The Bright Side Of Covid-19: Seven Opportunities Of The Current Pandemic

The coronavirus pandemic has a lot of dark sides. Around the world, people get ill and die, schools close, the healthcare system is overloaded, employees lose their jobs, companies face bankruptcy, stock markets collapse and countries have to spend billions on bailouts and medical aid. And for everyone, whether directly hurt or not, Covid-19 is a huge stressor shaking up our psyche, triggering our fears and uncertainties.

No matter how serious and sad all of this is, there are upsides as well. Therefore, along the Monty Python song “Always look on the bright side of life” let’s not forget those and make the best of what the crisis gives us. As the good old SWOT analysis tells us, there are not only threats, but also opportunities. With opportunities I don’t mean that the crisis provides extra business for companies like Zoom and Go to Webinar that enable virtual meetings, or for Amazon, which is planning to hire another 100,000 employees. The latter is probably more a threat than an opportunity for most, especially for the mom & pop stores that go through difficult times already.

With opportunities I mean general opportunities that are available for most people affected by the crisis. The current crisis offers at least seven of them:

Opportunity 1: More time

In today’s overheated economy time is often seen as the most valuable and sparse thing we have. Covid-19 shows why: because we have stacked our week with social gatherings and entertainment such as going to the theater, birthdays, cinema, restaurant, bar, sportclub, gym, music, festivals, concerts and what is more. Suddenly, all of that is cancelled or forbidden, giving us significant amounts of extra time. And still, live goes on. This shows us how easy it is to clear our calendars. Obviously this doesn’t apply to the health-care sector and other crucial sectors, but beyond those it applies to a large majority of sectors.

PROMOTED Deloitte BrandVoice | Paid Program Will 2021 Be The Year To Align Globally On Sustainability Reporting? UNICEF USA BrandVoice | Paid Program UNICEF USA Celebrates The Passage Of The Global Child Thrive Act Civic Nation BrandVoice | Paid Program The Best Job In The World

The opportunity is that we can spend this time on other things—or even better, on nothing and enjoy the free time. Looking at the crowded parks, waste collection points, garden centres and DIY stores in the last week, many people seem to have a hard time with the latter. Instead of enjoying the extra free time, they fill it immediately with other activities. To seize this first opportunity though, re-arranging how you spend your time and reserving time for nothingness is key. Not just during the crisis, but also after it. The advices in my previous article on the Covid-19 crisis could help in realizing this.

Opportunity 2: Reflect and reconsider

The fact that the coronavirus disrupts our day-t0-day lives provides an opportunity to reflect on things and to reconsider what we do, how we do it and why we do it. Things we took for granted—like going to the gym—are suddenly not possible anymore. Furthermore, many people have had to change their mode of working and work from home instead of at the office. This means that a lot of our routines are interrupted. MORE FOR YOUWhy KPIs Don’t Work; And How To Fix ThemHow Cisco Takes Care Of Its EmployeesWhat Business Leaders Can Learn From The Special Forces

This offers a great opportunity to rethink our habits and routines and make changes. Now that you haven’t been able to go to the restaurant twice a week, commute 2 hours per day, hang out with your friends or go to a party every weekend, you can reflect on whether you really want to continue doing so after the crisis. The virus forces you to make changes to your daily life that you might actually want to keep also after the crisis.

Opportunity 3: Speed and innovation

Many organizations suffer from slow procedures, complex bureaucracies and rigid hierarchies making organizational life less than pleasant. The coronavirus has forced many of them to break through these rigid systems and act instantly. Suddenly procedures can be skipped or accelerated, rules can be side-tracked and decisions can be made more autonomously without formal approval. And suddenly employees are allowed to work from home without direct supervision.

Covid-19 shows that, as soon as there is a strong enough stimulus, things can change. This leads to remarkable innovations. Not being allowed to open their doors, restaurants, for example, are shifting to delivery mode. And schools suddenly do much of the teaching and even some of the testing online. This brings the opportunity to create innovations now that can be maintained after the crisis. And it also can help to keep the current speed and innovation mode afterwards.

