the very least be off video and commit to listening versus participating.

Philadelphia-based Tezarah Wilkins, who hosts “Who Taught You How to Drive?!”, a podcast about the culture of cars and driving, doesn’t take meetings while on the road. “I feel like my focus is being split in too many ways. I want to be settled and able to share screens and communicate at a high level in a meeting, and frankly it makes me extremely anxious to even know that people are in their cars driving while we’re on a Zoom,” she says.

“Things have changed quite a bit since the start of the pandemic, but I wish people could leave the urge to multitask to that extent in the past.” Indeed, there’s no place like a car ride to daydream, muse on meetings past, and ponder what’s coming up. We are at a stage where such downtime warrants a schedule override.

We need radical prioritization… of ourselves, too.

The blurry lines between work and home that have characterized the last few years don’t seem to be easing up, even as both seem to be asking more of us. If you’re the parent of school-aged children, you’re likely familiar with the learning loss and mental-health effects the pandemic has wrought. On the work front, we remain in an era of uncertainty over the coming recession, rising prices, and a tight labor market.

A CEO and startup founder I recently met told me he’s all about making his priorities transparent: himself, his family, and only then, his company. Similarly, RadReads’ Hy advocates what he calls “radical prioritization,” a system that acknowledges all outcomes are not equal and thus all inputs should not be either.

How does that work when everything is urgent and important? On his blog, Hy recommended focusing on impact when trying to decide what to do first or what else to take on. An example he offered is between two competing tasks: creating a Twitter thread or a YouTube video. The Tweetstorm will take 30 minutes and will generate 10 new sign-ups,” he wrote. “The YouTube video will take 10 hours and generate 150 sign-ups.” He then calculated, based on the return on effort, that the Tweetstorm should go first. (To be sure, there are additional layers of a calculation based on probability of success.)

Another important part of prioritization, Hy wrote, is knowing the how and why behind every task. “Do you know what you want and why you want it?” he asked. Answering that will help you separate the things that bring you closer to your goals from the things that don’t.

The existential question is critical to this moment as we transition from the pandemic to whatever lies before us. It is the rare person who wants to return to the hamster wheel of pre-pandemic life. As Gallup reported in a recent poll on employee wellbeing, “Wellbeing is often conflated with ‘health,’ but wellbeing isn’t just about the absence of illness or injury, or even the presence of physical fortitude. Wellbeing is about a life well lived; it is about being fulfilled in the aspects of life that matter most.”

That fulfillment rests on knowing where to direct our energy. The antidote to the overwhelm and burnout we know all too well is figuring out what matters most, and why.

By S. Mitra Kalita

Source: 3 Ways to Reprioritize Your Work Life for a Hybrid World | Time

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Apple Partners With Goldman Sachs To Introduce High-Yield Savings Accounts For Apple Card Holders

Image Credits: Apple

Apple is taking a big step toward offering more banking services to its customers. The company announced today it’s partnering with Goldman Sachs to soon launch a new Savings account feature for its Apple Card credit cardholders which will allow them to save and grow their “Daily Cash” — the cashback rewards that are earned from their Apple Card purchases.

In the months ahead, Apple says cardholders will be able to automatically save this cash in a new, high-yield Savings account from partner Goldman Sachs which is accessible with Apple Wallet. Customers will be able to transfer their own money into this account, as well.The account will have no fees, minimum deposits or minimum balance requirements, Apple notes, which would make the account somewhat competitive with a variety of neobanks which are often used as a way for customers to park their digital cash and earn money through interest payments.

Apple, in its press release this morning, did not yet say what interest rate would be paid out on these high-yield accounts, however. Currently, competitors are offering APY’s in the range of 2.20%-3.05%, per data from Bankrate. Some are going even higher, Investopedia data indicates, citing APYs topping 3.1% at present. (Apple noted it’s not prepared to announce the APY due to the particularly dynamic interest rate environment at present.)

When the new offering launches, Apple Card users will be able to set up and manage their Savings account directly in the existing Apple Wallet mobile app. From that point forward, all the Daily Cash they earn through Apple Card purchases will be automatically deposited into this account, unless customers change this to instead have the cash added to their Apple Cash card in Wallet, as they do today. This option can be switched at any time, Apple says.

An in-app Savings dashboard will display the account balance and interest accrued over time.Currently, Apple pays 3% cashback on Apple Card purchases made using Apple Pay at select merchants, including Apple itself, as well as Uber/Uber Eats, Walgreens, Nike, Panera Bread, T-Mobile, ExxonMobil, and Ace Hardware. Apple Card purchases will receive 2% cashback when Apple Pay is used and 1% back when the titanium card is used or when a virtual card number is used to shop online.

Cardholders won’t have to rely only on their Apple Card purchases to fund their new Savings accounts, however. Apple says that customers will be able to deposit additional funds through a linked bank account or their Apple Cash balance. They can also withdraw this cash at any time, by transferring it back to that same linked bank account (or any linked bank account) or their Apple Cash card, without having to pay fees.

