Is Hiring An Expensive Copywriter A Smart Thing To Do

Hiring an experience copywriter is expensive and then waiting for the copy to be written painstaking hard because you needed it yesterday, right!Now you can try doing it yourself. But… this is hard if you don’t have a proven and successful framework to operate from… or any knowledge of what to write about. And then there is this occasional WRITERS’ BLOCK

Isn’t there a BETTER SOLUTION for inexperience copywriters to write some quality copy on a budget to get more followers, leads and sales? KlickXCopy, your personal copywriting assistant powered by proven Copywriting Frameworks and Artificial Intelligence. All you need to do select the type of content you want to create and type in a couple keywords.

Yes it’s that simple actually most of the copy on this page has been created using the power of KlickXCopy! It really does allow you to fire your content creator. I have used a number of similar products in the past, but the high-quality, on-point content that KlickCopy generates is truly a market-first.

KlickXCopy is the perfect tool for you and your clients who want to create high-quality, effective copy for their websites, marketing materials and more. It took the guesswork out of copywriting, using recognized marketing principles to help you create professional copy that really works. Plus, it is easy to use, so you could get started quickly and easily.

KlickXCopy has saved us time, and allowed you to create more high quality copy. Which has meant more money for you. Simply put, we highly would recommend KlickXCopy as the best copywriting tool we have ever used.

See more details here:

Source: XCopy – Most Powerful A.I. Powered Copywriting Tool

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How a Personal Commitment Helps Your Business Grow

Kelvin Murray | Getty Images

There are numerous reasons for starting a business, including pursuing a passion, wanting to set your own hours and wanting to make more money. But if you’re not committed to a larger purpose, all those reasons may not be enough for your business to succeed.

What Is a Commitment?

A commitment can be defined in three ways:

1. It gives you purpose. Let’s define a commitment as a greater purpose for your life that drives you forward every day. Many studies have shown that purpose even leads to longer life for men and women alike.

2. It’s never finished. A commitment is not, “I want to own a successful business,” because that doesn’t give you lifelong purpose. A commitment will never truly be finished, and you’ll work towards it for many years.

3. It’s personal. Although having a purpose in your business is important, your commitment is personal. It will affect all areas of your life, including business, and it will impact how your business grows.

Related: Communicating Purpose Can Create a Boom in Business

What’s the difference between a goal and a commitment?

A goal is defined as a result that you aim for, define, plan for and then achieve. You have many short-term and long-term goals in life, but a commitment goes beyond even the most long-term goal. It’s not something you finish doing, but something you constantly work towards.

How does a commitment help your business?

It helps you focus. A lack of focus can be extremely detrimental to your business, not only from day to day but on a larger scale. To succeed in your business and complete each day’s, month’s and year’s goals, you need intense focus more so than a long period of focus.

Warren Buffet’s “2-List” strategy for focused attention is a perfect illustration of focus: defining your priorities and eliminating the rest. You write down your goals, and then circle the top five. Then you don’t just prioritize these — you eliminate the rest.

Commitments help you make that list and then define your top five. If you’re hyper-focused on a commitment, you can be focused on each of your business’s projects and goals, because they all lead to the one thing you’re most focused on. If something doesn’t align with your commitment, you eliminate it.

Commitment helps you set and achieve goals

A commitment is lifelong; it’s something you may never fully achieve. But you can set goals along the way to get you ever-closer to your commitment. And your business’s goals and success are intertwined with your commitment.

My leadership coach, Jose Bolanos, who trains leaders to form “noble commitments,” describes goals as “islands on the horizon.” Before you reach a shore, you will swim from island to island, focusing on something closer on your way to the far-off mainland.

These islands are steps towards your commitment, and these become your goals. Commitments matter to your business goals because they define what those goals will be and give them a larger purpose.

As a business owner, developing goals for yourself and your business will be easier when you create them in the context of a commitment. Instead of defining your success according to money, which as we know can be fickle, defining it based on a larger purpose will help you stay afloat in difficult times, and redirect accordingly.

Commitment gives your business a higher purpose

As I said before, having a higher purpose is important to business. Businesses with purpose are more successful, outperforming the stock market by 42 percent, according to the 2018 Global Leadership Forecast.