Opportunity 4: Better meetings

As referred to in an earlier article, people spend up to 23 hours per week in meetings, half of which are considered a failure or waste of time. The current crisis has forced us to rethink how we deal with meetings. Because in many countries it is not allowed anymore to meet with a group of persons, many meetings are cancelled. And when they still take place they are mostly virtual and shorter.

As such, it provides an excellent opportunity for resolving one of the most disliked parts of organizational life. The technology for this is already present and mature for a couple of years, but the coronavirus triggers a sudden need for it. The real opportunity here is to make systematic changes so that meetings will be more effective, also after the crisis.

Opportunity 5: Reconnect and help

Challenging times offer a great opportunity for social bonding and other ways of connecting to and helping people. Of course, not being able to visit friends or family has increased isolation and feelings of loneliness in some cases. But the feeling of “we’re in this together” has also triggered interesting ways of connecting. Some of those have gone viral—such as Italians singing together from their windows and balconies—but there are many small, local initiatives too to connect and help people who need it.

In the individualized societies many of us live in, this provides opportunities to reconnect and create more social coherence. Not only during the crisis, but also afterwards. This opportunity comes with a big caveat though. Parallel to these nice initiatives we also witness how far people go to protect themselves and their families. People hoard food, medicine, toilet paper and guns without thinking a second of others. However, while it triggers self-serving egocentric behavior too, the Covid-19 crisis does provide us the opportunity to reconnect and show our social side.

Opportunity 6: Cleaner environment

The virus caused a shutdown or dramatical decrease of industrial activities. Factories are closed or operate far below their capacity, road traffic has reduced radically and air traffic collapsed, and the lack of tourism has emptied the streets in overcrowded cities like Venice, Amsterdam and New York. While this may be bad news for most people and especially those working in the affected industries, this is also good news for our planet. Covid-19 causes a significant reduction in green house gasses and other air, water and land polluting outputs. In Venice this has allegedly led to dolphins return after just a couple of weeks (although some argued this to be a hoax).

Whether the particular example is a hoax or not is not so relevant. The fact is that the shutdown and lockdown of large parts of our economy is good for nature—at least on the short term. The opportunity this provides, is to keep parts of this in place also after the crisis to make long-term improvements. Along the line of the previous opportunities, the current crisis provides us an opportunity to reconsider our lives and reorganize it in a way that has less impact on our planet.

Opportunity 7: Modesty and acceptance

The final opportunity that the Covid-19 crisis offers, is a chance to create awareness for the moderate role we play on this planet and accept that things cannot always go as we want them to go. The Covid-19 pandemic is a global crisis chat is unprecedented in modern peace time. We had other pandemics like SARS, but their impact was less substantial. And we had the 1973 oil crisis, but that was a man-made crisis. The coronavirus is not man-made and yet disrupts lives across the planet.

As such, the virus shows us that, no matter how well-planned and organized we are and no matter how much we live in the Anthropocene—the era characterized by significant human impact—we are not in control. One simple virus is disrupting everything. This offers a great opportunity. In almost every aspect of life we want to be in control. Whether it is health, airline safety or our calendars, we live in the illusion that full control is possible. The virus can help us create awareness that this is not the case. It provides an opportunity to take a more modest role and accept that many things are simply beyond our control.

Once again, the Covid-19 crisis has a large dark side. But as these seven opportunities show, it has positive sides as well. Since all seven opportunities require a quite fundamental change in how we approach the world, seizing them can take substantial time. In that sense, and if we keep on looking at the brighter sides of life, the longer the crisis lasts, the larger the opportunities are and the bigger the chances are of actually making changes to our deeply rooted habits and convictions. Follow me on Twitter or LinkedIn. Check out my website or some of my other work here.

Jeroen Kraaijenbrink

 Jeroen Kraaijenbrink

I help companies do strategy through training, mentoring and consulting. My drive is to bring you and your organization to the next level with strategy approaches that work. I wrote “Strategy Consulting,” “Nor More Bananas,” and “The Strategy Handbook.” Reach out to me via jeroenkraaijenbrink.com,  LinkedIn or jk@kraaijenbrink.com

.

