12 Ways To Finally Achieve Your Most Elusive Goals

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It’s that time of year to muse on what you hope to accomplish over the next 12 months. The best advice when making resolutions is to set goals that are “SMART” – specific, measurable, achievable, relevant (to you) and time-bound.Once you’ve set your goals, what can help you achieve them? Based on our research, we’ve distilled 12 goal-enablers.

These cover four broad principles you can use to keep yourself on track. You don’t have to do all 12. Just focusing on the most relevant three to five can make a big difference.

Set relevant supporting goals

An outcome goal isn’t enough. Set clear supporting goals that equip you to attain that outcome.

1. Behavioural goals stipulate the actions required to reach your outcome goal. If you want to change jobs, for example, behavioural goals could include working out what job you want, networking with relevant people, getting advice on your resume, and submitting at least three job applications each month.

2. Learning goals are the knowledge and skills you need to achieve your goal. Ways to identify your highest-priority learning goals, and how to attain them, include seeking advice from others who have mastered the skill you aim to learn, working with a coach, or watching instructional videos.

3. Sub-goals are small milestones on the way to your goal. They indicate your rate of progress towards attaining your ultimate goal. They can also provide a motivating sense of momentum.

Build your internal motivation: This is the inner energy and focus that fuels, directs and sustains your efforts to reach your goals.

4. Connect goals to passions. If you like feeling like you’re on a mission, try framing your goals as reflecting a novice, apprentice or master level of development. If competition gets you going, perhaps frame your learning or sub-goals as indicating a bronze, silver, gold or platinum level of performance.

5. Engage in mental contrasting. This involves toggling between focusing on a vivid written or visual depiction of your present state with your desired future state. Mental contrasting increases goal achievement in areas such as eating more healthily, exercising more, improving grades and cutting down on alcohol consumption.

6. Build self-efficacy. Your self-efficacy is your belief in your capacity to succeed at a particular task. Set modest initial goals you are likely to achieve (see point 3). Ensure you have adequate resources and support (see point 8). If you find yourself thinking defeatist thoughts – “I don’t think I can do this” or “I’m too old for this” – then stop and think more encouraging thoughts instead.

An enabling context helps keep your goals front of mind and sustains you in working to achieve them.

7. Implementation intentions stipulate when to pursue behavioural goals. These intentions increase the odds of attaining any goal. Two types are:

  • When-then intentions (for example: “When I am tempted to eat a snack, then I will drink a glass of water and wait 10 minutes to see if I still feel I need that snack”)
  • After-then intentions (for example: “After I eat lunch each day, then I’ll walk for at least 15 minutes somewhere green with my phone off”).

8. Ensure adequate resources. These could include adequate materials, technology, support of others, time and energy (enabled by an effective recovery routine).

9. Seek useful feedback to help gauge your progress and correct errors. Try asking the following questions: What happened? What went right? What went not so well and why? What can be learned? What are one or two things I can now do differently?

Anticipate and manage obstacles

As boxer Mike Tyson once said: “Everybody has a plan until they get punched in the mouth.” You need to be realistic about competing priorities and distractions bound to get in the way.

10. Identify and plan to manage points of choice, where other temptations may divert you from pursuing your goal. Points of choice may arise from within yourself (such as feeling tired, distracted or uninspired) or your surroundings (such as work pressures or family responsibilities). Plan ahead as to what you will do when these points of choice arise.

11. Remind yourself it’s OK to make mistakes. Repeating “error management training” mantras has been shown to improve learning and performance, particularly on complex tasks where people need to learn their way to a solution. Try these:

Errors are a natural part of the learning process. I have made an error. Great! That gives me something to learn from.

12. Keep building your commitment. Lose that and all bets are off! All the above steps will help. It can also help to share your goals and progress with others, but choose carefully. Share your journey with people you respect, whose opinion of you matters, and whom you know won’t be a wet blanket.

Source: 12 ways to finally achieve your most elusive goals

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Related contents:

An integrated model of goal-focused coaching: an evidence-based framework for teaching and practice” (PDF). International Coaching Psychology Review. 7 (2): 146–165 (147). Archived from the original (PDF) on 2014-11-29.