With the launch of the Apple Card, Apple has been moving steadily into the payments market, allowing it to establish a more direct connection with its customers as it ramps up its “services” business, which sees it selling subscriptions to a variety of offerings, including Apple Music, Apple TV+, Apple Arcade, iCloud+, Apple News+, Apple Fitness+ and more. It’s also looking to make Apple Pay a more viable option for shopping online, with news that it will introduce an Affirm competitor, Apple Pay Later, for splitting up purchases into four interest-free payments.

This offering is delayed until 2023, however, Bloomberg reported. Meanwhile, Goldman Sachs has been moving towards becoming a more conventional bank, with its Marcus by Goldman Sachs product, which announced last year it had reached a milestone of over $100 billion in customer deposits after five years of operation. The partnership with Apple will give it another angle into the consumer deposits market.

Apple didn’t offer an exact launch date for its high-yield Savings account, either, saying only it would arrive in the “coming months.” The company said the Savings account feature will ship with an upcoming iOS release, but could not detail which version number will include the option.

“Savings enables Apple Card users to grow their Daily Cash rewards over time, while also saving for the future,” said Jennifer Bailey, Apple’s vice president of Apple Pay and Apple Wallet, in a statement. “Savings delivers even more value to users’ favorite Apple Card benefit — Daily Cash — while offering another easy-to-use tool designed to help users lead healthier financial lives.”

By:

Source : https://techcrunch.com/

Related News:

Apple Card users will soon be able to open a free Savings account at Goldman Sachs Phone Arena

Apple Card gains savings account GSMArena.com

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Treasury Sanctions Ethereum-Based Tornado Cash For Allegedly Helping To Launder More Than $7 Billion

The Treasury Department on Monday sanctioned a cryptocurrency firm with ties to a North Korea state-sponsored hacking group for allegedly facilitating malicious laundering—marking the latest retaliatory measures against so-called virtual currency mixing services, which effectively obfuscate cryptocurrency transactions to make them more difficult to track.

In a statement Monday morning, the Treasury announced it was sanctioning Ethereum-based Tornado Cash for allegedly helping to launder more than $7 billion worth of cryptocurrency since its creation in 2019, effectively freezing U.S. assets on the platform and barring Americans from using the service.

Laundered funds included over $455 million stolen by North Korea hacking ring the Lazarus Group in the largest known virtual currency heist to date—when North Korean cyberattackers stole some $620 million from an Ethereum-linked platform for NFT-based video game Axie Infinity in March—the Treasury said.

On its website, Tornado Cash says it has helped nearly 40,000 users obfuscate transactions through more than 150,000 deposits that help “achieve privacy” by using smart contracts to route funds to an address with no ether balance and then send it to a new public address that has no link to the original sender.

In a Monday statement, the Treasury’s Brian Nelson said Tornado Cash repeatedly failed to impose effective controls and “basic measures” designed to stop it from laundering funds for malicious cyber actors and pledged to continue to “aggressively” pursue actions against mixers that launder cryptocurrency for criminals.

The move follows the Treasury’s first-ever sanctions on a virtual currency mixer in May, when it designated Blender.io for allegedly also helping to carry out the Lazarus-backed crypto heist in March—to the tune of more than $20.5 million worth of illicit proceeds.

In addition to the heist in March, Tornado Cash was also used to launder more than $96 million of funds derived from a June hack of blockchain bridge Harmony and at least $7.8 million from an attack on Nomad, which lost about $190 million in a security exploit just last week, according to the Treasury.

Treasury officials this year have unleashed a wave of sanctions to protect against the potential use of cryptocurrency for sanctions evasion and money laundering. Shortly before the first mixer sanctions, the Treasury in April designated a cryptocurrency mining firm for the first time—targeting Switzerland-based Bitriver AG for operating in the Russian technology sector. Also that month, the Treasury designated Moscow-based exchange Garantex for “willfully disregarding” anti-money-laundering obligations and “allowing [its] systems to be abused by illicit actors.”

In a post on its website, crypto policy think tank Coin Center criticized the Treasury’s Monday decision for “sanctioning a tool that is not an alias of any person meriting sanction,” and said the move effectively limits “any American who wishes to use her own money and a freely available software tool to maintain her own privacy—including for otherwise entirely legal and personal reasons.” According to Coin Center, the sanctions also have uncertain legal ramifications because they potentially put Americans who are sent money through a Tornado address at risk of violating the Treasury’s rules—even though they can’t reject the transaction due to the nature of blockchain.

I’m a senior reporter at Forbes focusing on markets and finance. I graduated from the University of North Carolina at Chapel Hill, where I double-majored in business

Source: Treasury Sanctions Ethereum-Based Tornado Cash For Allegedly Helping To Launder More Than $7 Billion

Related contents:

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Here’s What a Pair of AR Sports Glasses Taught Me About The Future of Work

Despite the efforts of companies like Microsoft and Magic Leap, this grand vision is yet to come to fruition. However, the conversation around extended reality (XR) has become increasingly energetic since the metaverse entered public consciousness, and there are signs we may be on the cusp of a shift.

To see what all the fuss is about, I got hands-on with a pair of sports glasses from a company called Engo, which use ActiveLook AR technology to project information into the periphery of the wearer’s vision.