Pat Flynn 282K subscribers 26 million Americans are without a job right now, and that’s just in the U.S. alone. It’s a terrible situation, one that I’m all too familiar with myself having gotten laid off during the recession in 2008. These are tough times, but there are opportunities within them, too. I was able to build a business back in 2008 as a result of getting laid off, and I imagine that those who focus on the future, and the ability to create something new now, are the ones who are going to come out of this dire situation best.

More Contents:

Industry Trend On Global Manual Capsule Filling Machine Market Analysis Of Key Player 2021 – 2026 – http://www.articletrunk.com – Today[…] List included in Manual Capsule Filling Machine Market Analysis of COVID-19 Impact & Post Pandemic Opportunities in Manual Capsule Filling Machine Market: The episode of COVID-19 has brought along a worldwid […]0

CFO Leaders: Steel Is ‘Toys For Big Boys’- Koushik Chatterjee http://www.bloombergquint.com – Today[…] lost all the benefits and not taking care of the opportunities that we have created in the last pandemic.” Opportunities that might prepare the company better for the next turn in cycle — up or down […]1

Global 4-Phenylbenzophenone(Photoinitiator PBZ) Market : Competitive Analysis, Key Competitors, Drivers, Restraints and Forecast by 2026 – http://www.articletrunk.com – February 16[…] List included in 4-Phenylbenzophenone(Photoinitiator PBZ) Market Analysis of COVID-19 Impact & Post Pandemic Opportunities in 4-Phenylbenzophenone(Photoinitiator PBZ) Market: The episode of COVID-19 has brought along […]N/A

Global Aero Derivative Gas Turbine Market : Competitive Analysis, Key Competitors, Drivers, Restraints and Forecast by 2026 – http://www.articletrunk.com – February 16[…] List included in Aero Derivative Gas Turbine Market Analysis of COVID-19 Impact & Post Pandemic Opportunities in Aero Derivative Gas Turbine Market: The episode of COVID-19 has brought along a worldwid […]N/A

Industry Trends in the Global Acid Organic Paper Dyes Market SWOT Analysis by Top Companies in 2026 – http://www.articletrunk.com – February 16[…] List included in Acid Organic Paper Dyes Market Analysis of COVID-19 Impact & Post Pandemic Opportunities in Acid Organic Paper Dyes Market: The episode of COVID-19 has brought along a worldwide downturn […]0

Global 1 – 4 – Cyclohexanedimethanol Dibenzoate Market : Competitive Analysis, Key Competitors, Drivers, Restraints and Forecast by 2026 – http://www.articletrunk.com – February 16[…] List included in 1 – 4 – Cyclohexanedimethanol Dibenzoate Market Analysis of COVID-19 Impact & Post Pandemic Opportunities in 1 – 4 – Cyclohexanedimethanol Dibenzoate Market: The episode of COVID-19 has brought along […]N/A

Johnson government plans UK National Health Service “overhaul” to streamline privatisation http://www.wsws.org – February 16[…] ” The removal of the tender process “is therefore unlikely to stymie post-pandemic opportunities in the private sector […]11

Extreme Sports Travel Insurance Market 2021: Rising Impressive Business Opportunities Analysis Forecast by 2026 | Key Vendors: Allianz, AIG, Munich RE – ksusentinel.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Extreme Sports Travel Insurance Market: The episode of COVID-19 has brought along a worldwid […]N/A

Latest Research: Enterprise Resource Planning (ERP) Software Market Intelligence and Future Prospects 2026 | Leading Players: SAP, Oracle, Sage – ksusentinel.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Enterprise Resource Planning (ERP) Software Market: The episode of COVID-19 has brought along […]N/A

Latest Research: Employee Goal Setting Software Market Intelligence and Future Prospects 2026 | Leading Players: Performance Appraisal, Gtmhub, Workteam OKR – ksusentinel.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Employee Goal Setting Software Market: The episode of COVID-19 has brought along a worldwid […]0

Global Deep Learning Chipset Market Size, Share, Trends and Leading Players 2026 : NVIDIA, Intel, IBM, Qualcomm, CEVA – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Deep Learning Chipset Market: The COVID-19 pandemic has radically changed the dynamics of th […]0

Global Elastic Bonding Adhesives Market Analysis, Drivers, Restraints, Opportunities 2021-2026 | Henkel Corporation, Sika AG, Bostik, DoW Chemical Company – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Elastic Bonding Adhesives Market: The COVID-19 pandemic has radically changed the dynamics o […]N/A