Goal Adjustment Capacities, Subjective Well-Being, and Physical Health”. Social and Personality Psychology Compass. 7 (12): 847–860. doi:10.1111/spc3.12074. ISSN 1751-9004. PMC 4145404. PMID 25177358.Emmons, Robert A (1996).

Striving and feeling: personal goals and subjective well-being”. In Gollwitzer, Peter M; Bargh, John A (eds.). The psychology of action: linking cognition and motivation to behavior. New York: Guilford Press. pp. 313–337. ISBN 978-1572300323. OCLC 33103979.

Personal projects, happiness, and meaning: on doing well and being yourself”. Journal of Personality and Social Psychology. 74 (2): 494–512. doi:10.1037/0022-3514.74.2.494. PMID 9491589.Brunstein, Joachim C (November 1993). “Personal goals and subjective well-being: a longitudinal study”.

Journal of Personality and Social Psychology. 65 (5): 1061–1070. doi:10.1037/0022-3514.65.5.1061.Journal of Personality and Social Psychology. 75 (5): 1282–1299. CiteSeerX 10.1.1.433.3924. doi:10.1037/0022-3514.75.5.1282. PMID 9866188.Sheldon, Kennon M; Kasser, Tim (December 1998).

Pursuing personal goals: skills enable progress but not all progress is beneficial” (PDF). Personality and Social Psychology Bulletin. 24 (12): 1319–1331. doi:10.1177/01461672982412006. S2CID 143050092.Sheldon, Ken M; Eliott, Andrew J (March 1999).

Goal striving, need satisfaction and longitudinal well-being: the self-concordance model” (PDF). Journal of Personality and Social Psychology. 76 (3): 482–497. doi:10.1037/0022-3514.76.3.482. PMID 10101878.Gollwitzer, Peter M (1990).

Action phases and mind-sets” (PDF). In Higgins, E Tory; Sorrentino, Richard M (eds.). Handbook of motivation and cognition: foundations of social behavior. Vol. 2. New York: Guilford Press. pp. 53–92. ISBN 978-0898624328. OCLC 12837968.Sheldon, Kennon M; Elliot, Andrew J (March 1999).

Goal striving, need satisfaction, and longitudinal well-being: the self-concordance model” (PDF). Journal of Personality and Social Psychology. 76 (3): 482–497. doi:10.1037/0022-3514.76.3.482. PMID 10101878.Ryan, Richard M (January 2000).

Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being” (PDF). American Psychologist. 55 (1): 68–78. CiteSeerX 10.1.1.529.4370. doi:10.1037/0003-066x.55.1.68. PMID 11392867.Rasmussen, Jens; Lind, Morten (1982).

A model of human decision making in complex systems and its use for design of system control strategies” (PDF). Proceedings of the 1982 American Control Conference: Sheraton National Hotel, Arlington, Virginia, June 14–16, 1982. New York:

Communicating within the modern workplace: challenges and prospects”. In Wrench, Jason S (ed.). Workplace communication for the 21st century: tools and strategies that impact the bottom line. Santa Barbara, CA: Praeger. pp. 1–38. ISBN 978-0313396311. OCLC 773022358.Osterwalder, Alexander; Pigneur, Yves; Clark, Tim (2010).

Business model generation: a handbook for visionaries, game changers, and challengers. Hoboken, NJ: John Wiley & Sons. ISBN 9780470876411. OCLC 648031756.Barnes, Cindy; Blake, Helen; Pinder, David (2009).

Creating & delivering your value proposition: managing customer experience for profit. London; Philadelphia: Kogan Page. ISBN 9780749455125. OCLC 320800660.

Three ways to achieve your New Year’s resolutions by building ‘goal infrastructure’,Wrosch, Carsten; Scheier, Michael F.; Miller, Gregory E. (2013-12-01).

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Scientists Just Discovered an Entirely New Way of Measuring Time

 (in-future/Getty Images) 

Marking the passage of time in a world of ticking clocks and swinging pendulums is a simple case of counting the seconds between ‘then’ and ‘now’. Down at the quantum scale of buzzing electrons, however, ‘then’ can’t always be anticipated. Worse still, ‘now’ often blurs into a haze of uncertainty. A stopwatch simply isn’t going to cut it for some scenarios.