Because in theory, your business should be an extension of you and your life, your personal commitment should inform your business’s purpose and help it succeed. If your commitment was, “I want to impact others,” your business’s commitment should reflect this and put it into action.

Commitment makes you a better leader

Compartmentalizing your life won’t help your business succeed. Who you are and what you do as an individual should and does affect your professional life, and by extension the lives of others.

Having a personal commitment that you connect to your business’s purpose will intertwine your personal development and your company’s growth. As you work on yourself as an individual, you will become a better leader, because your purpose will be directly connected to your business’ vision.

How do you find and define a commitment?

Defining a commitment comes from answering three questions:

1. What do you want? Discovering your commitment comes from defining what you want. A commitment is going to be terrifying (and if it’s not, you may be doing something wrong) and require you to change.

2. Why does it matter? Going back to the importance of purpose, studies found that people who helped others felt they had more purpose in life and lived a better life because of it. A commitment should matter to you, your community and the world.

3. Who does it benefit? It’s fine if the answer is just you for now, but you’ll find as you go that your commitment, especially as it becomes part of how you run your business, will begin to impact many people. If impacting people is part of your purpose, then this answer is even simpler.

Related: 5 Ways Entrepreneurs Can Combine Profit and Purpose

Don’t be tempted to turn finding a commitment into a journey of self-discovery. Your business (and you) need a commitment sooner. Instead, define a commitment quickly, start working on it and evolve it.

By

Source: How a Personal Commitment Helps Your Business Grow

.

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4 Dirty Little Secrets You Need To Know About Successful People

There is no shortage of disappointment and pain in the world. No shortage of helplessness. No shortage of regret. No shortage of failure.

If you’re feeling down because you got fired yesterday. So what? You didn’t get the promotion. So what? You hate your boss, and your business failed. So what? You never got to graduate from high school. Maybe you didn’t graduate college. So what? You graduated college but aren’t happy in your career? You made it all the way to the C-suite but don’t feel fulfilled. So what? If this is your reality, what are you going to do about it?

You can fall into despair and complain about how miserable life is. I have been there and done that. You can go to work every day and whine about your job, your colleagues or your boss. You can settle for a life and career of mediocrity and spend 40+ hours a week on a job you hate. Lots of people do this.

You can continue to gripe about Mondays and wish your life away rushing to Friday, or you can put in the work – and make the sacrifice – that success demands. That’s the rub though – sacrifice. People don’t just wake up successful. They work for it. They trade for it. They sacrifice for it. Are you willing to do the work and go through the pain necessary to achieve and sustain success?

Here are the four dirty little secrets that you need to know about successful people if you want to become one.

1. Successful people trade one pain for another.

“We must all suffer one of two things in life: the pain of discipline or the pain of regret.”

Years ago I read this quote by Jim Rohn, and it hit me. I realized that I’d have to struggle and go through some hard stuff in my life and to build my career. I realized that there was no such thing as a pain-free life. Since there would be no way to avoid struggles, I decided to buckle down and stop looking for one. I decided I’d rather suffer the pain of discipline and began my success journey. I suggest you do too.

Contrary to popular belief, successful people don’t get to escape life’s pains. They just trade one pain for another whenever and wherever possible. Successful people trade the pain of regret with the pain of discipline. They trade the pain of stopping with the pain of starting. They trade the pain of failure for the pain of consistency, and they trade the pain of saying yes too often with the pain of saying no in an effort to protect and focus the most limited resource they have – time.

Successful people fear failure just like everyone else, but they don’t let it stop them because they know that regret causes more pain than failure ever will. If you want to be successful, you really can be afraid to fail, but you can‘t be afraid to try.

2. Successful people take risks and lose.

“I’ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game-winning shot and missed. I’ve failed over and over and over again in my life. And that is why I succeed.”

This quote by Michael Jordan revealed a lot to me about risk and losing. When you run from failure, you inevitably run from success. Successful people put it all on the line. They risk humiliation and embarrassment. They risk disappointing others. They risk it all – including their careers – to achieve their goals.

If you want your career to soar, you must be willing to see it plummet. And though this may cause extreme discomfort and anxiety, success goes hand-in-hand with risk so you need to get more comfortable being uncomfortable. Successful people lean into ambiguity and uncertainty because they know that in order to achieve the greatest heights of success they have to be willing to experience despair.