Exclusive Report: What’s New in Data Quality Tools Market for 2021 – IBM, Informatica, SAS, SAP, Oracle – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Data Quality Tools Market: The COVID-19 pandemic has radically changed the dynamics of the Dat […]N/A

Global Earthmoving Fasteners Market Trends and Growth Outlook 2021-2026 | Vescovini (sbe), Gem-year, Shandong Gaoqiang, Standard Parts – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Earthmoving Fasteners Market: The COVID-19 pandemic has radically changed the dynamics of th […]0

Global Electrical Conduits Market LIVE Updates: Size-Share Analysis and System Production (2021-2026) | Wheatland Tube, Conduit Pipe Products – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Electrical Conduits Market: The COVID-19 pandemic has radically changed the dynamics of th […]0

Global Conductive Elastomer Gasket Market Analysis, Drivers, Restraints, Opportunities 2021-2026 | Parker Chomerics, Parker Hannifin, Vanguard Products – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Conductive Elastomer Gasket Market: The COVID-19 pandemic has radically changed the dynamics o […]0

Global Corrugated Boxes Market Trends and Growth Outlook 2021-2026 | International Paper, WestRock (RockTenn), Smurfit Kappa Group, Rengo, SCA – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Corrugated Boxes Market: The COVID-19 pandemic has radically changed the dynamics of th […]N/A

Global Denitration Catalyst Market Size, Share, Trends and Leading Players 2026 : Nippon Shokubai, Johnson Matthey, Haldor Topsoe – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Denitration Catalyst Market: The COVID-19 pandemic has radically changed the dynamics of th […]0

Exclusive Report: What’s New in Copper Alloy Tubes Market for 2021 – PIPEX Italia, US Korea Hotlink, Tube Tech Copper And Alloys – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Copper Alloy Tubes Market: The COVID-19 pandemic has radically changed the dynamics of th […]0

Exclusive Report: What’s New in Electric Vehicles for Construction, Agriculture and Mining Market for 2021 – Caterpillar, Komatsu, Hitachi, John Deere – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Electric Vehicles for Construction, Agriculture and Mining Market: The COVID-19 pandemic ha […]0

Latest Research: Erosion Control Blankets Market Intelligence and Future Prospects 2025 | Propex, Contech Engineered Solutions, American Excelsior – ksusentinel.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Erosion Control Blankets Market: The episode of COVID-19 has brought along a worldwide downturn, […]N/A

Global Single-Walled Carbon Nanotubes Market LIVE Updates: Size-Share Analysis and System Production (2021-2026) | Sigma-Aldrich (Merck), Ossila, Zeon Nano Technology Co. Ltd. – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Single-Walled Carbon Nanotubes Market: The episode of COVID-19 has brought along a worldwid […]N/A

Global Paint Stripper Market LIVE Updates: Size-Share Analysis and System Production (2021-2026) | WM Barr, Savogran, Dumond Chemicals – http://www.articletrunk.com – February 16[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Paint Stripper Market: The episode of COVID-19 has brought along a worldwide downturn, which has […]0

Global Long Type Nickel Chromium Molybdenum Alloy Market Size, Share, Trends and Leading Players 2026 : SMC, ThyssenKrupp VDM, Carpenter – http://www.articletrunk.com – February 15[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Long Type Nickel Chromium Molybdenum Alloy Market: The episode of COVID-19 has brought along […]0

Global Long Type Cast Nickel Molybdenum Alloy Market Trends and Growth Outlook 2021-2026 | SMC, ThyssenKrupp VDM, Carpenter, Imphy Alloys – http://www.articletrunk.com – February 15[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in Long Type Cast Nickel Molybdenum Alloy Market: The episode of COVID-19 has brought along […]0

Exclusive Report: What’s New in PET Foam Market for 2021 – Armacell International, 3A Composites, Gurit Holding, Diab Group (Ratos Ab) – http://www.articletrunk.com – February 15[…] Analysis of COVID-19 Impact & Post Pandemic Opportunities in PET Foam Market: The episode of COVID-19 has brought along a worldwide downturn, which ha […]

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.