A potential solution could be found in the very shape of the quantum fog itself, according to researchers from Uppsala University in Sweden. Their experiments on the wave-like nature of something called a Rydberg state have revealed a novel way to measure time that doesn’t require a precise starting point.

Rydberg atoms are the over-inflated balloons of the particle kingdom. Puffed-up with lasers instead of air, these atoms contain electrons in extremely high energy states, orbiting far from the nucleus. Of course, not every pump of a laser needs to puff an atom up to cartoonish proportions. In fact, lasers are routinely used to tickle electrons into higher energy states for a variety of uses.

In some applications, a second laser can be used to monitor the changes in the electron’s position, including the passing of time. These ‘pump-probe‘ techniques can be used to measure the speed of certain ultrafast electronics, for instance. Inducing atoms into Rydberg states is a handy trick for engineers, not least when it comes to designing novel components for quantum computers.

Needless to say, physicists have amassed a significant amount of information about the way electrons move about when nudged into a Rydberg state. Being quantum animals, though, their movements are less like beads sliding about on a tiny abacus, and more like an evening at the roulette table, where every roll and jump of the ball is squeezed into a single game of chance.

The mathematical rule book behind this wild game of Rydberg electron roulette is referred to as a Rydberg wave packet. Just like actual waves in a pond, having more than one Rydberg wave packet rippling about in a space creates interference, resulting in unique patterns of ripples. Throw enough Rydberg wave packets into the same atomic pond, and those unique patterns will each represent the distinct time it takes for the wave packets to evolve in accordance with one another.

It was these very ‘fingerprints’ of time that the physicists behind this latest set of experiments set out to test, showing they were consistent and reliable enough to serve as a form of quantum timestamping. Their research involved measuring the results of laser-excited helium atoms and matching their findings with theoretical predictions to show how their signature results could stand in for a duration of time.

“If you’re using a counter, you have to define zero. You start counting at some point,” physicist Marta Berholts from the University of Uppsala in Sweden, who led the team, explained to New Scientist. “The benefit of this is that you don’t have to start the clock – you just look at the interference structure and say ‘okay, it’s been 4 nanoseconds.’

A guide book of evolving Rydberg wave packets could be used in combination with other forms of pump-probe spectroscopy that measure events on a tiny scale, when now and then are less clear, or simply too inconvenient to measure. Importantly, none of the fingerprints require a then and now to serve as a starting and stopping point for time.

It’d be like measuring an unknown sprinter’s race against a number of competitors running at set speeds. By looking for the signature of interfering Rydberg states amid a sample of pump-probe atoms, technicians could observe a timestamp for events as fleeting as just 1.7 trillionths of a second.

Future quantum watch experiments could replace the helium with other atoms, or even use laser pulse of different energies, to broaden the guide book of timestamps to suit a broader range of conditions.

This research was published in Physical Review Research.

By Mike McRae

Source: Scientists Just Discovered an Entirely New Way of Measuring Time : ScienceAlert

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Power Reviews    https://jvz8.com/c/202927/384625/
Powrsuite   https://jvz1.com/c/202927/376361
PR Rage  https://jvz4.com/c/202927/343405
Prime Stocks   https://jvz8.com/c/202927/369164
Profile mate    https://jvz4.com/c/202927/358049
Promovidz   https://jvz8.com/c/202927/375692/
Push Button Traffic   https://jvz2.com/c/202927/301402
PWA Agency   https://jvz1.com/c/202927/353694/
QR Verse   https://jvz3.com/c/202927/383865/
Quintex Capital     https://quintexcapital.com/?ref=arminham
Quit Smoking    https://jvz3.com/c/202927/359081/
QuizMatic   https://jvz6.com/c/202927/387116/
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ReVideo  https://jvzoo.com/c/202927/381761
ReviewReel   https://jvz6.com/c/202927/382663/
Rewriter   https://jvz4.com/c/202927/353373/
RSI SEO   https://jvz6.com/c/202927/384381/
Scriptdio   https://jvz4.com/c/202927/385387/
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ShopABot   https://jvz2.com/c/202927/291955
ShopFunnels   https://jvz3.com/c/202927/384069/
SocialAgency360   https://jvz1.com/c/202927/385357/
SocialMediaMarketing   https://jvz2.com/c/202927/243553/
SociCake  https://jvz2.com/c/202927/321987
Socifeed   https://jvz6.com/c/202927/375706
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Stackable Picture   https://jvz1.com/c/202927/385046/
Steven Alvey’s   https://jvz2.com/c/202927/351754
Stock Mages   https://jvz2.com/c/202927/388669/
Stoodaio   https://jvz1.com/c/202927/372094
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StreamPilot   https://jvz2.com/c/202927/385431/
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Sunday Freebie  https://jvz1.com/c/202927/267113/
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Zapable The Instant Business Mobile Apps For Both iOS and Android