If you want to be successful, realize that nothing ventured really does mean nothing gained. Successful people have to take risks – financial and career risks and personal and professional ones as well.

3. Successful people want to give up.

“You have to fight for what you want because what you want won’t fight for you!”

Demarjay Smith, Ellen DeGeneres’ favorite kid trainer, hit it on the nose with this quote. It may seem like it will never happen for you. You may feel like you are sinking when you aren’t. The difference between losing and being a loser is giving up. Successful people want to give up sometimes just like everyone else, but they don’t, and you shouldn’t either.

Take it from 12-year-old Demarjay, and fight for what you want. While his goal is to get an education and develop physical strength, that is not the point. Your goal is your goal. Maybe you want to start a business, get a promotion, change careers, become a manager, be a teacher, make it to the C-suite, write a book, become a famous singer, actor, director, etc. What are your goals? What do you want to accomplish? The message is the same regardless. Successful people get up each and every day and fight for what they want.

If you want to be successful, learn to reach deep for the power that’s within you so you don’t give up. Successful people have breakdowns sometimes, but they muster up everything they have within themselves to ultimately reach a breakthrough. And the breakthrough is amazing! I know from personal experience.

When you get back up after falling, when you fail but still push to succeed, when you cry, but still find a reason to laugh and when you thought you had nothing else to give but you still manage to get up and put one foot in front of the other. That is you showing that you have the power within yourself to make it across the line and not give up.

4. Successful people get rejected.

“Most fears of rejection rest on the desire for approval from other people. Don’t base your self-esteem on their opinions.” – Harvey Mackay

The first thing I think about when I hear the word rejection is that every single syllable hurts. I hate it. I’ve been rejected for so many things that I now just consider it a normal part of the success journey. Still, I hate it. But if the choice is between being rejected or never going for what we want; never asking for what we want; never reaching for our dreams, then rejection it is.

Successful people get rejected, but they don’t let it stop them. They take steps to limit the power that rejection has over them by doing these three things.

  1. expect to be rejected
  2. stay true to yourself and
  3. get away from small-minded people

If you want to be successful, you need to expect rejection. Sometimes people can’t see your value. Sometimes they can’t appreciate your brilliance. They can’t understand your goals. They don’t dream like you do, and this is okay. Surround yourself with people who will support you. Instead of trying to persuade small-minded people, I recommend you build a different support system and connect with new friends who will believe in you and cheer you on.

Get up and own your power.

Are you willing to do the dirty work required to achieve and sustain success?

If you want a different job, a different boss or a different career, what are you going to do about it? If you want to change your life, you have to get up. Get up and put one foot in front of the other. Get up and believe in yourself. Get up and do something to create the life you want. And don’t ever let anyone – including yourself – cause you to be defeated. You have the power to create a better life, a better career, a better you. You have what it takes to achieve success.

Never forget this. There is pain in everything. To get different, you will have to be different; to accomplish more, you will have to do more. And the dirty little secret is that successful people don’t get to escape life’s pains, risks, failures and rejections. Quite the contrary. Successful people actually embrace them, and this is how they achieve success in the first place.

Follow me on Twitter or LinkedIn. Check out my website or some of my other work here.

I am a strategist, management consultant, executive coach and international speaker and have delivered meaningful results for executives and leaders in 43 states and 6 countries across 3 continents. I serve as CEO for ARVis Institute, a strategy, change, performance and human capital consulting firm. I have committed my research, education and professional talents to transforming governments, corporations, nonprofits and educational institutions and develop leaders and managers who have the capacity to create high-performing organizations and the competence to affect positive change.

Source: 4 Dirty Little Secrets You Need To Know About Successful People

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Influx Of Online Casinos Helped This Philippine Tycoon Become The Country’s Newest Big Landlord

Edgar Sia II_2

Edgar Sia’s fortunes increased more than fivefold to $475 million since debuting on Forbes Asia’s list of the 50 richest Filipinos in 2011.

Sonny Thakur

Edgar Sia II made his fortune a decade ago feeding the Philippines’ appetite for chicken. Now he stands to make an even larger one feeding China’s appetite for gambling. Sia’s company DoubleDragon Properties spent the last few years building, among other things, office towers along Manila’s once-sleepy waterfront. Sia figured he’d lease the space out to call centers and business process outsourcers, key drivers of economic growth in recent years. He estimated that he could collect about $14 a square meter.

