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You might be using an app to read this very article. And if you’re reading it on an iPhone, then you got that app through the App Store, the Apple-owned and -operated gateway for apps on its phones. But a lot of people want that to change.
Apple is facing growing scrutiny for the tight control it has over so much of the mobile-first, app-centric world it created. The iPhone, which was released in 2007, and the App Store, which came along a year later, helped make Apple one of the most valuable companies on the planet, as well as one of the most powerful. Now, lawmakers, regulators, developers, and consumers are questioning the extent and effects of that power — including if and how it should be reined in.
Efforts in the United States and abroad could significantly loosen Apple’s grip over one of its most important lines of business and fundamentally change how iPhone and iPad users get and pay for their apps. It could make many more apps available. It could make them less safe. And it could make them cheaper.
The iPhone maker isn’t the only company under the antitrust microscope. Once lauded as shining beacons of innovation and ingenuity that would guide the world into the 21st century, Apple is just one of several Big Tech companies now accused of amassing too much power over parts of the economy that have become as essential as steel, oil, and the telephone were in centuries past.
These companies have a great deal of control over what we can do on our phones, the items we buy online and how they get to our homes, our personal data, the internet ecosystem, even our online identities. Some believe the best way to deal with Big Tech now is the way we dealt with steel, oil, and telephone monopolies decades ago: by using antitrust laws to place restrictions on them or even break them up.
And if our existing laws can’t do it, legislators want to introduce new laws that target the digital marketplace. In her book Monopolies Suck, antitrust expert Sally Hubbard described Apple as a “warm and fuzzy monopolist” when compared to Facebook, Google, and Amazon, the other three companies in the so-called Big Four that have been accused of being too big.
It doesn’t quite have the negative public perception that its three peers have, and the effects of its exclusive control over mobile apps on its consumers aren’t as obvious. For many people, Facebook, Google, and Amazon are unavoidable realities of life on the internet these days, while Apple makes products they choose to buy.
But more than half of the smartphones in the United States are iPhones, and as those phones become integrated into more facets of our daily lives, Apple’s exclusive control over what we can do with those phones and which apps we can use becomes more problematic. It’s also an outlier; rival mobile operating system Android allows pretty much any app, though app stores may have their own restrictions.
Apple makes the phones. But should Apple set the rules over everything we can do with them? And what are iPhone users missing out on when one company controls so much of their experience on them?
Apple’s vertical integration model was fine until it wasn’t
Many of the problems Apple faces now come from a principle of its business model: Maintain as much control as possible over as many aspects of its products as possible. This is unusual for a computer manufacturer. You can buy a computer with a Microsoft operating system from a variety of manufacturers, and nearly 1,300 brands sell devices with Google’s Android operating system.
But Apple’s operating systems — macOS, iOS, iPadOS, and watchOS — are only on Apple’s devices. Apple has said it does this to ensure that its products are easy to use, private, and secure. It’s a selling point for the company and a reason some customers are willing to pay a premium for Apple devices…Continue reading
SAN FRANCISCO, CA - MAY 28: Sundar Pichai, Alphabet CEO. Getty Images
Earlier this month, Google Cloud announced its latest venture within the realm of healthcare: a new Medical Imaging Suite. This initiative builds on years of hard work by the Google Cloud team, aimed at creating a universally friendly, efficient, and value-providing platform, with an ode to interoperability and accessibility.
The applications behind the platform are multi-fold:
Imaging Storage: the Suite will enable a more comprehensive way to store and access advanced medical imaging
Imaging Lab: in partnership with chip maker NVIDIA, the platform will make it easier to automate routine imaging tasks (e.g. labeling)
Imaging Datasets & Dashboards: the software will utilize advanced search tools to retrieve and view large sums of data
Imaging AI Pipelines: the Suite is built to support artificial intelligence capabilities in order to integrate machine learning systems and models
Imaging Deployment: the platform will provide a comprehensive and secure tool that can be curated to each organization’s needs
Thomas Kurian, Chief Executive Officer of Google Cloud, has previously explained his overarching vision with the product line: “Our customers and partners put their trust in our team to deliver next-generation cloud technologies to help them become the best tech company in their industry.