You can create custom iOS and Android mobile apps for your business using zapable in minutes and it’s fully customizable. It’s easy to create mobile apps with Zapable as it has a drag and drop builder and doesn’t require any special skills.

A custom design can be created for the mobile app as it offers rich features and a simple user interface. One of the best features of Zapable is that you can integrate it with social networks, and e-commerce networks, as well as create coupon codes and loyalty cards.

Additionally, you can integrate push notifications into the software to publish your mobile app for your business. With Zapable, you can create an app that speaks to your customers however you want.

In 2020, Zapable software was introduced to the market. They created this amazing app with Andrew Fox. Over 5,000 active users love this app and find it extremely useful. With this software, more and more applications are created every day, and now these developers have created more than 16,000 applications. To better understand and know about Zapable, you can follow the following Zapable review.

Zapable Features

Zapable software is packed with features that help users create mobile applications according to their preferences. You can easily create an app for your business, no matter what niche you are in, with the rich features of Zapable.

A widget system provides easy control of the app’s layout, so you can choose various things to appear in the app, such as icons, elements, images, etc.

Adding a new element, like an icon or something, is as simple as dragging and dropping it. In fact, you’ll immediately see a fully customizable look and feel for your app when you use drag and drop.

For any business and niche market, Zapable offers a variety of features to help you build a successful mobile app. Zapable allows you to create your own application according to your own specifications. Honestly, Zapable caters to different markets in different ways, and you are completely in charge of building your app.

Creating a mobile app is an easy way to sell your products or services if you have them to sell or are an affiliate marketer.

Shopify – If you want to sell products through Shopify, you can simply enter your store URL here to import the data.

Amazon –   If someone buys the product, you can earn affiliate commissions. You can create an Amazon store that covers any topic.

iTunes – If you want to share and buy podcasts, audiobooks, or movies, create your own iTunes store.

Custom Catalog – With this feature, you can create your own store and sell your own products/services as well as sell other people’s products.

Engage customers with digital loyalty cards and coupon codes With Zapable, you can create digital loyalty cards and coupon codes that are personalized for restaurants, cafes, physical stores, banks, etc.

Perfect for Many Businesses: Whenever you are in the business of theater, physical stores, and many more, this would be perfect for your business.

Coupon Codes – You can set a coupon code within the app for a limited time, such as getting 20% ​​off for a limited time.

Fully customize your promotion – With Zapable, you can determine how long discounts are available and how many products will qualify for the offer.

Full social media integration

You can use social media platforms to promote your business products and services if you plan to do business digitally and want to reach more people. With Zapable, browsing social media pages is a breeze.

Facebook – By linking your Facebook page to your Zapable app, you can connect with your customers, review messages, and reach more targeted audiences.

Twitter – With your Twitter feed, you can display the newest and most recent tweets to your users.

Instagram – Display your Instagram posts within Zapable and you will be able to see how many people engaged with your posts.

Flickr- Stream your photos from the Zapable app using our seamless integration.

Create a perfect directory for real estate, tourist apps, and more

There are quite a few features built into Zapable, and it suits different types of businesses individually. Your clients can also book appointments and receive push notifications through our mobile app.

The Listing Page – With this software, you can create an online listing page where you can add information such as images, videos, descriptions, and more.

Location Finder – Even with a location finder, you can add multiple locations, making it easy to find your ads based on their proximity.

Social interaction – A simple link to social networks will do the trick.

