Shopify Boosts Its Commerce Platform With Magic Image Editor and Other AI Enhancements

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Shopify has just unveiled over 100 new updates to its commerce platform, with artificial intelligence emerging as a key theme. The company introduced new AI-powered capabilities aimed at helping merchants work smarter, sell more, and create better customer experiences.

The headline feature is Shopify Magic, which applies different AI models to assist merchants in various ways. This includes automatically generating product descriptions, FAQ pages and other marketing copy. Early tests showed Magic can create SEO-optimized text in seconds versus the minutes typically required to write high-converting product blurbs.

Shopify also introduced Smart Sidekick, an AI-powered commerce advisor that provides personalized recommendations on everything from managing inventory to acquiring new customers. It aims to distill Shopify’s expertise to guide merchants’ decision making….Story continues…