The combination of Google’s technical strengths, backed by its unique scale and deep experience in connecting that technology with consumer products and ecosystems, enables Google Cloud to put the tools of tomorrow in the hands of organizations today.”
Established healthcare players are already using the software. Hackensack Meridian Health in New Jersey, for example, hopes to use the robust Suite for prostate cancer detection.
But AI integration and tackling data problems in healthcare are not easy tasks. Many scholars have recently expressed criticism that the so called “digital revolution” in healthcare that was especially spurred by the Covid-19 pandemic has not delivered on the lofty promises that were made; instead, healthcare technology has been difficult to integrate in a meaningful way, especially in ways that can actually impact patient care outcomes.
Much of the challenge with AI specifically is the need for large volumes of data to create learning sets, so as to actually “teach” the AI system how to interpret data. For many organizations, their data remains disorganized, inaccessible, or in legacy formats that simply require a significant amount of “clean up” and reconciliation before they can be used in a meaningful way.
The purpose of solutions like Google Cloud is to eventually make data interoperable and machine learning ready, so that organizations can progress away from the previous age of information technology. Whether or not healthcare pundits like it, healthcare is amidst a revolution, one that will seamlessly integrate new and advanced technologies into patient care. Now, it is upto new and established technology leaders to create this revolution in a meaningful and safe manner.
I am a physician, speaker, and writer, focusing on the intersections of healthcare, digital innovation, and policy. I completed an M.D./ J.D. dual-degree
Applying artificial intelligence to medical images can be beneficial to physicians and patients, but developing the tools to do it can be challenging. Google on Tuesday announced it’s ready to meet that challenge with its new Medical Imaging Suite.
“Google pioneered the use of AI and computer vision in Google Photos, Google Image Search and Google Lens, and now we’re making our imaging expertise, tools and technologies available for health care and life sciences enterprises,” Alissa Hsu Lynch, global lead of Google Cloud MedTech Strategy and Solutions, said in a statement.
Gartner Vice President and Distinguished Analyst Jeff Cribbs explained that health care providers who are looking for AI for diagnostic imaging solutions have generally been forced into one of two choices.
“They can procure software from the device manufacturer, the image repository vendor or from a third-party, or they can build their own algorithms with industry agnostic image classification tools,” he told TechNewsWorld.
“With this release,” he continued, “Google is taking their low code AI development tooling and adding substantial health care-specific acceleration.”
“This Google product provides a platform for AI developers and also facilitates image exchange,” added Ginny Torno, administrative director of innovation and IT clinical, ancillary and research systems at Houston Methodist, in Houston.
“This is not unique to this market, but may provide interoperability opportunities that a smaller provider is not capable of,” she told TechNewsWorld.
Robust Components
According to Google, Medical Imaging Suite addresses some common pain points organizations face when developing AI and machine learning models. Components in the suite include:
Cloud Healthcare API, which allows for easy and secure data exchange using an international standard for imaging, DICOMweb. The API provides a fully managed, scalable, enterprise-grade development environment, with automated DICOM de-identification. Imaging technology partners include NetApp for seamless on-prem to cloud data management, and Change Healthcare, a cloud-native enterprise imaging PACS in clinical use by radiologists.
AI-assisted annotation tools from Nvidia and Monai to automate the highly manual and repetitive task of labeling medical images, as well as native integration with any DICOMweb viewer.
Access to BigQuery and Looker to view and search petabytes of imaging data to perform advanced analytics and create training datasets with zero operational overhead.
Use of Vertex AI to accelerate development of AI pipelines to build scalable machine learning models, with 80% fewer lines of code required for custom modeling.
Flexible options for cloud, on-prem, or edge deployment to allow organizations to meet diverse sovereignty, data security, and privacy requirements — while providing centralized management and policy enforcement with Google Distributed Cloud, enabled by Anthos.