Integrate with email service providers to increase email subscribers

Your business needs Zapable software if you want to increase your email subscribers. Apart from building mobile apps, it also offers popular email marketing integrations. A Zapable mobile app can integrate with a variety of email providers, including Aweber, InfusionSoft, GetResponse, and MailChimp.

To use the Zapable App Builder, a laptop or mobile device must be installed. Zapable helps business owners build mobile apps on Android or iOS without understanding any coding or decoding. As a result of this software, the business owner can also develop an application for the benefit of his business.

It will increase user engagement. Your audience can interact with Zapable in countless ways. Surveys, loyalty cards, and discount coupons are just a few. By integrating Branding and Management with your site, you can interact directly with your visitors. Zapable offers tutorials on how to master each feature of the online tool. In this way, you can design an application that uses all the features. Also, you can maximize the effects of each feature by using them optimally.

A developer can publish their app directly to the Google Play Store and the Apple App Store. A built-in iOS editor is also available within Zapable. Post various types of content, such as images, audio, blogs, news, reviews, and videos, that people can interact with. Also, all of this can be published within the app itself.

Vendors or affiliates may sell products. You can integrate your Amazon Affiliate product store into your mobile app built by Zapable if you are an Amazon influencer or affiliate. Protect your app by limiting access. Anyone who wants to can download the app and access it. Also, ask them to sign up for your channel, newsletter, etc. before downloading your app. A call to action should be added. You can let your customers use the app to shop, book appointments, reserve tables, contact you, and find you.

Source: https://zapable.com

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Reducing Risk When Migrating Mission-Critical Applications To The Cloud

Over the last decade, significant strides have been made in cloud computing, and today’s enterprises have substantial data and application footprints in the cloud. Many organizations are moving toward implementing cloud-based operations for their most crucial business applications.

A cloud-first mindset is usually a given for new companies and continues to gain traction for established enterprises. Still, existing legacy infrastructures and large on-premise footprints that don’t map easily to cloud architectures are slowing and even blocking faster adoption.

Organizations are poised to prioritize cloud investments over the next five years, according to the results of IDC’s Future of Operations research. The appeal includes the potential for an improved experience for customers, employees and suppliers/partners, better development agility, improved time to market and increased operational efficiency across organizations.

Although a pivot to the cloud could complete the evolution of the business from an operational and capital perspective, significant barriers to broader adoption still exist.

Cloud spending is on track to surpass $1 trillion by 2024, partly due to urgent changes to business operations driven by the pandemic, which accelerated cloud adoption timelines for many companies. And the results of recent research find that optimizing cloud costs tops companies’ 2021 priorities for the fifth year in a row.

Increasingly ambitious migration timelines are driving important decisions about moving critical applications without fully understanding the risks. Organizations are addressing application and data migration with largely ineffective one-size-fits-all solutions that don’t always meet expectations, often causing more problems than they promise to solve.

Others are moving with extreme caution when deciding which applications to keep on-prem and which to move, migrate or refactor. Mission-critical apps remain on the legacy infrastructure to assure control over the foundational data and safely maintain business as usual.

Moving from massive, on-prem data centers to the cloud presents a future filled with possibilities but also a level of risk due to the various unknowns within this significant paradigm shift. After all, a mission-critical app can be essential to the immediate viability of an organization and fundamentally necessary for success.

Although moving to the cloud is the way forward for many modern companies, migration can prove time-consuming and highly challenging, often with incomplete or unacceptable results. Successful migration can further business opportunities, but the risk of failure is considerable, and the high visibility that accompanies these major initiatives increases the level of exposure and consequences of said failure.

Mission-critical initiatives often cross the length and breadth of organizations, across low-level operational groups up to the C-suite and beyond. But just as all data is not created equal, neither are clouds or migration strategies.

Data Mobility Matters

With increasing cloud investments comes a growing need for more accessible data mobility. As more data moves to the cloud and strategies expand to occasionally include multicloud environments, there’s an expectation that underlying cloud resources deliver about the same level of performance as on-prem. But, often, the required type and volume of cloud resources are not available and deployment is difficult or impossible.