He didn’t count on demand from across the South China Sea. DoubleDragon got its towers up and running just as warming ties between Beijing and Manila sparked a boom in arrivals by Chinese eager to open offshore casinos offering online gaming to countrymen back home where casinos are illegal. DoubleDragon’s Meridian Park complex is a 10-minute drive from Manila’s Entertainment City casino complex. Sia found himself not only among the largest commercial property owners in the area, but the only one with new property to rent.

By the end of last year, tenants were signing leases for nearly $24 a square meter. “We were positively surprised with the outcome,” DoubleDragon’s 42-year-old chairman and chief executive says, with considerable understatement. The boost from offshore China gaming is just part of a property push that’s helping turn Sia from fast-food tycoon into one of the country’s biggest commercial landlords.

Far from Manila Bay, DoubleDragon is building shopping malls, hotels and industrial warehouses in smaller cities across the Philippines. Last year, it tripled net profits to roughly 7.4 billion pesos ($141 million) as revenue more than doubled to 14.3 billion pesos. DoubleDragon’s stock has climbed more than 50% this year. The company is now looking to cash in on its office towers and community malls, package these as a REIT and raise as much as 15 billion pesos via an IPO.

“Most of the baby steps and growing pains happened in the past five years,” says Sia, whose aim is for DoubleDragon to build about 1.2 million square meters of leasable commercial space by the end of 2020. “In just about a year more, the company will already become a strong adult.”

Sia’s own entrepreneurial upbringing began early. While studying architecture in university at the age of 19, he dropped out to lead a group of classmates build a 5-story hotel for budget business travelers, borrowing 40 million pesos from parents and a government pension fund to buy the land and pay for construction. “I was talking to the landowner who didn’t take me seriously,” he recalls. “So I grew a mustache to make me look older.” Sia shaved his mustache. He still owns the hotel.

In 2003 one of the country’s largest shopping mall chains, Robinson’s, opened a new wing in Iloilo offering discounted rents for restaurants. Sia seized the opportunity to launch Mang Inasal, a fast-food chicken restaurant that means “Mr. Barbecue” in the Iloilo dialect. “It was a Filipino comfort food that had not yet been turned into a fast-food fare,” Sia says. “So we created the concept, and then rapidly grew to fill and dominate the gap.”

By 2010, he had grown his barbecue-chicken chain into the country’s second-biggest fast food group, with more than 312 branches, making it bigger than McDonald’s. He sold 70% to rival Jollibee Foods for 3 billion pesos and earned a spot as the youngest member of Forbes Asia’s 2011 list of the Philippines’ 50 richest with a fortune of $85 million when he was just 34 (Sia sold his remaining 30% of Mang Inasal in 2016.) He was No. 24 on last year’s list with a net worth of $475 million.

Edgar Sia II

Edgar Sia II hopes to open 1,200 MerryMarts, a chain of grocery stores owned by his family, by 2030.

In 2013, he partnered with Jollibee founder Tony Tan Caktiong (No. 6 on the rich list) to found DoubleDragon, which went public the following year. Sia and Tan still own 35% each; Tan still sits on the board as co-chairman. Each owner’s stake is now worth about 21 billion pesos ($402 million). While its Manila Bay investment has proved unexpectedly profitable, most of DoubleDragon’s developments aren’t in Manila at all, but in small towns and cities across the country. It’s there that the company is building 60% of the commercial space it plans to build by 2020.

Sia’s wager is that rising household incomes and improving transport are about to trigger a sea change in the way consumers shop in these second- and third-tier cities. Small, family-owned supermarkets and shopping centers, he predicts, will give way to nationwide chains whose size gives them leverage over suppliers and lower costs. “Five years ago,” he says, “the top three retail chains accounted for less than 10% of the sales of manufacturers such as Unilever or Nestle. That’s gone up to a third today. In five years, it could rise to 70% to 80%.”

In preparation, Sia is building 100 shopping centers under his CityMalls brand in cities with an average population of only 160,000, each about a tenth the size of malls in bigger cities. The aim, Sia says, is to introduce big-name retail brands such as SM Savemore groceries or Watsons drugstores into these small, but increasingly affluent communities.