Full Deck of Tech
“A key differentiator for Medical Imaging Suite is that we’re offering a comprehensive suite of technologies that support the process of delivering AI from beginning to end,” Lynch told TechNewsWorld.
The suite provides everything from imaging data ingestion and storage to AI-assisted annotation tools to flexible model deployment options at the edge or in the cloud, she explained.
“We are providing solutions that will make this process easier and more efficient for health care organizations,” she said….To be continued
You can create custom iOS and Android mobile apps for your business using zapable in minutes and it’s fully customizable. It’s easy to create mobile apps with Zapable as it has a drag and drop builder and doesn’t require any special skills.
A custom design can be created for the mobile app as it offers rich features and a simple user interface. One of the best features of Zapable is that you can integrate it with social networks, and e-commerce networks, as well as create coupon codes and loyalty cards.
Additionally, you can integrate push notifications into the software to publish your mobile app for your business. With Zapable, you can create an app that speaks to your customers however you want.
In 2020, Zapable software was introduced to the market. They created this amazing app with Andrew Fox. Over 5,000 active users love this app and find it extremely useful. With this software, more and more applications are created every day, and now these developers have created more than 16,000 applications. To better understand and know about Zapable, you can follow the following Zapable review.
Zapable Features
Zapable software is packed with features that help users create mobile applications according to their preferences. You can easily create an app for your business, no matter what niche you are in, with the rich features of Zapable.
A widget system provides easy control of the app’s layout, so you can choose various things to appear in the app, such as icons, elements, images, etc.
Adding a new element, like an icon or something, is as simple as dragging and dropping it. In fact, you’ll immediately see a fully customizable look and feel for your app when you use drag and drop.
For any business and niche market, Zapable offers a variety of features to help you build a successful mobile app. Zapable allows you to create your own application according to your own specifications. Honestly, Zapable caters to different markets in different ways, and you are completely in charge of building your app.
Creating a mobile app is an easy way to sell your products or services if you have them to sell or are an affiliate marketer.
Shopify – If you want to sell products through Shopify, you can simply enter your store URL here to import the data.
Amazon – If someone buys the product, you can earn affiliate commissions. You can create an Amazon store that covers any topic.
iTunes – If you want to share and buy podcasts, audiobooks, or movies, create your own iTunes store.
Custom Catalog – With this feature, you can create your own store and sell your own products/services as well as sell other people’s products.
Engage customers with digital loyalty cards and coupon codes With Zapable, you can create digital loyalty cards and coupon codes that are personalized for restaurants, cafes, physical stores, banks, etc.
Perfect for Many Businesses: Whenever you are in the business of theater, physical stores, and many more, this would be perfect for your business.
Coupon Codes – You can set a coupon code within the app for a limited time, such as getting 20% off for a limited time.
Fully customize your promotion – With Zapable, you can determine how long discounts are available and how many products will qualify for the offer.
Full social media integration
You can use social media platforms to promote your business products and services if you plan to do business digitally and want to reach more people. With Zapable, browsing social media pages is a breeze.
Facebook – By linking your Facebook page to your Zapable app, you can connect with your customers, review messages, and reach more targeted audiences.
Twitter – With your Twitter feed, you can display the newest and most recent tweets to your users.
Instagram – Display your Instagram posts within Zapable and you will be able to see how many people engaged with your posts.
Flickr- Stream your photos from the Zapable app using our seamless integration.
Create a perfect directory for real estate, tourist apps, and more
There are quite a few features built into Zapable, and it suits different types of businesses individually. Your clients can also book appointments and receive push notifications through our mobile app.
The Listing Page – With this software, you can create an online listing page where you can add information such as images, videos, descriptions, and more.
Location Finder – Even with a location finder, you can add multiple locations, making it easy to find your ads based on their proximity.
Social interaction – A simple link to social networks will do the trick.