Performance is instrumental in determining where a mission-critical application should live and drives myriad scaling considerations and challenges. Sometimes, particular features, functionality and capabilities are lacking.

Perhaps the data primarily resides in a private or hybrid cloud to engage in cloud bursting on the public cloud when capacity needs to balloon. Longtime legacy challenges of architecting for the peak versus the average persist. Still, cloud decisions have forced IT leaders to relinquish a level of control over the physical infrastructure, significantly increasing risk.

Managing data mobility is challenging. To increase success, plan an approach that minimizes workflow disruptions of critical processes while ensuring sufficient capacity to support expected workloads and providing enough scalability to handle unexpected workloads. Managing random workload fluctuations requires a solid plan and a scalable, flexible and agile architecture to avoid those black swan events that are all too threatening.

Cloud Migration Considerations

Successful migration is not easy, but for many applications, it’s pretty simple to migrate to a platform as a service (PaaS) or managed service and be up and running fairly quickly. But for those performance-sensitive vertical stack monolithic applications running on the most expensive hardware for decades, moving can prove challenging and even impossible.

Ideally, refactoring enhances an application without negatively modifying external behavior and improving the internal architecture, as well as perhaps gaining cost efficiencies, maintenance or performance. But not all mission-critical applications are a fit for a refactor. Complexity, cost and the risk of disrupting a mission-critical app that’s performing as expected are valid reasons to leave some apps on-prem.

Others are constrained by performance requirements that aren’t achievable in the cloud with current offerings. There are fundamental limitations to the types of applications and databases that can quickly move to the cloud, and overhauling those solutions introduces significant risk, possibly resulting in critical delays and higher costs.

Solving Migration Problems

The best plan to mitigate the risks and improve the odds for cloud migration is to eliminate silos between multiple clouds and on-prem — regardless of type or location — facilitating a free flow of information in a simple, resilient, well-understood fashion. The next truth can’t be overstated:

Data is the new oil and should be treated as such. Just as trained specialists are leveraged to find and extract oil, specialized experts should be utilized when performing high-risk, business-changing moves regarding mission-critical data and the application stacks that access it. Ideally, the team migrating mission-critical applications should be proficient in enabling data mobility across environments without refactoring to reduce risk.

The question of cloud migration in 2021 is often no longer “if” but “when and how.” The material risk of maintaining the status quo can be significant, and avoiding moving mission-critical applications to the cloud is often no longer an option. A wise man once said, “What’s dangerous is not to evolve,” and this truism fully applies to an organization’s journey to the cloud.

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Source: Reducing Risk When Migrating Mission-Critical Applications To The Cloud

4 Missteps For Banks To Avoid When Migrating Payment Services To The Cloud

4 Missteps for Banks to Avoid When Migrating Payment Services to the Cloud Cognizant

Banks and financial services providers can realize the efficiency and cost savings of cloud-based payments by taking proactive steps to guard against these common mistakes, notes Rustin Carpenter, a Global Payments Solution Leader for Cognizant’s Banking & Financial Services Industry Services Group.

The cloud’s lure of simplification is a powerful incentive for payment providers, as its role enabling modernization and permanently switching off legacy applications. Where banks struggle, however, is in shaping a strategy to get their payment services to the cloud. By understanding the common missteps, banks can create a plan for payment migration that maximizes benefits while minimizing risks.

The pandemic was a digital tipping point for banks, forcing them to implement in just a few months capabilities that otherwise would have taken several years. Research published in 2019 found that financial services firms lagged in adoption of public cloud infrastructure as a service (IaaS), with just 18% broadly implementing IaaS for production applications, compared to 25% of businesses overall.

Now many banking leaders we talk with are taking a serious look at cloud-based payment services, motivated by the age and complexity of their core payment applications as well as their business’s growing confidence in the security of cloud platforms such as Google Cloud, Microsoft Azure and Amazon Web Services (AWS). As banks contemplate migrating payment services to the cloud, here are some common mistakes to avoid that will ensure a smoother journey:

1. Assuming the cloud is cheaper.

Cloud-based services are indeed less expensive to run — once applications and services have been migrated. To manage a successful payments migration, be aware of the costs along the journey. The cloud can be a heavy lift. While banks and financial services providers often consider themselves proficient at consolidation and rationalization, the extensiveness required for cloud migration frequently far exceeds the effort of previous initiatives. For example, we helped a bank reduce its infrastructure footprint by 25% and lower its total cost of ownership by migrating its applications to the cloud.