By the end of last year, Sia had achieved half his goal by opening 51 CityMalls. The average occupancy rate is already 96%, according to DoubleDragon, helping it more than double rental income last year from commercial and office buildings, to 2.5 billion pesos. International property consultancy Savills projects that CityMalls will account for about 40% of the community mall stock in newly urbanizing areas by next year. Sia says he’s already locked up the best locations in many emerging towns and cities: “Maybe [a competitor] can do it in one or two cities. But can you do it 100 times?”

More on Forbes: Billionaire Tony Tan Caktiong Takes Jollibee Foods Global

Sia is also ramping up in the hotel sector where he got his start. DoubleDragon operates the Hotel 101 and Jinjiang Inns budget brands in the Philippines aimed at business travelers and tourists, particularly from China. As of the end of 2018, Sia had two Jinjiang Inns and one Hotel 101, contributing a combined 534 million pesos to DoubleDragon’s revenue. Two more are under construction and DoubleDragon plans to build four more this year and next. Sia is also looking for foreign partners to expand the Hotel 101 abroad.

Building community malls in small towns, Sia says, made him realize there’s also still room for another major grocery chain in the country. So in April, he launched the first branch of MerryMart, a chain of grocery stores owned directly by his family, on the ground floor of DoubleDragon’s Meridian Park complex. His aim is to open 1,200 MerryMarts by 2030. “If we properly prepare and execute,” he says, “MerryMart can still catch up with the large retail players in the Philippines.”

But the Manila Bay investment may be DoubleDragon’s biggest money-spinner. It broke ground on the Meridian Park complex in 2015 and, by the time four of its six towers were completed last year, the company had emerged as the area’s biggest owner of new office space, according to David Leechiu of Leechiu Property Consultants, which helped find tenants for the complex.

Its timing couldn’t have been better. Offshore gaming operators’ share of office space in Metro Manila rose sevenfold in 2018 from 2016, according to Leechiu Property, faster than any other industry. By the end of last year, they accounted for almost 30% of office rentals, tripling from two years earlier.

Most online casino operators favor Manila Bay because of its proximity to Entertainment City, which caters largely to Chinese visitors who become potential customers once they return home. Property values in the district jumped 81% between 2016 and 2018, according to Leechiu, outpacing the 58% rise in Makati, Manila’s financial district.

Sia leased 100,000 square meters in his first four office towers before they were even completed, 60% to online China gaming companies. For now at least, he can virtually name his price, says Leechiu. “The deal that we did [at 1,250 pesos a square meter] is for the last vacant space in the entire Bay area for the next 12 months. The tenants know that, so they grabbed it,” he says.

Not everyone is a believer. Before its recent rise, DoubleDragon’s stock spent three years in a tailspin. One nagging investor concern: Sia is building brick-and-mortar malls in an age of online shopping. Luis Limlingan, managing director at brokerage Regina Capital Market Development in Manila, says retail shops now take up just half of Philippine malls’ leasable space, down from 80% over the past 20 years. That has made DoubleDragon a no-go for some investors. “None of the large institutional local funds invest in it,” he says.

Sia says his malls are well-positioned to absorb the impact of e-commerce in the Philippines. Online buying and delivery of groceries has yet to take off in the Philippines, he says, and “CityMalls are already 75% food and services, and more than 80% of things sold in CityMall retail shops are basic non-discretionary items.” As e-commerce spreads to the smaller cities where CityMall dominates, Sia says, they’ll double as pickup points and fulfilment centers for online stores.

DoubleDragon’s rising rental income is proof enough to other investors. “DoubleDragon’s stock started to recover this year because the assets that were completed so far have started to generate good recurring income,” says Henry Ong, an independent personal financial advisor who follows the stock. And as Sia’s expansion converts into steady cash flow, it may give him a war chest for greater diversification, says Leechiu. “Once he has a scalable recurring income base, it’s so easy for him to use it as a springboard to go to other places. It’s so easy for him to go to other sectors.” Sia’s partner Tan agrees: “[He’s] the type of entrepreneur with unlimited potential. His ability to create new compelling ventures and execute with speed is unparalleled.”

Forbes Guest Forbes Guest Contributor

FORBES ASIA chronicles wealth creation, entrepreneurial success and economic growth throughout the Asia-Pacific region.

 

 

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