Integrate with email service providers to increase email subscribers
Your business needs Zapable software if you want to increase your email subscribers. Apart from building mobile apps, it also offers popular email marketing integrations. A Zapable mobile app can integrate with a variety of email providers, including Aweber, InfusionSoft, GetResponse, and MailChimp.
To use the Zapable App Builder, a laptop or mobile device must be installed. Zapable helps business owners build mobile apps on Android or iOS without understanding any coding or decoding. As a result of this software, the business owner can also develop an application for the benefit of his business.
It will increase user engagement. Your audience can interact with Zapable in countless ways. Surveys, loyalty cards, and discount coupons are just a few. By integrating Branding and Management with your site, you can interact directly with your visitors. Zapable offers tutorials on how to master each feature of the online tool. In this way, you can design an application that uses all the features. Also, you can maximize the effects of each feature by using them optimally.
A developer can publish their app directly to the Google Play Store and the Apple App Store. A built-in iOS editor is also available within Zapable. Post various types of content, such as images, audio, blogs, news, reviews, and videos, that people can interact with. Also, all of this can be published within the app itself.
Vendors or affiliates may sell products. You can integrate your Amazon Affiliate product store into your mobile app built by Zapable if you are an Amazon influencer or affiliate. Protect your app by limiting access. Anyone who wants to can download the app and access it. Also, ask them to sign up for your channel, newsletter, etc. before downloading your app. A call to action should be added. You can let your customers use the app to shop, book appointments, reserve tables, contact you, and find you.
VidRaffle is a cloud based software that will allow you to create video raffles games which provide “Instant Rewards” that people cannot resist, so you can build your email list faster.
This modern marketing suite comes with agency rights on front end allowing you to provide a much needed service to small businesses and run a Gamification Lead Agency. Traditional opt-in forms, lead magnets, and pop-ups are ‘dead’ in 2022.
No matter what you do, people just are not engaging on your landing pages. Not subscribing to your lists or webinars, leaving you without a list and without a way to grow your business online.
Using Gamification Technology, you can turn dying opt-in forms into list building machines! VidRaffle uses the power of gamification and video to turn dying email opt-in forms into exciting raffles that people can’t resist and builds your list faster than ever.
With VidRaffle, you engage and excite visitors with a fun game to play and when they win a prize, they’re up to 34% more likely to claim it by entering their email. Plus, with video, you make a personal connection to build trust and get them excited about the prize.
So your email opt-ins increase and you get to build a list faster than you’ve ever known before! Now let’s jump into the next section of my VidRaffle Review to find out how VidRaffle works.
Create unlimited raffle games for yourself or clients
Capture unlimited email leads
Get unlimited game impressions and stats
A/B split testing of games
Team member license and outsourcer integration
Three bonus games: wheel of fortune, coin flip, and pick a gift
More embed options including launch games as popups & exit intent
Zapier integration highly requested
VIP professional limited-time bonus
Their team will help guarantee you land your first lead generation client with this mega 6-part VIP offer. Offer includes:
1. DFY Gamification Agency Site & Traffic System. Includes a DFY agency site focused just on lead generation with games with a DFY 5 year hosting plan. Plus, unbranded Facebook ads & ads manager set-up help.
2. VidRaffle Platinum Template Collection. Get 100+ best templates for every game.
3. VidRaffle Template Club Access. Get 2 templates each month with no monthly fees involved.
4. Gamify VidCreator. Get a built-in video editor w/ DFY templates that will let you create customized videos to put in your VidRaffle games and thank you pages.
5. VideoLeadz. Find clients that aren’t using video to help capture leads on their homepages and sales pages with this software.
6. VIP Help. Need help customizing your site? Getting ads up? Getting ads created? They’ll ‘hold your hand’ and help guide you to getting your first client.
VidRaffle is as easy as abc. Your kid in school could make leads instantly using this brand new technology. All one needs to do is setup the contest, connect your autoresponder, and embed it on your landing page or store. You don’t need to have any experience or special skills!