Although the glasses are neither as powerful nor feature-rich as the leading enterprise headsets, the core premise is largely the same. And they taught me more about the future of work than expected.

Surprisingly natural

The simple purpose of the Engo glasses is to improve the safety of runners and cyclists by eliminating the need to glance down at a sports watch or head unit to consult activity data, which means more time spent with eyes on the road.

The specific data projected into the lens of the Engo glasses can be configured by the user, but includes real-time speed, distance travelled, time elapsed, elevation gained and so on. By waving a hand in front of the glasses, the wearer can switch between two separate banks of data.

In a factory or hospital setting, AR glasses fulfill a similar purpose, serving up important data to workers whose hands are otherwise engaged, and improving safety standards in the process.

What was most striking, having never worn a pair of AR glasses for longer than a few minutes, was the speed with which I became accustomed to receiving information in this new way.

Initially, it was disconcerting to have an artificial source of light hovering in the periphery of the vision, and the temptation was to physically turn the head to consult the information in the lens. But the quick sideways shift of the eye necessary to get a clear look at the figures became second nature soon enough.

And although the additional technology makes the smart glasses heavier than a regular pair, they are comfortable enough to wear for long periods of time, which will be a crucial factor if the technology is to achieve any real penetration. Admittedly, professional-grade AR glasses are even bulkier, but they benefit from extra strapping and support too.

The Engo glasses are also kitted out with photochromic lenses that adjust automatically to the light conditions, which in theory means the same set can be used at any time of day. In practice, I found the lenses performed well in full and partial sun and were a little dark at night, but they certainly weren’t unusable, and I can imagine a similar style of lens coming in handy for repair technicians and other workers operating in outdoor environments.

As for the data itself, the AMOLED display was plenty bright enough to ensure the information was legible on even the sunniest day.

So close, and yet so far

As enlightening as the experiment was, I still wouldn’t incorporate the Engo smart glasses into my regular ridewear. And for the same reasons, AR glasses like these will continue to find a comparatively limited audience in the professional sphere too, at least until a few kinks can be ironed out.

The most frustrating issue is that, unless the glasses are positioned just-so on the bridge of the nose, the data projected into the lens becomes blurred to the point of illegibility or slips from view entirely.

This field of view problem is far from ideal when hurtling down a descent on a bicycle, and would be even more irksome for someone performing a tricky repair on a piece of machinery, conducting a surgery, or doing anything else of the sort. And nor is the issue uncommon; the first-generation HoloLens had a notoriously slim field of view, which led to all manner of clipping and visual glitches.

The second problem was that the glasses would often misinterpret a glance down at the road or the shade of a passing tree as the hand motion that triggers the switch between data screens. It’s tough to draw a broad conclusion based on a quirk of a particular set of glasses, but it did highlight the need for all sensors to be functioning at full capacity for AR to deliver on its promise.

Lastly, but not leastly, there’s the vanity factor. Inevitably, the need to squeeze processors, lasers and mirrors into head-mounted device means AR glasses are bulkier than typical eyewear. Engo has done a decent job of concealing the hardware, but the glasses still give the wearer the look of a bluebottle fly.

Until AR glasses begin to look a little more sleek, I predict a general reluctance to wear them, regardless of the new scenarios they might enable. No one wants to be the next “Glasshole”.

Is the AR revolution inevitable?

The amount of investment flooding into the XR sector and major hardware contracts signed by the likes of the US military suggests the technology is making in-roads, at least in some sectors.

The industrial market will undoubtedly be the first to adopt AR, because the technology offers a novel solution to a long-standing problem, giving factory operators and repair technicians a way to access data and communications hands-free in difficult environments.

In an office context, AR glasses are more of a quality of life improvement, which means the expense is difficult for businesses to justify, irrespective of any potential productivity benefits.

However, as with all emerging hardware, AR glasses will come down in price and manufacturers will figure out how to pack more compute into a smaller, lighter form factor. We’ve already seen this process play out in the consumer VR space, with standalone headsets like the Oculus Quest and HTC Vive Focus largely competitive with the PC-tethered models from years gone by.

When the sums begin to look a little more sensible for businesses, it’s easy to envisage AR playing a bigger role in all of our working lives, not just for factory workers, military and medical professionals.

Imagine a scenario in which remote workers trade in their multi-monitor setups for a combination of traditional, AR and VR displays.

While activities like editing documents and browsing the web might be better suited to a conventional business monitor, AR glasses could serve up email and Slack notifications and alert the wearer to upcoming calendar bookings. Ahead of an important event or meeting, workers might then switch into a lightweight VR headset that better simulates in-person interaction.

Until now, I’ve been relatively skeptical about this vision of the workplace of the future, peddled mostly by the manufacturers of XR hardware and other companies with skin in the game. We already probably have too many screens in our lives, without a pair of specs that lasers data into our eyeline, I thought.

But the experience with the Engo glasses, as much as it can only be considered a loose comparator, showed me that AR doesn’t have to be intrusive. And the potential use cases are compelling.

I may not be ready for AR just yet, but then, AR isn’t quite ready for me yet either.

Source: Here’s what a pair of AR sports glasses taught me about the future of work | TechRadar

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