Black Friday 2019 is running one week later this year. The big day will begin on November 29, the day after Thanksgiving. But, despite this late start, many Black Friday deals will start running in early November (in fact, some great ones are even live now). So here is your definitive guide to Black Friday 2019 sales times for Amazon, Best Buy, Target And Walmart. Be prepared.
Pre-Black Friday Sales Are Starting Now
As mentioned, the first Black Friday sales have already started and Best Buy currently has some of the best AirPods deals you’ll find this year. I still expect the majority of sales to start on 1 November (Amazon is famed for its month-long Black Friday shopping) but Best Buy has already tempted other major retailers to break ranks early. Walmart, for example, will start some solid deals tomorrow (bookmark my page to know when they go live) and I expect the damn will then burst.
The Real Black Friday Deals Begin Thanksgiving Week
Despite all these pre-sales, most in-store sales are unlikely to start until Thanksgiving Day, though online Black Friday sales will begin as early as Monday, November 25. Here are my predictions for when the most popular retailers will start their sales.
Amazon – I expect Amazon to start its ‘Countdown to Black Friday’ sale on November 1. It will probably begin its ‘Black Friday Week’ event on Friday, November 22. Watch out for juicy Apple deals this year but otherwise, I recommend holding off until Thanksgiving Day or Black Friday for the best doorbusters.
Best Buy – If prior years are any indication, Best Buy will start its in-store sale at 5pm on Thanksgiving Day in 2019. Previously it has closed at around 1 am on Black Friday morning before reopening at 8 am. The pressure is now on to stay open all night, but I suspect Best Buy could use a similar format this year to create some separation between its Thanksgiving and Black Friday sales.
Target – Target’s in-store Black Friday sale will begin on Thanksgiving Day at 6 pm this year. Online deals will be available all day on Thursday and Friday with some deals remaining live over the weekend. Target normally has an early-access event on the day it releases its ad scan, which should be around November 11/12.
Walmart – Sticking to tradition, I understand Walmart will start its in-store Black Friday sale on Thanksgiving Day at 6 pm. Despite pressure to go earlier, Walmart seems to be locked into this timeslot, but it will hold online Black Friday sales throughout Thanksgiving and Black Friday with most deals available across the entire weekend through to Cyber Monday.
I will be extensively tracking Black Friday and Cyber Monday 2019 deals and publishing the best offers daily, so be sure to bookmark my page.
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I am an experienced freelance technology journalist. I have written for Wired, The Next Web, TrustedReviews, The Guardian and the BBC in addition to Forbes. I began in b2b print journalism covering tech companies at the height of the dot com boom and switched to covering consumer technology as the iPod began to take off. A career highlight for me was being a founding member of TrustedReviews. It started in 2003 and we were repeatedly told websites could not compete with print! Within four years we were purchased by IPC Media (Time Warner’s publishing division) to become its flagship tech title. What fascinates me are the machinations of technology’s biggest companies. Got a pitch, tip or leak? Contact me on my professional Facebook page. I don’t bite.