That outcome, however, required careful analysis of the bank’s application source code and development of a migration strategy and cloud deployment architecture, as well as assessing and migrating more than 800 applications over three years. Cloud-based services are more streamlined and less expensive to operate, but accurately budgeting for the upfront time and resources of a cloud payment migration is challenging due to the many unknowns. Careful attention to planning is critical for a realistic cost assessment.

2. Underestimating the amount of prework.

The cloud promises to reduce complexity but getting to that point takes a thoughtful migration plan that’s complete and doesn’t skimp on details. What steps will be taken to ensure there’s no disruption to clients? Which applications make sense to retain and manage in-house, and which can be leveraged as payments as a service? For instance, fund disbursements for a retail consumer bank that administers 529 plans are typically a low-volume service for which cloud automation is a great fit, replacing paper checks with significantly less costly cloud-based payments.

But when it comes to payments as a service, managing risk and ensuring value also come into play. Wire transfers might appear to be good candidates for migration to cloud payments, but if most of the bank’s transfers are for high net worth individuals with equally high customer lifetime value, then the transfers may require levels of personalized service best handled with an on-premise platform rather than in the cloud. A well thought out strategy that addresses all impacts and value opportunities helps bank leaders avoid the unintended consequences that keep them awake at night.

3. Failure to prioritize.

A payments migration needs to be phased in a way that provides strategic competitive advantage. Setting priorities is key. For example, a bank may choose to align its payments migration with a specific strategy, such as a planned de-emphasis on branch offices. Another approach is to migrate the costliest payment applications first. Some banks may reserve cloud adoption for when they’re ready to add new payments capabilities.

Each bank’s path to cloud payments is nuanced, yet there’s often a feeling among banking leaders that moving to the cloud is an all-or-nothing proposition. That is, payments are either entirely cloud-based or all on premise. A more realistic goal is to craft a migration roadmap for a hybrid environment that accommodates both types of infrastructure for the near future, and to then prioritize and phase the payments migration in a way that makes strategic sense.

4. Testing in a dissimilar environment.

Replicating legacy operating environments for testing is expensive, so it’s not uncommon for banks to settle on environments that are similar but not identical — though the variation often leads to production environment errors that can derail cloud migration efforts. Performance falls short of expectations, typically due to the tangle of payment applications resulting from years of mergers and acquisitions.

For example, post-merger banking platforms often utilize more than one legacy payment hub, and there’s little chance that a bank’s current IT staff fully understands or can predict the unintended consequences for the hubs when making changes to the platform. Don’t fret over creating the perfect testing environment. Rather, build an environment that’s as close as possible.

By avoiding these common missteps, payment providers can reap the benefits of a simplified, modern infrastructure and application environment and minimize the risks.

To learn more, please visit the digital payments section of our website or contact us.

Rustin “Rusty” Carpenter leads payments solutions within Cognizant’s Banking & Financial Services’ Commercial Industry Solutions Group (ISG). In this role, he works with group leaders and client-facing teams to elevate Cognizant’s client relevance, industry expertise and challenge-solving capabilities. Over his career, he has developed deep and broad expertise in payments and the emerging alternative and digital/mobile payments arenas. He is a frequent speaker on these topics at conferences worldwide and serves as a board advisor to fin-techs in all areas of payments and fraud prevention/mitigation.

Carpenter most recently was Head of Sales & Service, NA for ABCorp. Previously, he ran the Instant Issuance business for North America at Entrust Datacard; served as COO for Certegy Check Services, N.A.; was General Manager, NA for American Express Corporate Services; and completed multiple assignments at Andersen Worldwide and Dun & Bradstreet. Rustin has a Bachelor of Arts degree from Denison University and an MBA in finance from Rutgers Graduate School of Management. He can be reached at Rustin.Carpenter@cognizant.com

Source: 4 Missteps For Banks To Avoid When Migrating Payment Services To The Cloud

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